Rascasse Audience Intelligence

Lahore Audience in United States

A data profile of the people who buy, follow and care about Lahore in United States — modelled from more than twelve digital signal sources. Lahore has an estimated audience of 1,678,087 people in United States.

#231among City in United States#1322among POI in United States#1251in Travel & Leisure

The average Lahore fan in United States is 33.1 years old, more female, and lives primarily in California.

The audience is concentrated in California, New York, Texas.

Top brand affinities include United States national football team, Volkswagen ID.4, MARIA.B, with strongest over-indexing on United States national football team (43.01× the country average).

Demographically, the Lahore audience skews more female with an average age of 33.1, and over-indexes on personality traits such as Patriotism, Pet Ownership.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Lahore fan in United States is more female, around 33.1 years old, with strong Patriotism tendencies and a notable affinity for United States national football team.

Category: Travel & Leisure · Type: POI · Subtype: City

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Lahore profile in United States.

Audience size
1.7M
in United States
Gender
59.4%♀
40.6% male
Age
33.1
average years
Country rank
#16323
POI in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Lahore fans

59.4% are female, 40.6% are male, average age 33.1.

Fig. 02

Gender split

59.4%
Female
40.6%
Male
Demographic split for Lahore audience in United States
MetricValue
Female59.4%
Male40.6%
Average age33.1
Estimated audience size1,678,087
Fig. 03

Age distribution

Ø 33.1
average years
Age distribution of the Lahore audience in United States
Age bracketShare%
16-1934%
20-2924%
30-3918%
40-4913%
50+10%
Fig. 04

Worldwide distribution

7.4%

of the worldwide Lahore audience comes from United States.

Worldwide audience distribution share by country for Lahore
CountryShare
Pakistan20.7%
India13.4%
Saudi Arabia8.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Lahore audience in United States is strongest.

Fig. 05

Top regions by affinity

Lahore fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~70K3.04×
02Washington, District of Columbia~10K2.05×
03New York~200K1.85×
04New Jersey~70K1.73×
05Virginia~70K1.62×
06Massachusetts~50K1.56×
07California~300K1.49×
08Washington~50K1.48×
09Illinois~70K1.33×
10Florida~100K1.32×
11Maryland~40K1.28×
12Pennsylvania~60K1.12×
13Connecticut~20K1.11×
14Texas~200K1.07×
15Georgia~50K1.01×
16New Hampshire~7K1.00×
17Oregon~20K0.98×
18Delaware~4K0.97×
19Vermont~3K0.97×
20Kansas~10K0.95×
21Maine~6K0.94×
22Rhode Island~5K0.94×
23Alaska~3K0.93×
24Colorado~20K0.90×
25Minnesota~20K0.90×
26South Dakota~3K0.89×
27North Dakota~3K0.89×
28North Carolina~40K0.88×
29Montana~4K0.88×
30Michigan~40K0.87×
31West Virginia~7K0.87×
32Hawaii~6K0.87×
33Utah~10K0.85×
34New Mexico~7K0.85×
35Indiana~30K0.84×
36Missouri~20K0.84×
37Oklahoma~20K0.84×
38Iowa~10K0.84×
39Nevada~10K0.82×
40Kentucky~20K0.81×
41Arkansas~10K0.81×
42Nebraska~7K0.81×
43Idaho~7K0.81×
44Wisconsin~20K0.80×
45Mississippi~10K0.79×
46Arizona~30K0.77×
47Tennessee~30K0.77×
48Ohio~40K0.76×
49Alabama~20K0.76×
50South Carolina~20K0.75×
Fig. 06

Affinity by region

Affinity by region — Lahore, United States
0.75×1.00×3.04×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Lahore audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Lahore audience
#·InterestCategoryAffinity×
01Volkswagen ID.4Cars & Mobility72.47×
02MARIA.BFashion & Accessoires65.32×
03BaroquePolitics & Society45.10×
04United States national football teamSports43.01×
05Cultural tourismTravel & Leisure29.81×
06HDFC BankBusiness & Career29.12×
07NDTVMovies & TV24.17×
08God in IslamPolitics & Society21.86×
09Ranveer SinghMovies & TV19.61×
10Cross-stitchHome & Garden18.29×
11BahrainTravel & Leisure17.90×
12PakistanTravel & Leisure16.71×
13OrangeTechnology & Electronics16.70×
14Muslim holidaysPolitics & Society16.41×
15India national cricket teamSports11.23×
16HindiPolitics & Society9.75×
17Jewellery storeFashion & Accessoires8.55×
18MalaysiaTravel & Leisure7.73×
19Party dressFashion & Accessoires6.05×
20Bath and BodyworksShopping5.63×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Lahore audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Lahore audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.30×
Pet OwnershipJOY1.90×
Community OrientationOPEN1.83×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Lahore audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.73×
DIY MentalityTHRILL0.81×
IndividualismJOY0.92×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Lahore have in United States?

Lahore has an estimated audience of 1,678,087 people in United States, concentrated in California and New York.

02

What is the gender split and age of Lahore fans?

59.4% of Lahore fans are female, 40.6% are male, with an average age of 33.1 years.

03

Which brands do Lahore fans like most?

Lahore fans show strongest brand affinity for United States national football team (43.01×), Volkswagen ID.4 (72.47×), and MARIA.B (65.32×) over the country average.

04

Where do Lahore fans live in United States?

Lahore fans in United States are most concentrated in California (reach ~300K), New York (reach ~200K), and Texas (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Lahore fans also like?

Beyond Lahore itself, the audience over-indexes on Volkswagen ID.4 (72.47×), MARIA.B (65.32×), Pakistan (16.71×), and Cross-stitch (18.29×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Lahore. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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