Oil refinery Audience in United States

Oil refinery has an estimated audience of 1,065,138 people in United States. 39.7% are female, 60.3% are male, average age 39.6. Top regions: California, Texas, Florida. Top brand affinities: Google News, AccuWeather, The UPS Store, Exxon, StubHub.

The average Oil refinery fan in United States is 39.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Google News, AccuWeather, The UPS Store, with strongest over-indexing on Google News (19.03× the country average). Demographically, the Oil refinery audience skews more male with an average age of 39.6, and over-indexes on personality traits such as Risk Appetite, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Oil refinery fans

Demographic split for Oil refinery audience in United States
MetricValue
Female39.7%
Male60.3%
Average age39.6
Estimated audience size1,065,138

Audience persona

The typical Oil refinery fan in United States is more male, around 39.6 years old, with strong Risk Appetite tendencies and a notable affinity for Google News.

Top regions in United States

Top regions ranked by reach for Oil refinery in United States
RegionReachAffinity
California179,0611.53×
Texas154,9171.69×
Florida54,3140.75×
New York53,6140.9×
Illinois40,0471.13×
Pennsylvania30,7280.86×
Ohio29,3910.9×
Washington28,8151.35×
Georgia28,4250.87×
Minnesota26,5661.74×
New Jersey25,6350.95×
Michigan25,5220.92×
Louisiana25,4081.85×
Virginia23,0500.89×
North Carolina22,6130.71×
Colorado20,6451.23×
Indiana18,1250.93×
Arizona17,8970.82×
Massachusetts16,3720.78×
Tennessee16,3650.77×
Oklahoma16,1161.36×
Missouri15,6280.91×
Maryland14,1330.77×
Wisconsin13,5350.84×
Oregon12,8141.05×
Alabama12,2820.83×
Utah11,7631.23×
South Carolina11,2240.7×
Mississippi11,1301.27×
Kentucky10,3730.78×
Nevada10,3311×
Kansas9,7861.17×
Connecticut8,0690.76×
Arkansas7,7500.88×
Iowa7,4760.85×
New Mexico4,5180.85×
Idaho4,4330.83×
Nebraska4,1410.78×
Montana3,8881.32×
Washington, District of Columbia3,8331.2×
Maine3,5540.93×
Hawaii3,3590.73×
New Hampshire3,3420.8×
West Virginia3,0630.62×
North Dakota2,8371.3×
Delaware2,8310.96×
Wyoming2,8121.78×
South Dakota2,4170.98×
Alaska2,0650.91×
Rhode Island1,7780.52×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Oil refinery audience
BrandAffinityCategory
Google News19.03×News
AccuWeather15.97×Home & Garden
The UPS Store9.92×Shopping
Exxon18.1×Cars & Mobility
StubHub15.69×Travel & Leisure
Boost Mobile11.71×Technology & Electronics
Clint Eastwood12.71×Movies & TV
PSV Eindhoven51.21×Sports
Horoscope13.08×Health
Dremel37.56×Home & Garden
DocuSign15.07×Technology & Electronics
OpenTable15.85×Food & Beverages
Flickr12.52×Internet & Social Media
Robert Pattinson14.77×Movies & TV
Day trading14.52×Business & Career
Idris Elba15.96×Movies & TV
Michelle Pfeiffer13.09×Movies & TV
Google Maps4.44×Internet & Social Media
Telegram14.54×Internet & Social Media
Liam Neeson11.19×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Oil refinery audience
TraitClusterScore
Risk AppetiteTHRILL3.1
PatriotismCONSERVATISM2.42
Need for SecurityCONSERVATISM1.93
Luxury OrientationPREMIUM1.69
Career OrientationPOWER1.67
Family OrientationCONSERVATISM1.63

Worldwide distribution

Worldwide audience distribution share by country for Oil refinery
CountryShare
United States36.6%
United Kingdom8.7%
India7.9%

See Oil refinery audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Oil refinery have in United States?

Oil refinery has an estimated audience of 1,065,138 people in United States, concentrated in California and Texas.

What is the gender split and age of Oil refinery fans?

39.7% of Oil refinery fans are female, 60.3% are male, with an average age of 39.6 years.

Which brands do Oil refinery fans like most?

Oil refinery fans show strongest brand affinity for Google News (19.03×), AccuWeather (15.97×), and The UPS Store (9.92×) over the country average.

Where do Oil refinery fans live in United States?

Oil refinery fans in United States are most concentrated in California (reach 179,061), Texas (reach 154,917), and Florida (reach 54,314). These three regions account for the largest share of the active audience.

What other brands do Oil refinery fans also like?

Beyond Oil refinery itself, the audience over-indexes on AccuWeather (15.97×), The UPS Store (9.92×), Exxon (18.1×), and StubHub (15.69×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Oil refinery. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.