Rascasse Audience Intelligence

Jeep Cherokee (XJ) Audience in United States

A data profile of the people who buy, follow and care about Jeep Cherokee (XJ) in United States — modelled from more than twelve digital signal sources. Jeep Cherokee (XJ) has an estimated audience of 1,644,717 people in United States.

The average Jeep Cherokee (XJ) fan in United States is 33.9 years old, more male, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Jeep Cherokee, Jeep Compass, Compact sport utility vehicle, with strongest over-indexing on Jeep Cherokee (87.12× the country average).

Demographically, the Jeep Cherokee (XJ) audience skews more male with an average age of 33.9, and over-indexes on personality traits such as Patriotism, Risk Appetite.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Jeep Cherokee (XJ) fan in United States is more male, around 33.9 years old, with strong Patriotism tendencies and a notable affinity for Jeep Cherokee.

Category: Cars & Mobility · Type: Car Model

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Jeep Cherokee (XJ) profile in United States.

Audience size
1.6M
in United States
Gender
24.1%
75.9% male
Age
33.9
average years
Country rank
#16557
Car Model in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Jeep Cherokee (XJ) fans

24.1% are female, 75.9% are male, average age 33.9.

Fig. 02

Gender split

24.1%
Female
75.9%
Male
Demographic split for Jeep Cherokee (XJ) audience in United States
MetricValue
Female24.1%
Male75.9%
Average age33.9
Estimated audience size1,644,717
Fig. 03

Age distribution

Ø 33.9
average years
Age distribution of the Jeep Cherokee (XJ) audience in United States
Age bracketShare%
16-1933%
20-2923%
30-3918%
40-4916%
50+11%
Fig. 04

Worldwide distribution

45.0%

of the worldwide Jeep Cherokee (XJ) audience comes from United States.

Worldwide audience distribution share by country for Jeep Cherokee (XJ)
CountryShare
United States45.0%
Brazil8.4%
Canada5.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Jeep Cherokee (XJ) audience in United States is strongest.

Fig. 05

Top regions by affinity

Jeep Cherokee (XJ) fans by region: top regions in United States
#RegionReachAffinity×
01Michigan~70K1.53×
02Nebraska~10K1.27×
03Mississippi~20K1.26×
04Alabama~30K1.20×
05Arkansas~20K1.20×
06Arizona~40K1.15×
07Indiana~30K1.15×
08West Virginia~9K1.14×
09Illinois~60K1.13×
10Louisiana~20K1.13×
11Missouri~30K1.10×
12Delaware~5K1.10×
13Idaho~9K1.09×
14Ohio~50K1.08×
15Iowa~10K1.08×
16North Carolina~50K1.07×
17Tennessee~40K1.07×
18Pennsylvania~60K1.06×
19North Dakota~4K1.06×
20South Carolina~30K1.05×
21South Dakota~4K1.05×
22Oklahoma~20K1.04×
23Texas~100K1.03×
24Connecticut~20K1.03×
25Alaska~4K1.03×
26Kentucky~20K1.02×
27Kansas~10K1.02×
28Minnesota~20K1.01×
29Georgia~50K1.00×
30New Jersey~40K1.00×
31Colorado~20K0.97×
32Wisconsin~20K0.95×
33New Mexico~8K0.95×
34Wyoming~2K0.94×
35Utah~10K0.93×
36Montana~4K0.93×
37Massachusetts~30K0.91×
38Florida~100K0.90×
39Virginia~30K0.87×
40Maine~5K0.87×
41Rhode Island~5K0.87×
42New York~80K0.85×
43Maryland~20K0.85×
44New Hampshire~5K0.84×
45Nevada~10K0.83×
46Washington~30K0.81×
47Oregon~20K0.81×
48Washington, District of Columbia~4K0.74×
49California~100K0.73×
50Hawaii~5K0.68×
Fig. 06

Affinity by region

Affinity by region — Jeep Cherokee (XJ), United States
0.68×1.00×1.53×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Jeep Cherokee (XJ) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Jeep Cherokee (XJ) audience
#·InterestCategoryAffinity×
01Jeep CherokeeCars & Mobility87.12×
02Ford KaCars & Mobility71.59×
03Jeep CompassCars & Mobility46.23×
04Compact sport utility vehicleCars & Mobility40.91×
05Suzuki JimnyCars & Mobility30.05×
06Nissan RogueCars & Mobility20.00×
07Hyundai ElantraCars & Mobility20.00×
08Nissan SentraCars & Mobility20.00×
09Nissan PathfinderCars & Mobility18.50×
10Toyota Land CruiserCars & Mobility16.23×
11Ford EscapeCars & Mobility15.93×
12Toyota HiluxCars & Mobility13.85×
13Toyota TacomaCars & Mobility13.63×
14Honda PilotCars & Mobility12.55×
15Honda AccordCars & Mobility10.88×
16Jeep WranglerCars & Mobility10.35×
17CarcareCars & Mobility8.07×
18Auto showCars & Mobility7.81×
19Enterprise Rent-A-CarCars & Mobility5.59×
20AutoZoneCars & Mobility3.74×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Jeep Cherokee (XJ) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Jeep Cherokee (XJ) audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.10×
Risk AppetiteTHRILL2.08×
Family OrientationCONSERVATISM1.79×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Jeep Cherokee (XJ) audience · Rather not
TraitClusterDeviationScore
CreativityOPEN0.75×
SpiritualityBALANCE0.76×
MindfulnessBALANCE0.81×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Jeep Cherokee (XJ) have in United States?

Jeep Cherokee (XJ) has an estimated audience of 1,644,717 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Jeep Cherokee (XJ) fans?

24.1% of Jeep Cherokee (XJ) fans are female, 75.9% are male, with an average age of 33.9 years.

03

Which brands do Jeep Cherokee (XJ) fans like most?

Jeep Cherokee (XJ) fans show strongest brand affinity for Jeep Cherokee (87.12×), Jeep Compass (46.23×), and Compact sport utility vehicle (40.91×) over the country average.

04

Where do Jeep Cherokee (XJ) fans live in United States?

Jeep Cherokee (XJ) fans in United States are most concentrated in Texas (reach ~100K), California (reach ~100K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Jeep Cherokee (XJ) fans also like?

Beyond Jeep Cherokee (XJ) itself, the audience over-indexes on Jeep Compass (46.23×), Compact sport utility vehicle (40.91×), Ford Ka (71.59×), and Nissan Rogue (20×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Jeep Cherokee (XJ). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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