Offset printing Audience in United States

Offset printing has an estimated audience of 4,773,122 people in United States. 57.7% are female, 42.3% are male, average age 46.4. Top regions: California, New York, Texas. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, Horoscope.

The average Offset printing fan in United States is 46.4 years old, more female, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Offset printing audience skews more female with an average age of 46.4, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Business & Career · Type: Topic

Demographics of Offset printing fans

Demographic split for Offset printing audience in United States
MetricValue
Female57.7%
Male42.3%
Average age46.4
Estimated audience size4,773,122

Audience persona

The typical Offset printing fan in United States is more female, around 46.4 years old, with strong Risk Appetite tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Offset printing in United States
RegionReachAffinity
California846,7721.61×
New York492,2801.85×
Texas382,7960.93×
Florida259,1560.8×
Illinois203,9801.28×
Pennsylvania186,7751.16×
Georgia161,0381.1×
Arizona151,6201.56×
Ohio141,9330.97×
Massachusetts140,0101.49×
New Jersey126,8081.04×
Michigan122,5130.98×
North Carolina113,6480.79×
Washington113,6391.19×
Virginia100,7310.87×
Wisconsin97,8451.36×
Tennessee90,2480.94×
Indiana89,2421.02×
Colorado83,4601.11×
Oregon77,9481.42×
Missouri77,0331×
Minnesota74,7051.09×
Maryland63,5570.77×
Nevada57,1171.24×
Connecticut53,2861.11×
South Carolina52,7650.73×
Utah49,4571.16×
Alabama43,1550.65×
Louisiana42,9690.7×
Oklahoma37,5670.71×
Kentucky33,7100.56×
Kansas30,0620.8×
Iowa27,6190.7×
Arkansas22,5960.57×
Washington, District of Columbia20,5251.43×
Mississippi19,0770.49×
Idaho17,4520.73×
Nebraska16,9420.71×
Rhode Island15,0360.99×
Maine15,0270.88×
Delaware14,9611.14×
New Mexico14,3260.6×
New Hampshire13,8410.74×
Hawaii12,9660.63×
West Virginia12,5990.57×
Alaska12,5731.23×
Montana10,9600.83×
South Dakota10,8180.98×
Vermont10,6811.27×
North Dakota10,5331.07×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Offset printing audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
Horoscope10.9×Health
Income tax13.19×Business & Career
MSN4.01×News
Day trading10.32×Business & Career
Property insurance13.58×Home & Garden
Indianapolis Motor Speedway10.15×Sports
Charles, Prince of Wales18.87×Politics & Society
Critical illness insurance13.76×Business & Career
Staples (Canada)3.74×Business & Career
Blended whiskey8.79×Food & Beverages
Whole grain10.12×Food & Beverages
Roulette10.01×Games
Business card11.34×Business & Career
Chuck Norris3.95×Movies & TV
Pet insurance10.48×Pets & Animals
Home inspection11.13×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Offset printing audience
TraitClusterScore
Risk AppetiteTHRILL2.43
Luxury OrientationPREMIUM1.9
Urban LifestyleOPEN1.74
Convenience OrientationPREMIUM1.69
IndividualismJOY1.64
ExtroversionTHRILL1.62

Worldwide distribution

Worldwide audience distribution share by country for Offset printing
CountryShare
United States28.9%
Italy8.4%
United Kingdom7.1%

See Offset printing audiences in other countries

More Business & Career audiences in United States

Frequently asked questions

How many fans does Offset printing have in United States?

Offset printing has an estimated audience of 4,773,122 people in United States, concentrated in California and New York.

What is the gender split and age of Offset printing fans?

57.7% of Offset printing fans are female, 42.3% are male, with an average age of 46.4 years.

Which brands do Offset printing fans like most?

Offset printing fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Offset printing fans live in United States?

Offset printing fans in United States are most concentrated in California (reach 846,772), New York (reach 492,280), and Texas (reach 382,796). These three regions account for the largest share of the active audience.

What other brands do Offset printing fans also like?

Beyond Offset printing itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and Horoscope (10.9×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Offset printing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.