Natural environment Audience in United States

Natural environment logo

Natural environment has an estimated audience of 10,244,376 people in United States. 52.6% are female, 47.4% are male, average age 39.6. Top regions: California, Texas, Florida. Top brand affinities: Elsword, JDSU, Natural rubber, Staycation, Bank account.

The average Natural environment fan in United States is 39.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Elsword, JDSU, Natural rubber, with strongest over-indexing on Elsword (33.08× the country average). Demographically, the Natural environment audience skews balanced with an average age of 39.6, and over-indexes on personality traits such as Sustainability, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Natural environment fans

Demographic split for Natural environment audience in United States
MetricValue
Female52.6%
Male47.4%
Average age39.6
Estimated audience size10,244,376

Audience persona

The typical Natural environment fan in United States is balanced, around 39.6 years old, with strong Sustainability tendencies and a notable affinity for Elsword.

Top regions in United States

Top regions ranked by reach for Natural environment in United States
RegionReachAffinity
California1,319,4801.17×
Texas1,062,3851.21×
Florida724,7581.04×
New York540,6150.94×
Illinois363,8021.07×
Pennsylvania309,2510.9×
Georgia307,9140.98×
North Carolina260,5410.85×
Michigan239,0770.89×
Virginia236,5600.95×
Washington207,6371.01×
Ohio204,2740.65×
Arizona197,4240.94×
Tennessee197,2100.96×
Minnesota190,4891.3×
New Jersey189,8410.73×
Massachusetts176,4490.87×
Indiana157,9840.84×
Colorado155,2930.96×
Maryland145,2300.82×
Oklahoma142,6051.25×
Missouri135,6810.82×
Kentucky130,3201.01×
Oregon129,9581.11×
Louisiana128,5670.97×
Wisconsin123,0020.8×
Alabama113,2070.79×
South Carolina113,1960.73×
Mississippi85,9781.02×
Kansas74,5000.92×
Nevada72,2720.73×
Utah70,9230.77×
Connecticut70,1770.68×
Arkansas65,9660.78×
Nebraska59,8711.17×
Iowa56,5810.67×
Hawaii51,2291.16×
West Virginia41,9420.88×
New Mexico38,8430.76×
Alaska38,6351.76×
Rhode Island35,9371.1×
Maine35,9160.98×
Idaho35,7520.7×
Montana33,6801.19×
South Dakota33,2431.4×
North Dakota32,3681.54×
New Hampshire31,9000.79×
Wyoming31,3192.06×
Vermont30,2971.68×
Delaware27,5850.98×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Natural environment audience
BrandAffinityCategory
Elsword33.08×Games
JDSU2.81×Business & Career
Natural rubber1.64×Cars & Mobility
Staycation2.21×Home & Garden
Bank account1.58×Business & Career
Corona (band)3.25×Music & Radio
Stamp collecting2.46×Home & Garden
Home staging2.58×Home & Garden
Noodle (Gorillaz)1.54×Music & Radio
Halsey, Oregon3.53×Travel & Leisure
Mangaka1.52×Literature
Moe Howard3.26×Movies & TV
Hocus Pocus1.55×Movies & TV
Meals on Wheels1.75×Food & Beverages
Shiba Inu2.13×Pets & Animals
Nebraska Cornhuskers2.4×Sports
Cachorro1.53×Pets & Animals
Roger Federer1.73×Sports
Solo climbing1.68×Sports
Consequence (rapper)1.58×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Natural environment audience
TraitClusterScore
SustainabilityBALANCE2.15
Design AffinityPREMIUM1.42
TravellingTHRILL1.27
Sports ActivityPOWER1.26
Healthy LifestyleBALANCE1.19
DIY MentalityTHRILL1.17

Worldwide distribution

Worldwide audience distribution share by country for Natural environment
CountryShare
United States15.9%
Japan6.5%
Brazil4.6%

See Natural environment audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Natural environment have in United States?

Natural environment has an estimated audience of 10,244,376 people in United States, concentrated in California and Texas.

What is the gender split and age of Natural environment fans?

52.6% of Natural environment fans are female, 47.4% are male, with an average age of 39.6 years.

Which brands do Natural environment fans like most?

Natural environment fans show strongest brand affinity for Elsword (33.08×), JDSU (2.81×), and Natural rubber (1.64×) over the country average.

Where do Natural environment fans live in United States?

Natural environment fans in United States are most concentrated in California (reach 1,319,480), Texas (reach 1,062,385), and Florida (reach 724,758). These three regions account for the largest share of the active audience.

What other brands do Natural environment fans also like?

Beyond Natural environment itself, the audience over-indexes on JDSU (2.81×), Natural rubber (1.64×), Staycation (2.21×), and Bank account (1.58×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Natural environment. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.