Rascasse Audience Intelligence

LGBT history Audience in United States

A data profile of the people who buy, follow and care about LGBT history in United States — modelled from more than twelve digital signal sources. LGBT history has an estimated audience of 2,864,790 people in United States.

#5240among Topic in United States#694in Politics & Society

The average LGBT history fan in United States is 27.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Whataburger, Gender studies, Rick and Morty, with strongest over-indexing on Whataburger (9.36× the country average).

Demographically, the LGBT history audience skews more female with an average age of 27.5, and over-indexes on personality traits such as Tradition, Mindfulness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical LGBT history fan in United States is more female, around 27.5 years old, with strong Tradition tendencies and a notable affinity for Whataburger.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the LGBT history profile in United States.

Audience size
2.9M
in United States
Gender
66.3%♀
33.7% male
Age
27.5
average years
Country rank
#10684
Topic in United States
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of LGBT history fans

66.3% are female, 33.7% are male, average age 27.5.

Fig. 02

Gender split

66.3%
Female
33.7%
Male
Demographic split for LGBT history audience in United States
MetricValue
Female66.3%
Male33.7%
Average age27.5
Estimated audience size2,864,790
Fig. 03

Age distribution

Ø 27.5
average years
Age distribution of the LGBT history audience in United States
Age bracketShare%
16-1954%
20-2922%
30-3912%
40-498%
50+4%
Fig. 04

Worldwide distribution

37.9%

of the worldwide LGBT history audience comes from United States.

Worldwide audience distribution share by country for LGBT history
CountryShare
United States37.9%
Italy7.2%
Germany6.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the LGBT history audience in United States is strongest.

Fig. 05

Top regions by affinity

LGBT history fans by region: top regions in United States
#RegionReachAffinity×
01Alaska~8K1.36×
02Vermont~7K1.32×
03North Dakota~8K1.29×
04South Dakota~8K1.21×
05Rhode Island~10K1.15×
06Maine~10K1.13×
07Delaware~9K1.13×
08New Hampshire~10K1.10×
09Montana~9K1.09×
10West Virginia~10K1.08×
11Washington, District of Columbia~9K1.04×
12Kansas~20K1.02×
13New Mexico~10K1.02×
14Nebraska~10K1.02×
15Hawaii~10K1.02×
16Idaho~10K1.01×
17Mississippi~20K0.99×
18Arkansas~20K0.99×
19Iowa~20K0.97×
20Oklahoma~30K0.95×
21Utah~20K0.95×
22Kentucky~30K0.94×
23Connecticut~30K0.94×
24Louisiana~30K0.93×
25Oregon~30K0.93×
26Nevada~30K0.93×
27Wisconsin~40K0.92×
28Alabama~40K0.92×
29Washington~50K0.91×
30South Carolina~40K0.90×
31Missouri~40K0.89×
32Minnesota~40K0.89×
33Indiana~50K0.88×
34Maryland~40K0.88×
35Tennessee~50K0.87×
36Colorado~40K0.87×
37Massachusetts~50K0.86×
38Arizona~50K0.85×
39Michigan~60K0.83×
40New Jersey~60K0.83×
41Virginia~60K0.83×
42Ohio~70K0.82×
43North Carolina~70K0.82×
44Pennsylvania~80K0.81×
45Georgia~70K0.80×
46Illinois~80K0.79×
47New York~100K0.76×
48California~200K0.73×
49Florida~100K0.70×
50Texas~200K0.67×
Fig. 06

Affinity by region

Affinity by region — LGBT history, United States
0.67×1.00×1.36×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the LGBT history audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for LGBT history audience
#·InterestCategoryAffinity×
01Astro (Malaysian satellite television)Movies & TV19.50×
02Gender studiesPolitics & Society18.98×
03International educationBusiness & Career11.18×
04WhataburgerFood & Beverages9.36×
05Dungeons & DragonsGames8.47×
06Rick and MortyMovies & TV7.83×
07Guardians of the Galaxy (film)Movies & TV7.38×
08New York PostNews6.30×
09Hair ExtensionsBeauty & Wellness5.63×
10Gay pridePolitics & Society5.61×
11Folk musicMusic & Radio4.91×
12Art exhibitionArts & Culture4.11×
13Anime and manga fandomLiterature3.66×
14MangaLiterature3.39×
15SupermanMovies & TV2.14×
16Do it yourself (DIY)Home & Garden2.10×
17ClothingFashion & Accessoires1.98×
18CosmeticsBeauty & Wellness1.81×
19Video gamesGames1.79×
20Consumer electronicsTechnology & Electronics1.78×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the LGBT history audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by LGBT history audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM2.22×
MindfulnessBALANCE1.91×
SustainabilityBALANCE1.70×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by LGBT history audience · Rather not
TraitClusterDeviationScore
Convenience OrientationPREMIUM0.75×
Quality AwarenessPREMIUM0.89×
Social Media UsageJOY0.95×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does LGBT history have in United States?

LGBT history has an estimated audience of 2,864,790 people in United States, concentrated in California and Texas.

02

What is the gender split and age of LGBT history fans?

66.3% of LGBT history fans are female, 33.7% are male, with an average age of 27.5 years.

03

Which brands do LGBT history fans like most?

LGBT history fans show strongest brand affinity for Whataburger (9.36×), Gender studies (18.98×), and Rick and Morty (7.83×) over the country average.

04

Where do LGBT history fans live in United States?

LGBT history fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do LGBT history fans also like?

Beyond LGBT history itself, the audience over-indexes on Gender studies (18.98×), Rick and Morty (7.83×), New York Post (6.3×), and Hair Extensions (5.63×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Politics & Society audiences in United States

See LGBT history audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for LGBT history. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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