Mountain range Audience in United States

Mountain range logo

Mountain range has an estimated audience of 8,525,613 people in United States. 50.9% are female, 49.1% are male, average age 44.6. Top regions: California, Texas, Florida. Top brand affinities: Natural rubber, Israel, Goop, Governor of Michigan, Wok.

The average Mountain range fan in United States is 44.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Natural rubber, Israel, Goop, with strongest over-indexing on Natural rubber (4.5× the country average). Demographically, the Mountain range audience skews balanced with an average age of 44.6, and over-indexes on personality traits such as Patriotism, Sports Activity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: Topic

Demographics of Mountain range fans

Demographic split for Mountain range audience in United States
MetricValue
Female50.9%
Male49.1%
Average age44.6
Estimated audience size8,525,613

Audience persona

The typical Mountain range fan in United States is balanced, around 44.6 years old, with strong Patriotism tendencies and a notable affinity for Natural rubber.

Top regions in United States

Top regions ranked by reach for Mountain range in United States
RegionReachAffinity
California784,8170.84×
Texas538,7490.74×
Florida332,8560.58×
Colorado317,5492.36×
New York265,3100.56×
North Carolina235,0920.92×
Washington234,8431.37×
Pennsylvania199,8640.7×
Illinois176,0210.62×
Arizona173,6761×
Georgia168,5950.64×
Ohio167,8340.64×
Virginia167,7410.81×
Michigan155,1130.7×
Montana145,1516.14×
Tennessee134,6120.79×
Utah121,4911.59×
Oregon119,5431.22×
Indiana114,7800.74×
New Jersey111,1840.51×
Missouri108,5600.79×
Wisconsin106,4830.83×
Minnesota103,2040.84×
Massachusetts100,3310.6×
Idaho88,7812.08×
Maryland82,1340.56×
South Carolina81,9810.64×
Oklahoma73,6540.78×
Kentucky73,4900.69×
Nevada71,8780.87×
Alabama71,1350.6×
Louisiana64,9440.59×
Kansas56,3680.84×
Iowa54,9990.78×
Connecticut52,0900.61×
Arkansas51,8600.74×
New Mexico47,6211.11×
West Virginia38,7470.98×
Wyoming36,6332.9×
Nebraska35,5610.83×
Mississippi35,4950.51×
Alaska28,7581.58×
New Hampshire28,3340.84×
Maine22,9150.75×
South Dakota21,8341.11×
Hawaii21,5760.59×
North Dakota18,4241.05×
Vermont14,9711×
Washington, District of Columbia13,4550.53×
Rhode Island13,1020.48×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Mountain range audience
BrandAffinityCategory
Natural rubber4.5×Cars & Mobility
Israel4.04×Travel & Leisure
Goop10.21×Internet & Social Media
Governor of Michigan13.23×Politics & Society
Wok11.09×Food & Beverages
Hibachi13.06×Food & Beverages
headspace14.04×Health
Bank account3.59×Business & Career
Google Home9.18×Technology & Electronics
Kikar HaShabbat23.27×News
Cherish (group)14.81×Music & Radio
Vocal harmony5.67×Music & Radio
Grinch4.96×Movies & TV
Grace Slick10.02×Music & Radio
Collectable1.78×Kids & Family
Urban Outfitters2.05×Shopping
Hipster10.23×Politics & Society
Jeep Wagoneer5.99×Cars & Mobility
Fairy godmother7.58×Literature
TV Fanatic9.59×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Mountain range audience
TraitClusterScore
PatriotismCONSERVATISM2.23
Sports ActivityPOWER2.08
SustainabilityBALANCE2.05
TravellingTHRILL1.93
Risk AppetiteTHRILL1.89
DIY MentalityTHRILL1.64

Worldwide distribution

Worldwide audience distribution share by country for Mountain range
CountryShare
United States30.7%
Italy8.7%
Germany4.6%

See Mountain range audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Mountain range have in United States?

Mountain range has an estimated audience of 8,525,613 people in United States, concentrated in California and Texas.

What is the gender split and age of Mountain range fans?

50.9% of Mountain range fans are female, 49.1% are male, with an average age of 44.6 years.

Which brands do Mountain range fans like most?

Mountain range fans show strongest brand affinity for Natural rubber (4.5×), Israel (4.04×), and Goop (10.21×) over the country average.

Where do Mountain range fans live in United States?

Mountain range fans in United States are most concentrated in California (reach 784,817), Texas (reach 538,749), and Florida (reach 332,856). These three regions account for the largest share of the active audience.

What other brands do Mountain range fans also like?

Beyond Mountain range itself, the audience over-indexes on Israel (4.04×), Goop (10.21×), Governor of Michigan (13.23×), and Wok (11.09×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Mountain range. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.