Naloxone Audience in United States

Naloxone has an estimated audience of 443,011 people in United States. 57.1% are female, 42.9% are male, average age 42.0. Top regions: California, Texas, Florida. Top brand affinities: Keene, New Hampshire, Lulu 黃路梓茵, Dog breed, Governor of Michigan, Cherish (group).
The average Naloxone fan in United States is 42.0 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Keene, New Hampshire, Lulu 黃路梓茵, Dog breed, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Naloxone audience skews more female with an average age of 42.0, and over-indexes on personality traits such as Patriotism, Career Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Health · Type: Topic · Subtype: Medicine
Demographics of Naloxone fans
| Metric | Value |
|---|---|
| Female | 57.1% |
| Male | 42.9% |
| Average age | 42.0 |
| Estimated audience size | 443,011 |
Audience persona
The typical Naloxone fan in United States is more female, around 42.0 years old, with strong Patriotism tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 56,631 | 1.16× |
| Texas | 33,989 | 0.89× |
| Florida | 26,497 | 0.88× |
| New York | 22,061 | 0.89× |
| Pennsylvania | 14,592 | 0.98× |
| Illinois | 14,177 | 0.96× |
| North Carolina | 13,413 | 1.01× |
| Ohio | 13,001 | 0.95× |
| Virginia | 12,480 | 1.16× |
| Georgia | 11,274 | 0.83× |
| Michigan | 10,885 | 0.94× |
| Washington | 10,783 | 1.21× |
| Tennessee | 10,238 | 1.15× |
| Arizona | 10,112 | 1.12× |
| New Jersey | 8,948 | 0.79× |
| Indiana | 8,566 | 1.06× |
| Massachusetts | 8,272 | 0.95× |
| Colorado | 7,348 | 1.05× |
| Maryland | 7,320 | 0.96× |
| Missouri | 6,769 | 0.95× |
| Oregon | 6,560 | 1.29× |
| Kentucky | 6,502 | 1.17× |
| Minnesota | 6,409 | 1.01× |
| Oklahoma | 6,369 | 1.29× |
| Alabama | 6,293 | 1.02× |
| South Carolina | 6,044 | 0.91× |
| Utah | 5,687 | 1.43× |
| Wisconsin | 5,482 | 0.82× |
| Louisiana | 5,097 | 0.89× |
| Arkansas | 4,053 | 1.11× |
| Nevada | 4,018 | 0.94× |
| Connecticut | 3,890 | 0.88× |
| Iowa | 3,624 | 0.99× |
| Kansas | 3,479 | 1× |
| Mississippi | 3,393 | 0.93× |
| West Virginia | 3,316 | 1.61× |
| New Mexico | 2,323 | 1.05× |
| Idaho | 2,188 | 0.98× |
| Nebraska | 1,979 | 0.89× |
| Hawaii | 1,803 | 0.95× |
| Maine | 1,677 | 1.06× |
| New Hampshire | 1,432 | 0.82× |
| Washington, District of Columbia | 1,345 | 1.01× |
| Rhode Island | 1,306 | 0.93× |
| Montana | 1,117 | 0.91× |
| Alaska | 1,070 | 1.13× |
| Delaware | 963 | 0.79× |
| South Dakota | 915 | 0.89× |
| North Dakota | 740 | 0.81× |
| Vermont | 630 | 0.81× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Lulu 黃路梓茵 | 8.06× | Movies & TV |
| Dog breed | 1.88× | Pets & Animals |
| Governor of Michigan | 10.99× | Politics & Society |
| Cherish (group) | 15.87× | Music & Radio |
| JDSU | 4.42× | Business & Career |
| Grace Slick | 12.5× | Music & Radio |
| El Paso County, Colorado | 16.36× | Travel & Leisure |
| Wok | 7.64× | Food & Beverages |
| Goop | 6.11× | Internet & Social Media |
| Google Home | 7.26× | Technology & Electronics |
| headspace | 10.03× | Health |
| Combat sport | 1.68× | Sports |
| Historic site | 4.1× | Arts & Culture |
| Ira Glass | 14.82× | Music & Radio |
| Goma | 14.66× | Travel & Leisure |
| Hipster | 7.92× | Politics & Society |
| TV Fanatic | 8.47× | Movies & TV |
| Jingoism | 1.73× | Politics & Society |
| Racing | 2.04× | Cars & Mobility |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.75 |
| Career Orientation | POWER | 1.66 |
| Need for Security | CONSERVATISM | 1.61 |
| Risk Appetite | THRILL | 1.52 |
| Early Adopter Mentality | POWER | 1.42 |
| Individualism | JOY | 1.34 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 46.8% |
| Spain | 16.4% |
| Brazil | 4.3% |
See Naloxone audiences in other countries
More Medicine audiences in United States
- Pfizer (5,410,566)
- Amway (1,955,274)
- Herbalife (1,918,194)
- Novartis (1,820,869)
- Dr. Scholl's (1,586,887)
Frequently asked questions
How many fans does Naloxone have in United States?
Naloxone has an estimated audience of 443,011 people in United States, concentrated in California and Texas.
What is the gender split and age of Naloxone fans?
57.1% of Naloxone fans are female, 42.9% are male, with an average age of 42.0 years.
Which brands do Naloxone fans like most?
Naloxone fans show strongest brand affinity for Keene, New Hampshire (675×), Lulu 黃路梓茵 (8.06×), and Dog breed (1.88×) over the country average.
Where do Naloxone fans live in United States?
Naloxone fans in United States are most concentrated in California (reach 56,631), Texas (reach 33,989), and Florida (reach 26,497). These three regions account for the largest share of the active audience.
What other brands do Naloxone fans also like?
Beyond Naloxone itself, the audience over-indexes on Lulu 黃路梓茵 (8.06×), Dog breed (1.88×), Governor of Michigan (10.99×), and Cherish (group) (15.87×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Naloxone. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.