Mediumship Audience in United States

Mediumship logo

Mediumship has an estimated audience of 6,455,785 people in United States. 78.8% are female, 21.2% are male, average age 44.8. Top regions: California, Texas, Florida. Top brand affinities: Finnair, AccuWeather, StubHub, DocuSign, OpenTable.

The average Mediumship fan in United States is 44.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Finnair, AccuWeather, StubHub, with strongest over-indexing on Finnair (675× the country average). Demographically, the Mediumship audience skews more female with an average age of 44.8, and over-indexes on personality traits such as Mindfulness, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Mediumship fans

Demographic split for Mediumship audience in United States
MetricValue
Female78.8%
Male21.2%
Average age44.8
Estimated audience size6,455,785

Audience persona

The typical Mediumship fan in United States is more female, around 44.8 years old, with strong Mindfulness tendencies and a notable affinity for Finnair.

Top regions in United States

Top regions ranked by reach for Mediumship in United States
RegionReachAffinity
California660,5390.93×
Texas412,1210.74×
Florida383,1810.88×
New York344,5440.96×
Washington223,0531.72×
Pennsylvania187,0770.86×
Georgia185,6390.93×
Illinois167,5630.78×
Ohio163,3190.82×
North Carolina160,4200.83×
Michigan143,1440.85×
Massachusetts143,0051.12×
New Jersey142,9670.87×
Virginia139,1810.89×
Arizona126,9610.96×
Tennessee110,9700.86×
Maryland101,4460.91×
Colorado99,8670.98×
Missouri92,8240.89×
Indiana80,5110.68×
Louisiana78,2100.94×
Kentucky77,3600.96×
South Carolina76,7300.79×
Oregon75,3801.02×
Wisconsin73,8270.76×
Minnesota65,9620.71×
Alabama62,4010.69×
Connecticut60,1730.93×
Oklahoma58,9550.82×
Utah52,1250.9×
Nevada51,4570.82×
Mississippi42,7250.8×
Iowa41,8450.79×
Arkansas37,9560.71×
Kansas34,4950.68×
New Hampshire34,1911.34×
Idaho32,5711.01×
Hawaii27,4540.99×
West Virginia26,9720.9×
Rhode Island26,4121.29×
Maine26,3961.14×
Washington, District of Columbia25,6171.32×
Alaska24,8461.8×
New Mexico23,3140.72×
Nebraska21,7620.67×
Montana21,6591.21×
South Dakota21,3781.43×
North Dakota20,8151.57×
Wyoming20,1412.1×
Vermont19,4841.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mediumship audience
BrandAffinityCategory
Finnair675×Travel & Leisure
AccuWeather15.97×Home & Garden
StubHub15.69×Travel & Leisure
DocuSign15.07×Technology & Electronics
OpenTable15.85×Food & Beverages
Flickr12.59×Internet & Social Media
Robert Pattinson14.77×Movies & TV
Idris Elba15.96×Movies & TV
Chuck Norris7.32×Movies & TV
Choice Hotels18.81×Travel & Leisure
Michelle Pfeiffer13.09×Movies & TV
Telegram14.6×Internet & Social Media
Liam Neeson11.19×Movies & TV
Pierce Brosnan13.9×Movies & TV
Rebecca Ferguson16.65×Movies & TV
GoDaddy14.24×Technology & Electronics
Natalie Portman11.42×Movies & TV
Cotton On15.99×Fashion & Accessoires
Orange17.89×Technology & Electronics
Jake Gyllenhaal11.04×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mediumship audience
TraitClusterScore
MindfulnessBALANCE1.81
SpiritualityBALANCE1.39
Community OrientationOPEN1.26
Family OrientationCONSERVATISM1.24
IndividualismJOY1.23
ExtroversionTHRILL1.15

Worldwide distribution

Worldwide audience distribution share by country for Mediumship
CountryShare
United States17.9%
Brazil12.4%
United Kingdom11.3%

See Mediumship audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Mediumship have in United States?

Mediumship has an estimated audience of 6,455,785 people in United States, concentrated in California and Texas.

What is the gender split and age of Mediumship fans?

78.8% of Mediumship fans are female, 21.2% are male, with an average age of 44.8 years.

Which brands do Mediumship fans like most?

Mediumship fans show strongest brand affinity for Finnair (675×), AccuWeather (15.97×), and StubHub (15.69×) over the country average.

Where do Mediumship fans live in United States?

Mediumship fans in United States are most concentrated in California (reach 660,539), Texas (reach 412,121), and Florida (reach 383,181). These three regions account for the largest share of the active audience.

What other brands do Mediumship fans also like?

Beyond Mediumship itself, the audience over-indexes on AccuWeather (15.97×), StubHub (15.69×), DocuSign (15.07×), and OpenTable (15.85×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mediumship. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.