Jeep Gladiator Audience in United States
Jeep Gladiator has an estimated audience of 1,822,775 people in United States. 19.7% are female, 80.3% are male, average age 34.8. Top regions: Texas, California, Florida. Top brand affinities: Urban Outfitters, Home equity, Product design, Hipster, Embroidery Library.
The average Jeep Gladiator fan in United States is 34.8 years old, more male, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Urban Outfitters, Home equity, Product design, with strongest over-indexing on Urban Outfitters (4.97× the country average). Demographically, the Jeep Gladiator audience skews more male with an average age of 34.8, and over-indexes on personality traits such as Patriotism, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Cars & Mobility · Type: Car Model
Demographics of Jeep Gladiator fans
| Metric | Value |
|---|---|
| Female | 19.7% |
| Male | 80.3% |
| Average age | 34.8 |
| Estimated audience size | 1,822,775 |
Audience persona
The typical Jeep Gladiator fan in United States is more male, around 34.8 years old, with strong Patriotism tendencies and a notable affinity for Urban Outfitters.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 200,743 | 1.28× |
| California | 176,900 | 0.88× |
| Florida | 154,395 | 1.25× |
| New York | 71,626 | 0.7× |
| Ohio | 59,591 | 1.06× |
| Georgia | 58,955 | 1.05× |
| North Carolina | 58,645 | 1.07× |
| Pennsylvania | 56,575 | 0.92× |
| Illinois | 53,767 | 0.89× |
| Michigan | 49,893 | 1.05× |
| Tennessee | 47,283 | 1.29× |
| Arizona | 44,531 | 1.2× |
| Virginia | 40,535 | 0.91× |
| New Jersey | 37,139 | 0.8× |
| Indiana | 35,512 | 1.07× |
| Washington | 32,045 | 0.88× |
| Colorado | 31,507 | 1.1× |
| Missouri | 31,434 | 1.07× |
| Massachusetts | 29,833 | 0.83× |
| South Carolina | 29,231 | 1.07× |
| Alabama | 28,361 | 1.11× |
| Louisiana | 27,487 | 1.17× |
| Wisconsin | 25,921 | 0.95× |
| Kentucky | 25,876 | 1.13× |
| Maryland | 25,118 | 0.8× |
| Oklahoma | 24,108 | 1.19× |
| Minnesota | 21,006 | 0.8× |
| Utah | 19,011 | 1.16× |
| Arkansas | 18,448 | 1.23× |
| Nevada | 18,327 | 1.04× |
| Oregon | 18,093 | 0.87× |
| Connecticut | 16,226 | 0.89× |
| Kansas | 14,840 | 1.03× |
| Mississippi | 14,806 | 0.99× |
| Iowa | 14,088 | 0.94× |
| New Mexico | 10,366 | 1.13× |
| Idaho | 10,137 | 1.11× |
| West Virginia | 9,870 | 1.16× |
| Nebraska | 8,745 | 0.96× |
| Hawaii | 7,649 | 0.98× |
| New Hampshire | 6,942 | 0.97× |
| Maine | 6,461 | 0.99× |
| Montana | 5,470 | 1.08× |
| Rhode Island | 4,642 | 0.8× |
| Alaska | 3,966 | 1.02× |
| Delaware | 3,949 | 0.79× |
| South Dakota | 3,498 | 0.83× |
| North Dakota | 3,471 | 0.93× |
| Washington, District of Columbia | 3,413 | 0.62× |
| Wyoming | 2,972 | 1.1× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Urban Outfitters | 4.97× | Shopping |
| Home equity | 2.98× | Home & Garden |
| Product design | 2.73× | Business & Career |
| Hipster | 11.75× | Politics & Society |
| Embroidery Library | 18.81× | Home & Garden |
| N1 road (South Africa) | 3.94× | Travel & Leisure |
| Historic site | 3.89× | Arts & Culture |
| Arrietty | 12.71× | Movies & TV |
| MK | 3.44× | Music & Radio |
| Pro-Ject | 3.1× | Music & Radio |
| Wow! Wow! Wubbzy! | 5.62× | Movies & TV |
| Unique Gifts | 1.67× | Shopping |
| Life of Pi | 6.3× | Movies & TV |
| Monogram | 2.44× | Home & Garden |
| Hog Hunting | 2.15× | Sports |
| Vocal harmony | 2.79× | Music & Radio |
| Northrop Grumman | 3.76× | Business & Career |
| JDSU | 1.78× | Business & Career |
| Stamp collecting | 2.73× | Home & Garden |
| Mother Goose | 10.4× | Literature |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 2.92 |
| Family Orientation | CONSERVATISM | 1.57 |
| Luxury Orientation | PREMIUM | 1.49 |
| Need for Security | CONSERVATISM | 1.48 |
| Sports Activity | POWER | 1.33 |
| Career Orientation | POWER | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 64.9% |
| Canada | 5.2% |
| Australia | 4.0% |
See Jeep Gladiator audiences in other countries
More Cars & Mobility audiences in United States
- Jeep Wrangler (9,166,172)
- Ford Mustang (9,097,632)
- Dodge Ram (8,285,991)
- Jeep Grand Cherokee (8,191,812)
- Honda Civic (7,442,965)
Frequently asked questions
How many fans does Jeep Gladiator have in United States?
Jeep Gladiator has an estimated audience of 1,822,775 people in United States, concentrated in Texas and California.
What is the gender split and age of Jeep Gladiator fans?
19.7% of Jeep Gladiator fans are female, 80.3% are male, with an average age of 34.8 years.
Which brands do Jeep Gladiator fans like most?
Jeep Gladiator fans show strongest brand affinity for Urban Outfitters (4.97×), Home equity (2.98×), and Product design (2.73×) over the country average.
Where do Jeep Gladiator fans live in United States?
Jeep Gladiator fans in United States are most concentrated in Texas (reach 200,743), California (reach 176,900), and Florida (reach 154,395). These three regions account for the largest share of the active audience.
What other brands do Jeep Gladiator fans also like?
Beyond Jeep Gladiator itself, the audience over-indexes on Home equity (2.98×), Product design (2.73×), Hipster (11.75×), and Embroidery Library (18.81×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Jeep Gladiator. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.