LaMelo Ball Audience in United States

LaMelo Ball has an estimated audience of 6,729,715 people in United States. 39.3% are female, 60.7% are male, average age 34.6. Top regions: California, Texas, Florida. Top brand affinities: Aaron Rodgers, Google Maps, Snow White and the Huntsman, Capital One, Indeed.com.

The average LaMelo Ball fan in United States is 34.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Aaron Rodgers, Google Maps, Snow White and the Huntsman, with strongest over-indexing on Aaron Rodgers (15.4× the country average). Demographically, the LaMelo Ball audience skews more male with an average age of 34.6, and over-indexes on personality traits such as LGBTQ+ Identity, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Sports · Type: Person · Subtype: Basketball

Demographics of LaMelo Ball fans

Demographic split for LaMelo Ball audience in United States
MetricValue
Female39.3%
Male60.7%
Average age34.6
Estimated audience size6,729,715

Audience persona

The typical LaMelo Ball fan in United States is more male, around 34.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Aaron Rodgers.

Top regions in United States

Top regions ranked by reach for LaMelo Ball in United States
RegionReachAffinity
California934,4281.26×
Texas708,0261.22×
Florida538,0581.18×
New York463,5271.23×
North Carolina414,4422.05×
Illinois293,2041.31×
Georgia282,7211.36×
Ohio247,9881.2×
Pennsylvania240,6941.06×
New Jersey202,8631.19×
Michigan198,2861.13×
Virginia187,8121.15×
Maryland164,0221.42×
Massachusetts154,1331.16×
Tennessee149,6361.11×
Indiana144,7511.18×
South Carolina140,9981.39×
Louisiana121,1241.4×
Washington114,8160.85×
Missouri112,0141.03×
Arizona109,6170.8×
Wisconsin95,5550.94×
Minnesota92,4750.96×
Colorado90,9830.86×
Kentucky90,9061.08×
Oklahoma76,2561.02×
Connecticut75,3131.12×
Alabama65,7240.7×
Oregon64,4680.84×
Nevada63,5770.98×
Mississippi62,4331.13×
Arkansas54,5360.98×
Kansas51,5900.97×
Iowa47,9180.86×
Utah38,9240.65×
West Virginia29,8900.95×
New Mexico28,4040.84×
Nebraska28,3530.84×
Hawaii23,2950.81×
Washington, District of Columbia22,5551.12×
Rhode Island21,3531×
New Hampshire20,7270.78×
Idaho18,8490.56×
Maine17,1650.71×
Delaware16,8410.91×
North Dakota11,5030.83×
Montana11,4160.61×
South Dakota10,8600.7×
Vermont7,0540.6×
Alaska6,6280.46×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for LaMelo Ball audience
BrandAffinityCategory
Aaron Rodgers15.4×Sports
Google Maps8.34×Internet & Social Media
Snow White and the Huntsman76.45×Movies & TV
Capital One7.37×Business & Career
Indeed.com7.16×Business & Career
New Orleans Pelicans17.07×Sports
Luka Dončić15.95×Sports
CarGurus8.07×Cars & Mobility
Autism Awareness12.82×Health
Enterprise Rent-A-Car7.92×Cars & Mobility
Diabetes mellitus awareness8.47×Health
Minnesota Timberwolves9.93×Sports
Indiana Pacers11.18×Sports
Circle K7.96×Shopping
Washington Wizards11.39×Sports
Google News6.46×News
Houston Rockets7.7×Sports
Memphis Grizzlies11.73×Sports
Dennis Rodman16.88×Sports
Beetlejuice4.91×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by LaMelo Ball audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.71
Luxury OrientationPREMIUM1.3
Risk AppetiteTHRILL1.29
Early Adopter MentalityPOWER1.23
Social Media UsageJOY1.13
Family OrientationCONSERVATISM1.09

Worldwide distribution

Worldwide audience distribution share by country for LaMelo Ball
CountryShare
United States57.9%
Canada4.4%
Brazil3.5%

See LaMelo Ball audiences in other countries

More Basketball audiences in United States

Frequently asked questions

How many fans does LaMelo Ball have in United States?

LaMelo Ball has an estimated audience of 6,729,715 people in United States, concentrated in California and Texas.

What is the gender split and age of LaMelo Ball fans?

39.3% of LaMelo Ball fans are female, 60.7% are male, with an average age of 34.6 years.

Which brands do LaMelo Ball fans like most?

LaMelo Ball fans show strongest brand affinity for Aaron Rodgers (15.4×), Google Maps (8.34×), and Snow White and the Huntsman (76.45×) over the country average.

Where do LaMelo Ball fans live in United States?

LaMelo Ball fans in United States are most concentrated in California (reach 934,428), Texas (reach 708,026), and Florida (reach 538,058). These three regions account for the largest share of the active audience.

What other brands do LaMelo Ball fans also like?

Beyond LaMelo Ball itself, the audience over-indexes on Google Maps (8.34×), Snow White and the Huntsman (76.45×), Capital One (7.37×), and Indeed.com (7.16×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for LaMelo Ball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.