Miami-Dade County, Florida Audience in United States
Miami-Dade County, Florida has an estimated audience of 11,042,811 people in United States. 55.9% are female, 44.1% are male, average age 40.4. Top brand affinities: Capital One, Google Maps, CarGurus, Indeed.com, Circle K.
Top brand affinities include Capital One, Google Maps, CarGurus, with strongest over-indexing on Capital One (16.72× the country average). Demographically, the Miami-Dade County, Florida audience skews more female with an average age of 40.4, and over-indexes on personality traits such as Luxury Orientation, Extroversion.
Category: Travel & Leisure · Type: POI · Subtype: City
Demographics of Miami-Dade County, Florida fans
| Metric | Value |
|---|---|
| Female | 55.9% |
| Male | 44.1% |
| Average age | 40.4 |
| Estimated audience size | 11,042,811 |
Audience persona
The typical Miami-Dade County, Florida fan in United States is more female, around 40.4 years old, with strong Luxury Orientation tendencies and a notable affinity for Capital One.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Capital One | 16.72× | Business & Career |
| Google Maps | 15.6× | Internet & Social Media |
| CarGurus | 18.06× | Cars & Mobility |
| Indeed.com | 10.31× | Business & Career |
| Circle K | 15.45× | Shopping |
| Enterprise Rent-A-Car | 12.69× | Cars & Mobility |
| DeviantArt | 14.53× | Internet & Social Media |
| Aaron Rodgers | 13.11× | Sports |
| Autism Awareness | 19.03× | Health |
| AccuWeather | 12.28× | Home & Garden |
| ICloud | 17.63× | Technology & Electronics |
| Diabetes mellitus awareness | 12.48× | Health |
| Bruce Willis | 12.64× | Movies & TV |
| Khan Academy | 13.94× | Business & Career |
| Google News | 9.7× | News |
| Beetlejuice | 7.82× | Movies & TV |
| Diane Keaton | 9.32× | Movies & TV |
| Luka Dončić | 15.92× | Sports |
| Microblogging | 12.67× | Technology & Electronics |
| Kendra Scott | 14.86× | Fashion & Accessoires |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 1.77 |
| Extroversion | THRILL | 1.39 |
| Indulgence | JOY | 1.34 |
| Urban Lifestyle | OPEN | 1.33 |
| Travelling | THRILL | 1.31 |
| LGBTQ+ Identity | OPEN | 1.28 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 66.3% |
| Spain | 3.1% |
| Colombia | 2.7% |
See Miami-Dade County, Florida audiences in other countries
- Miami-Dade County, Florida — Germany
- Miami-Dade County, Florida — United Kingdom
- Miami-Dade County, Florida — France
- Miami-Dade County, Florida — Italy
- Miami-Dade County, Florida — Spain
- Miami-Dade County, Florida — Brazil
- Miami-Dade County, Florida — Japan
- Miami-Dade County, Florida — South Korea
- Miami-Dade County, Florida — India
More City audiences in United States
- New York City (93,869,939)
- Los Angeles (66,608,048)
- Las Vegas (43,767,386)
- Chicago (42,550,164)
- Atlanta (37,609,553)
How to read this data
Audience size is the estimated number of people in United States who actively search for Miami-Dade County, Florida. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.