Mountain View, California Audience in United States
Mountain View, California has an estimated audience of 2,727,584 people in United States. 48.2% are female, 51.8% are male, average age 36.2. Top brand affinities: CVS Pharmacy, Employment website, Career development, San Jose Sharks, New York Knicks.
Top brand affinities include CVS Pharmacy, Employment website, Career development, with strongest over-indexing on CVS Pharmacy (1.52× the country average). Demographically, the Mountain View, California audience skews balanced with an average age of 36.2, and over-indexes on personality traits such as Career Orientation, Community Orientation.
Category: Travel & Leisure · Type: POI · Subtype: Department store
Demographics of Mountain View, California fans
| Metric | Value |
|---|---|
| Female | 48.2% |
| Male | 51.8% |
| Average age | 36.2 |
| Estimated audience size | 2,727,584 |
Audience persona
The typical Mountain View, California fan in United States is balanced, around 36.2 years old, with strong Career Orientation tendencies and a notable affinity for CVS Pharmacy.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| CVS Pharmacy | 1.52× | Shopping |
| Employment website | 2.4× | Business & Career |
| Career development | 1.77× | Business & Career |
| San Jose Sharks | 3.78× | Sports |
| New York Knicks | 1.52× | Sports |
| Amazon Web Services | 2.92× | Technology & Electronics |
| Employment agency | 1.6× | Business & Career |
| Mobile payment | 1.65× | Business & Career |
| Asset management | 1.59× | Business & Career |
| Robotics | 1.58× | Technology & Electronics |
| San Francisco Giants | 1.55× | Sports |
| Bonnaroo Music Festival | 2.27× | Music & Radio |
| Internet service provider | 1.55× | Technology & Electronics |
| British Airways | 1.68× | Travel & Leisure |
| Colorado Avalanche | 1.62× | Sports |
| Table tennis | 1.53× | Sports |
| Microsoft Azure | 2.73× | Technology & Electronics |
| Washington Nationals | 1.69× | Sports |
| Air Canada | 1.66× | Travel & Leisure |
| Emirates | 1.73× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Career Orientation | POWER | 1.61 |
| Community Orientation | OPEN | 1.22 |
| Family Orientation | CONSERVATISM | 1.21 |
| Urban Lifestyle | OPEN | 1.2 |
| DIY Mentality | THRILL | 1.15 |
| Travelling | THRILL | 1.15 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 39.4% |
| Egypt | 9.5% |
| Taiwan | 6.9% |
See Mountain View, California audiences in other countries
- Mountain View, California — Germany
- Mountain View, California — United Kingdom
- Mountain View, California — France
- Mountain View, California — Italy
- Mountain View, California — Spain
- Mountain View, California — Brazil
- Mountain View, California — Japan
- Mountain View, California — South Korea
- Mountain View, California — India
More Department store audiences in United States
- Macy's (79,019,110)
- Washington, D.C. (18,385,412)
- Micro Center (14,529,596)
- Liberty (14,134,319)
- Cleveland (14,108,523)
How to read this data
Audience size is the estimated number of people in United States who actively search for Mountain View, California. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.