North Myrtle Beach, South Carolina Audience in United States

North Myrtle Beach, South Carolina logo

North Myrtle Beach, South Carolina has an estimated audience of 1,801,672 people in United States. 61.9% are female, 38.1% are male, average age 48.0. Top brand affinities: Kikar HaShabbat, Product design, Kenosha, Wisconsin, Goop, UK garage.

Top brand affinities include Kikar HaShabbat, Product design, Kenosha, Wisconsin, with strongest over-indexing on Kikar HaShabbat (23.27× the country average). Demographically, the North Myrtle Beach, South Carolina audience skews more female with an average age of 48.0, and over-indexes on personality traits such as Patriotism, Family Orientation.

Category: Travel & Leisure · Type: POI · Subtype: Department store

Demographics of North Myrtle Beach, South Carolina fans

Demographic split for North Myrtle Beach, South Carolina audience in United States
MetricValue
Female61.9%
Male38.1%
Average age48.0
Estimated audience size1,801,672

Audience persona

The typical North Myrtle Beach, South Carolina fan in United States is more female, around 48.0 years old, with strong Patriotism tendencies and a notable affinity for Kikar HaShabbat.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for North Myrtle Beach, South Carolina audience
BrandAffinityCategory
Kikar HaShabbat23.27×News
Product design2.63×Business & Career
Kenosha, Wisconsin11.59×Travel & Leisure
Goop4.52×Internet & Social Media
UK garage4.62×Music & Radio
Israel1.78×Travel & Leisure
Governor of Michigan6.18×Politics & Society
headspace7.25×Health
Wok4.76×Food & Beverages
Cherish (group)7.74×Music & Radio
Pillow1.53×Home & Garden
Google Home4.04×Technology & Electronics
Grace Slick5.25×Music & Radio
Jeep Wagoneer3.17×Cars & Mobility
Sinaloa2.02×Travel & Leisure
Hibachi4.27×Food & Beverages
Public speakingPolitics & Society
Fairy godmother3.73×Literature
TV Fanatic5.32×Movies & TV
Nebraska Cornhuskers football1.8×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by North Myrtle Beach, South Carolina audience
TraitClusterScore
PatriotismCONSERVATISM1.59
Family OrientationCONSERVATISM1.54
Community OrientationOPEN1.4
Price SensitivityPREMIUM1.34
TravellingTHRILL1.33
DIY MentalityTHRILL1.28

Worldwide distribution

Worldwide audience distribution share by country for North Myrtle Beach, South Carolina
CountryShare
United States94.8%
Canada1.4%
United Kingdom0.8%

See North Myrtle Beach, South Carolina audiences in other countries

More Department store audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for North Myrtle Beach, South Carolina. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.