Rascasse Audience Intelligence

Model (people) Audience in United States

A data profile of the people who buy, follow and care about Model (people) in United States — modelled from more than twelve digital signal sources. Model (people) has an estimated audience of 14,441,562 people in United States.

The average Model (people) fan in United States is 33.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Google Voice, TikTok, Pandora, with strongest over-indexing on Google Voice (6.67× the country average).

Demographically, the Model (people) audience skews more female with an average age of 33.6, and over-indexes on personality traits such as Pet Ownership, Indulgence.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Model (people) fan in United States is more female, around 33.6 years old, with strong Pet Ownership tendencies and a notable affinity for Google Voice.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Model (people) profile in United States.

Audience size
14.4M
in United States
Gender
58.0%
42.0% male
Age
33.6
average years
Country rank
#2425
Topic in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Model (people) fans

58.0% are female, 42.0% are male, average age 33.6.

Fig. 02

Gender split

58.0%
Female
42.0%
Male
Demographic split for Model (people) audience in United States
MetricValue
Female58.0%
Male42.0%
Average age33.6
Estimated audience size14,441,562
Fig. 03

Age distribution

Ø 33.6
average years
Age distribution of the Model (people) audience in United States
Age bracketShare%
16-1936%
20-2921%
30-3916%
40-4915%
50+12%
Fig. 04

Worldwide distribution

20.6%

of the worldwide Model (people) audience comes from United States.

Worldwide audience distribution share by country for Model (people)
CountryShare
United States20.6%
Germany12.3%
Japan11.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Model (people) audience in United States is strongest.

Fig. 05

Top regions by affinity

Model (people) fans by region: top regions in United States
#RegionReachAffinity×
01Arizona~400K1.48×
02New York~900K1.17×
03Alabama~200K1.15×
04California~2M1.13×
05Idaho~80K1.13×
06Oklahoma~200K1.11×
07Louisiana~200K1.10×
08Washington~300K1.09×
09North Dakota~30K1.08×
10Hawaii~70K1.07×
11Kentucky~200K1.06×
12Alaska~30K1.06×
13Florida~1M1.05×
14Pennsylvania~500K1.05×
15Texas~1.5M1.04×
16Georgia~500K1.04×
17Missouri~200K1.04×
18Oregon~200K1.04×
19Arkansas~100K1.04×
20New Jersey~400K1.03×
21Indiana~300K1.03×
22Utah~100K1.03×
23Nebraska~70K1.03×
24West Virginia~70K1.01×
25Tennessee~300K1.00×
26Kansas~100K1.00×
27New Mexico~70K1.00×
28Michigan~400K0.99×
29Mississippi~100K0.99×
30North Carolina~400K0.98×
31Virginia~300K0.97×
32Iowa~100K0.97×
33South Dakota~30K0.97×
34South Carolina~200K0.96×
35Connecticut~100K0.96×
36Nevada~100K0.96×
37Montana~40K0.94×
38Illinois~400K0.93×
39Ohio~400K0.92×
40Maryland~200K0.92×
41Colorado~200K0.92×
42Maine~50K0.92×
43Minnesota~200K0.91×
44Massachusetts~300K0.90×
45Wisconsin~200K0.89×
46New Hampshire~50K0.86×
47Rhode Island~40K0.86×
48Delaware~30K0.86×
49Vermont~20K0.82×
50Washington, District of Columbia~30K0.79×
Fig. 06

Affinity by region

Affinity by region — Model (people), United States
0.79×1.00×1.48×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Model (people) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Model (people) audience
#·InterestCategoryAffinity×
01Google VoiceTechnology & Electronics6.67×
02TransUnionTechnology & Electronics6.67×
03Qatar AirwaysTravel & Leisure6.67×
04John GoodmanMovies & TV6.67×
05Turkish AirlinesTravel & Leisure6.67×
06International educationBusiness & Career6.67×
07LufthansaTravel & Leisure6.02×
08PandoraFashion & Accessoires5.49×
09FlightAwareTravel & Leisure5.26×
10Christina ApplegateMovies & TV4.53×
11ZaraShopping2.95×
12Long hairBeauty & Wellness2.51×
13Bath and BodyworksShopping2.42×
14Lace wigBeauty & Wellness2.36×
15Digital photographyBusiness & Career2.26×
16RadioTechnology & Electronics2.19×
17InnovationBusiness & Career2.10×
18TikTokInternet & Social Media1.85×
19Indeed.comBusiness & Career1.57×
20FIFA World CupSports1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Model (people) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Model (people) audience · What stands out
TraitClusterDeviationScore
Pet OwnershipJOY1.88×
IndulgenceJOY1.65×
Price SensitivityPREMIUM1.60×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Model (people) audience · Rather not
TraitClusterDeviationScore
Need for SecurityCONSERVATISM0.84×
IndividualismJOY0.87×
DIY MentalityTHRILL0.95×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Model (people) have in United States?

Model (people) has an estimated audience of 14,441,562 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Model (people) fans?

58.0% of Model (people) fans are female, 42.0% are male, with an average age of 33.6 years.

03

Which brands do Model (people) fans like most?

Model (people) fans show strongest brand affinity for Google Voice (6.67×), TikTok (1.85×), and Pandora (5.49×) over the country average.

04

Where do Model (people) fans live in United States?

Model (people) fans in United States are most concentrated in California (reach ~2M), Texas (reach ~1.5M), and Florida (reach ~1M). These three regions account for the largest share of the active audience.

05

What other brands do Model (people) fans also like?

Beyond Model (people) itself, the audience over-indexes on TikTok (1.85×), Pandora (5.49×), FlightAware (5.26×), and TransUnion (6.67×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Model (people). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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