Rascasse Audience Intelligence

North Wales Audience in United States

A data profile of the people who buy, follow and care about North Wales in United States — modelled from more than twelve digital signal sources. North Wales has an estimated audience of 269,229 people in United States.

The average North Wales fan in United States is 44.4 years old, balanced, and lives primarily in Pennsylvania.

The audience is concentrated in Pennsylvania, New Jersey, California.

Top brand affinities include Donald Trump, Air France, International education, with strongest over-indexing on Donald Trump (2.05× the country average).

Demographically, the North Wales audience skews balanced with an average age of 44.4, and over-indexes on personality traits such as Community Orientation, Patriotism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical North Wales fan in United States is balanced, around 44.4 years old, with strong Community Orientation tendencies and a notable affinity for Donald Trump.

Category: Travel & Leisure · Type: POI · Subtype: Region

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the North Wales profile in United States.

Audience size
269K
in United States
Gender
48.4%
51.6% male
Age
44.4
average years
Country rank
#51048
POI in United States
Fig. 01

Search interest · 12-month trend

+27%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of North Wales fans

48.4% are female, 51.6% are male, average age 44.4.

Fig. 02

Gender split

48.4%
Female
51.6%
Male
Demographic split for North Wales audience in United States
MetricValue
Female48.4%
Male51.6%
Average age44.4
Estimated audience size269,229
Fig. 03

Age distribution

Ø 44.4
average years
Age distribution of the North Wales audience in United States
Age bracketShare%
16-1911%
20-2915%
30-3918%
40-4922%
50+34%
Fig. 04

Worldwide distribution

6.6%

of the worldwide North Wales audience comes from United States.

Worldwide audience distribution share by country for North Wales
CountryShare
United Kingdom76.8%
United States6.6%
Japan1.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the North Wales audience in United States is strongest.

Fig. 05

Top regions by affinity

North Wales fans by region: top regions in United States
#RegionReachAffinity×
01Pennsylvania~200K24.86×
02New Jersey~20K3.02×
03Delaware~1K1.98×
04Rhode Island<1K0.98×
05Washington, District of Columbia<1K0.97×
06Alaska<1K0.95×
07Vermont<1K0.94×
08North Dakota<1K0.93×
09South Dakota<1K0.91×
10Montana<1K0.89×
11Maine<1K0.87×
12Maryland~4K0.86×
13Hawaii<1K0.86×
14West Virginia~1K0.85×
15New Hampshire<1K0.85×
16Idaho~1K0.84×
17Mississippi~2K0.82×
18New Mexico~1K0.82×
19Nebraska~1K0.81×
20Arkansas~2K0.79×
21Kansas~2K0.77×
22Virginia~5K0.76×
23Connecticut~2K0.76×
24Iowa~2K0.76×
25New York~10K0.73×
26Louisiana~3K0.73×
27Oklahoma~2K0.73×
28Utah~2K0.73×
29Nevada~2K0.72×
30Kentucky~2K0.71×
31Oregon~2K0.70×
32Massachusetts~4K0.69×
33Alabama~3K0.69×
34Wisconsin~3K0.68×
35South Carolina~3K0.68×
36Missouri~3K0.65×
37Colorado~3K0.65×
38Minnesota~2K0.65×
39Indiana~3K0.64×
40North Carolina~5K0.62×
41Tennessee~3K0.62×
42Washington~3K0.61×
43Michigan~4K0.59×
44Arizona~3K0.59×
45Ohio~5K0.58×
46Illinois~5K0.57×
47Georgia~5K0.57×
48Florida~10K0.53×
49California~10K0.43×
50Texas~10K0.43×
Fig. 06

Affinity by region

Affinity by region — North Wales, United States
0.43×1.00×24.86×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the North Wales audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for North Wales audience
#·InterestCategoryAffinity×
01Drone racingSports25.14×
02Ender's GameLiterature19.35×
03International educationBusiness & Career12.17×
04BodrumTravel & Leisure12.04×
05Air FranceTravel & Leisure11.95×
06Tabloid (newspaper format)Literature4.26×
07FedExBusiness & Career3.10×
08Online newspaperNews3.06×
09RedditInternet & Social Media2.62×
10PinterestInternet & Social Media2.18×
11CNNMovies & TV2.17×
12Donald TrumpPolitics & Society2.05×
13Breaking newsMovies & TV2.05×
14EBayShopping2.00×
15Home improvementHome & Garden1.91×
16Alcoholic beveragesFood & Beverages1.88×
17SmartphonesTechnology & Electronics1.82×
18XInternet & Social Media1.81×
19WalmartShopping1.78×
20CookingFood & Beverages1.70×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the North Wales audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by North Wales audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.24×
PatriotismCONSERVATISM2.02×
Pet OwnershipJOY1.93×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by North Wales audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.80×
Healthy LifestyleBALANCE0.90×
SustainabilityBALANCE0.93×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does North Wales have in United States?

North Wales has an estimated audience of 269,229 people in United States, concentrated in Pennsylvania and New Jersey.

02

What is the gender split and age of North Wales fans?

48.4% of North Wales fans are female, 51.6% are male, with an average age of 44.4 years.

03

Which brands do North Wales fans like most?

North Wales fans show strongest brand affinity for Donald Trump (2.05×), Air France (11.95×), and International education (12.17×) over the country average.

04

Where do North Wales fans live in United States?

North Wales fans in United States are most concentrated in Pennsylvania (reach ~200K), New Jersey (reach ~20K), and California (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do North Wales fans also like?

Beyond North Wales itself, the audience over-indexes on Air France (11.95×), International education (12.17×), Reddit (2.62×), and Drone racing (25.14×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for North Wales. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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