Rascasse Audience Intelligence

Loveseat Audience in United States

A data profile of the people who buy, follow and care about Loveseat in United States — modelled from more than twelve digital signal sources. Loveseat has an estimated audience of 2,768,267 people in United States.

The average Loveseat fan in United States is 43.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Rooms To Go, Nightstand, Garden furniture, with strongest over-indexing on Rooms To Go (10.57× the country average).

Demographically, the Loveseat audience skews more female with an average age of 43.8, and over-indexes on personality traits such as Price Sensitivity, Quality Awareness.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Loveseat fan in United States is more female, around 43.8 years old, with strong Price Sensitivity tendencies and a notable affinity for Rooms To Go.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Loveseat profile in United States.

Audience size
2.8M
in United States
Gender
74.0%
26.0% male
Age
43.8
average years
Country rank
#10979
Topic in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Loveseat fans

74.0% are female, 26.0% are male, average age 43.8.

Fig. 02

Gender split

74.0%
Female
26.0%
Male
Demographic split for Loveseat audience in United States
MetricValue
Female74.0%
Male26.0%
Average age43.8
Estimated audience size2,768,267
Fig. 03

Age distribution

Ø 43.8
average years
Age distribution of the Loveseat audience in United States
Age bracketShare%
16-199%
20-2916%
30-3921%
40-4927%
50+28%
Fig. 04

Worldwide distribution

82.3%

of the worldwide Loveseat audience comes from United States.

Worldwide audience distribution share by country for Loveseat
CountryShare
United States82.3%
Canada5.9%
United Kingdom2.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Loveseat audience in United States is strongest.

Fig. 05

Top regions by affinity

Loveseat fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~6K1.27×
02Washington~70K1.25×
03Maine~10K1.20×
04Tennessee~70K1.18×
05Indiana~60K1.16×
06Georgia~100K1.15×
07California~300K1.14×
08Kansas~20K1.14×
09Oregon~40K1.11×
10Texas~300K1.09×
11Connecticut~30K1.09×
12Massachusetts~60K1.07×
13Kentucky~40K1.07×
14Arkansas~20K1.06×
15Missouri~50K1.04×
16West Virginia~10K1.04×
17New Hampshire~10K1.04×
18Michigan~70K1.03×
19Oklahoma~30K1.02×
20New York~200K1.01×
21Ohio~90K1.01×
22Idaho~10K1.01×
23North Carolina~80K1.00×
24Alabama~40K0.99×
25South Dakota~6K0.99×
26South Carolina~40K0.98×
27Minnesota~40K0.98×
28Washington, District of Columbia~8K0.98×
29Pennsylvania~90K0.97×
30Iowa~20K0.97×
31Rhode Island~9K0.97×
32Montana~7K0.97×
33Illinois~90K0.96×
34Virginia~60K0.96×
35Arizona~50K0.96×
36Utah~20K0.96×
37Wisconsin~40K0.95×
38Alaska~5K0.93×
39Colorado~40K0.92×
40Nebraska~10K0.92×
41Mississippi~20K0.91×
42Maryland~40K0.90×
43New Mexico~10K0.90×
44North Dakota~5K0.90×
45Louisiana~30K0.89×
46Delaware~7K0.88×
47New Jersey~60K0.87×
48Florida~200K0.86×
49Nevada~20K0.83×
50Hawaii~9K0.79×
Fig. 06

Affinity by region

Affinity by region — Loveseat, United States
0.79×1.00×1.27×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Loveseat audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Loveseat audience
#·InterestCategoryAffinity×
01NightstandHome & Garden25.92×
02Chest of drawersHome & Garden16.06×
03Rooms To GoHome & Garden10.57×
04American Furniture WarehouseShopping8.57×
05Garden furnitureHome & Garden7.55×
06La-Z-BoyHome & Garden7.06×
07Bed frameHome & Garden5.21×
08FutonHome & Garden4.75×
09PergolaHome & Garden4.21×
10Discount storesShopping2.73×
11Credit (finance)Business & Career2.73×
12CabinetryHome & Garden2.51×
13KitchenwareHome & Garden2.50×
14IKEAHome & Garden2.41×
15Ace HardwareHome & Garden2.37×
16Hobby LobbyHome & Garden2.21×
17Home AppliancesHome & Garden2.19×
18Shopping mallsShopping2.12×
19FurnitureHome & Garden2.03×
20Dollar GeneralShopping1.71×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Loveseat audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Loveseat audience · What stands out
TraitClusterDeviationScore
Price SensitivityPREMIUM1.68×
Quality AwarenessPREMIUM1.50×
Convenience OrientationPREMIUM1.47×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Loveseat audience · Rather not
TraitClusterDeviationScore
Early Adopter MentalityPOWER0.72×
Risk AppetiteTHRILL0.83×
Pet OwnershipJOY0.89×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Loveseat have in United States?

Loveseat has an estimated audience of 2,768,267 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Loveseat fans?

74.0% of Loveseat fans are female, 26.0% are male, with an average age of 43.8 years.

03

Which brands do Loveseat fans like most?

Loveseat fans show strongest brand affinity for Rooms To Go (10.57×), Nightstand (25.92×), and Garden furniture (7.55×) over the country average.

04

Where do Loveseat fans live in United States?

Loveseat fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Loveseat fans also like?

Beyond Loveseat itself, the audience over-indexes on Nightstand (25.92×), Garden furniture (7.55×), Chest of drawers (16.06×), and Bed frame (5.21×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Loveseat. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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