Rascasse Audience Intelligence

Measuring instrument Audience in United States

A data profile of the people who buy, follow and care about Measuring instrument in United States — modelled from more than twelve digital signal sources. Measuring instrument has an estimated audience of 3,044,256 people in United States.

#5072among Topic in United States#623in Home & Garden

The average Measuring instrument fan in United States is 45.4 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include T-Mobile, AutoZone, Solar energy, with strongest over-indexing on T-Mobile (2.08× the country average).

Demographically, the Measuring instrument audience skews more male with an average age of 45.4, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Measuring instrument fan in United States is more male, around 45.4 years old, with strong Patriotism tendencies and a notable affinity for T-Mobile.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Measuring instrument profile in United States.

Audience size
3M
in United States
Gender
30.3%♀
69.7% male
Age
45.4
average years
Country rank
#10178
Topic in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Measuring instrument fans

30.3% are female, 69.7% are male, average age 45.4.

Fig. 02

Gender split

30.3%
Female
69.7%
Male
Demographic split for Measuring instrument audience in United States
MetricValue
Female30.3%
Male69.7%
Average age45.4
Estimated audience size3,044,256
Fig. 03

Age distribution

Ø 45.4
average years
Age distribution of the Measuring instrument audience in United States
Age bracketShare%
16-196%
20-2914%
30-3921%
40-4926%
50+32%
Fig. 04

Worldwide distribution

18.7%

of the worldwide Measuring instrument audience comes from United States.

Worldwide audience distribution share by country for Measuring instrument
CountryShare
United States18.7%
Italy12.4%
Brazil11.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Measuring instrument audience in United States is strongest.

Fig. 05

Top regions by affinity

Measuring instrument fans by region: top regions in United States
#RegionReachAffinity×
01Illinois~100K1.30×
02Alaska~8K1.20×
03North Dakota~7K1.19×
04Vermont~6K1.18×
05South Dakota~8K1.12×
06Montana~9K1.08×
07Nebraska~20K1.04×
08Delaware~9K1.04×
09Michigan~80K1.03×
10Rhode Island~10K1.02×
11New Hampshire~10K1.01×
12Indiana~60K1.00×
13Oklahoma~30K1.00×
14West Virginia~10K1.00×
15Maine~10K1.00×
16Arkansas~20K0.99×
17Idaho~20K0.99×
18Hawaii~10K0.99×
19Iowa~20K0.98×
20Minnesota~40K0.97×
21Connecticut~30K0.97×
22Mississippi~20K0.97×
23Wisconsin~40K0.96×
24Louisiana~40K0.96×
25Kentucky~40K0.96×
26Kansas~20K0.96×
27Washington, District of Columbia~9K0.96×
28Oregon~30K0.95×
29New Mexico~10K0.95×
30Pennsylvania~100K0.93×
31Virginia~70K0.93×
32South Carolina~40K0.93×
33Ohio~90K0.92×
34Washington~60K0.92×
35New York~200K0.91×
36Tennessee~50K0.90×
37Alabama~40K0.90×
38Utah~20K0.90×
39California~300K0.89×
40Georgia~80K0.89×
41Missouri~40K0.89×
42Colorado~40K0.89×
43Massachusetts~50K0.88×
44Maryland~50K0.88×
45Nevada~30K0.88×
46Texas~200K0.87×
47North Carolina~80K0.86×
48New Jersey~70K0.86×
49Arizona~50K0.83×
50Florida~200K0.80×
Fig. 06

Affinity by region

Affinity by region — Measuring instrument, United States
0.80×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Measuring instrument audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Measuring instrument audience
#·InterestCategoryAffinity×
01Weighing scaleHealth10.80×
02CD playerTechnology & Electronics10.52×
03MicroscopeHealth6.63×
04G-ShockFashion & Accessoires5.26×
05TAG HeuerFashion & Accessoires5.01×
06Home automationTechnology & Electronics3.55×
07HeadphonesTechnology & Electronics3.00×
08Solar energyHome & Garden2.64×
09Hardware storeHome & Garden2.52×
10FedExBusiness & Career2.47×
11Renewable energyBusiness & Career2.38×
12Sustainable energyHome & Garden2.33×
13InnovationBusiness & Career2.29×
14Online newspaperNews2.25×
15T-MobileTechnology & Electronics2.08×
16AutoZoneCars & Mobility2.08×
17Vehicle insuranceCars & Mobility1.90×
18Mortgage loansBusiness & Career1.77×
19Musical instrumentMusic & Radio1.76×
20RadioTechnology & Electronics1.62×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Measuring instrument audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Measuring instrument audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.12×
Need for SecurityCONSERVATISM1.94×
Convenience OrientationPREMIUM1.72×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Measuring instrument audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.72×
Healthy LifestyleBALANCE0.83×
ExtroversionTHRILL0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Measuring instrument have in United States?

Measuring instrument has an estimated audience of 3,044,256 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Measuring instrument fans?

30.3% of Measuring instrument fans are female, 69.7% are male, with an average age of 45.4 years.

03

Which brands do Measuring instrument fans like most?

Measuring instrument fans show strongest brand affinity for T-Mobile (2.08×), AutoZone (2.08×), and Solar energy (2.64×) over the country average.

04

Where do Measuring instrument fans live in United States?

Measuring instrument fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Measuring instrument fans also like?

Beyond Measuring instrument itself, the audience over-indexes on AutoZone (2.08×), Solar energy (2.64×), FedEx (2.47×), and Hardware store (2.52×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Measuring instrument audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Measuring instrument. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →