Rascasse Audience Intelligence

Oakland Raiders Football Fan Demographics in United States

Oakland Raiders Football has an estimated audience of 747K people in United States.

The average Oakland Raiders Football fan in United States is 31.6 years old, more male, and lives primarily in California.

Interest is seasonal: September, October and November account for 41% of the year's searches, June is the quietest month.

Most fans live in California, Texas, Florida.

Top affinities include Jacksonville Jaguars, Tampa Bay Buccaneers, Cincinnati Bengals, with strongest over-indexing on Jacksonville Jaguars (18.18× the country average).

Demographically, the Oakland Raiders Football audience skews more male with an average age of 31.6, and over-indexes on personality traits such as Convenience Orientation, Urban Lifestyle.

The typical Oakland Raiders Football fan in United States is more male, around 31.6 years old, with strong Convenience Orientation tendencies and a notable affinity for Jacksonville Jaguars.

Category: Sports · Type: Team

Data status: Q3/2026 · Source & method

Section 01

At a glance

Audience size
747K
in United States
Gender
25.3%♀
74.7% male
Age
31.6
average years
Country rank
#29775
among all objects in United States
Fig. 01

Search interest · 12-month trend

-11%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of Oakland Raiders Football fans

25.3% are female, 74.7% are male, average age 31.6.

Fig. 02

Gender split

25.3%
Female
74.7%
Male
Demographic split for Oakland Raiders Football audience in United States
MetricValue
Female25.3%
Male74.7%
Average age31.6
Estimated audience size747K
Fig. 03

Age distribution

Ø 31.6
average years
Age distribution of the Oakland Raiders Football audience in United States
Age bracketShare%
16-2444%
25-3419%
35-4417%
45-5414%
55+6%
Fig. 04

Worldwide distribution

84.5%

of the worldwide Oakland Raiders Football audience comes from United States.

Worldwide audience distribution share by country for Oakland Raiders Football
CountryShare
United States84.5%
Germany4.0%
United Kingdom3.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

Oakland Raiders Football fans by region: top regions in United States
#RegionReachAffinity×
01California~200K2.01×
02Wyoming~2K1.80×
03Nevada~10K1.79×
04Idaho~6K1.53×
05Oregon~10K1.44×
06Hawaii~5K1.44×
07Vermont~2K1.42×
08Washington~20K1.41×
09Montana~3K1.33×
10South Dakota~2K1.26×
11New Mexico~6K1.25×
12Colorado~20K1.20×
13Mississippi~8K1.15×
14Virginia~20K1.09×
15Pennsylvania~30K1.06×
16Maine~3K1.06×
17Iowa~7K1.03×
18South Carolina~10K0.97×
19Kentucky~10K0.97×
20New Jersey~20K0.96×
21Kansas~6K0.96×
22Missouri~10K0.94×
23Arizona~20K0.93×
24Maryland~10K0.92×
25Alaska~1K0.92×
26West Virginia~4K0.90×
27Georgia~20K0.89×
28Tennessee~10K0.87×
29Ohio~20K0.86×
30North Dakota~1K0.86×
31Indiana~10K0.85×
32Oklahoma~7K0.85×
33Connecticut~7K0.85×
34Michigan~20K0.84×
35North Carolina~20K0.83×
36Delaware~2K0.82×
37Louisiana~8K0.81×
38Illinois~20K0.78×
39Nebraska~3K0.78×
40Texas~40K0.77×
41Utah~6K0.77×
42Arkansas~5K0.77×
43Florida~40K0.76×
44Alabama~8K0.74×
45Rhode Island~2K0.74×
46Wisconsin~10K0.73×
47New Hampshire~2K0.72×
48New York~30K0.70×
49Minnesota~8K0.66×
50Massachusetts~10K0.65×
Fig. 06

Affinity by region

Affinity by region — Oakland Raiders Football, United States
0.65×1.00×2.01×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the Oakland Raiders Football audience vs. the country average
#·InterestCategoryAffinity×
01Jacksonville JaguarsSports18.18×
02Tampa Bay BuccaneersSports16.67×
03Cincinnati BengalsSports16.39×
04New York JetsSports16.25×
05Indianapolis ColtsSports16.13×
06Miami DolphinsSports14.11×
07Arizona CardinalsSports13.54×
08New York GiantsSports13.33×
09Buffalo BillsSports13.16×
10Minnesota VikingsSports13.16×
11Los Angeles RamsSports12.82×
12Carolina PanthersSports12.45×
13Denver BroncosSports12.35×
14Baltimore RavensSports12.12×
15Seattle SeahawksSports12.11×
16Cleveland BrownsSports11.96×
17Aaron RodgersSports10.81×
18Detroit LionsSports10.44×
19Green Bay PackersSports10.29×
20Pittsburgh SteelersSports9.65×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the Oakland Raiders Football audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the Oakland Raiders Football audience vs. the country average · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.82×
Urban LifestyleOPEN1.70×
PatriotismCONSERVATISM1.66×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the Oakland Raiders Football audience vs. the country average · Rather not
TraitClusterDeviationScore
CreativityOPEN0.60×
IndividualismJOY0.76×
Healthy LifestyleBALANCE0.78×
0×1.00× baseline2×
Appendix

Explore more audiences

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in Oakland Raiders Football over the last 12 months. Modelled, not counted; people interested in several teams count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
10/2025 – 09/2026 · updated quarterly · data status Q3/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q3/2026, rascasse.com/explore/us/oakland-raiders-football-130495” · Methodology