Ornament (art) Audience in United States

Ornament (art) logo

Ornament (art) has an estimated audience of 1,436,866 people in United States. 66.5% are female, 33.5% are male, average age 41.9. Top regions: California, Texas, Florida. Top brand affinities: Nationality, Pro-Ject, Rubber bulb, Product design, Jingoism.

The average Ornament (art) fan in United States is 41.9 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Nationality, Pro-Ject, Rubber bulb, with strongest over-indexing on Nationality (2.78× the country average). Demographically, the Ornament (art) audience skews more female with an average age of 41.9, and over-indexes on personality traits such as DIY Mentality, Design Affinity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Arts & Culture · Type: Topic

Demographics of Ornament (art) fans

Demographic split for Ornament (art) audience in United States
MetricValue
Female66.5%
Male33.5%
Average age41.9
Estimated audience size1,436,866

Audience persona

The typical Ornament (art) fan in United States is more female, around 41.9 years old, with strong DIY Mentality tendencies and a notable affinity for Nationality.

Top regions in United States

Top regions ranked by reach for Ornament (art) in United States
RegionReachAffinity
California195,0681.23×
Texas149,0131.21×
Florida90,5460.93×
New York84,5181.05×
Illinois58,7241.23×
Pennsylvania49,4801.02×
Georgia48,9611.11×
Ohio45,6061.03×
North Carolina45,0331.04×
Michigan38,0881.01×
Virginia35,5341.02×
New Jersey34,2680.94×
Arizona33,7651.15×
Tennessee31,0941.08×
Washington29,9991.04×
Indiana29,3901.12×
Massachusetts27,3780.97×
Missouri25,4951.1×
Wisconsin25,1711.16×
South Carolina22,1981.03×
Kentucky21,5811.2×
Maryland21,5230.87×
Colorado21,1680.93×
Alabama20,7371.03×
Louisiana20,1461.09×
Minnesota18,9290.92×
Oregon17,3231.05×
Oklahoma16,3701.03×
Connecticut15,4741.07×
Utah13,5751.05×
Nevada12,8460.92×
Arkansas12,1201.02×
Kansas12,0621.07×
Iowa11,7050.99×
Mississippi11,2100.95×
Idaho8,0541.12×
Nebraska7,0610.98×
New Mexico6,8660.95×
West Virginia6,7271.01×
New Hampshire5,3680.95×
Hawaii5,3570.87×
Maine4,7080.91×
Rhode Island4,0570.89×
Montana3,8400.96×
Delaware3,3730.85×
Washington, District of Columbia3,0770.71×
South Dakota2,7580.83×
North Dakota2,6600.9×
Alaska2,5520.83×
Vermont1,9530.77×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Ornament (art) audience
BrandAffinityCategory
Nationality2.78×Politics & Society
Pro-Ject4.92×Music & Radio
Rubber bulb36.46×Health
Product design1.87×Business & Career
Jingoism1.55×Politics & Society
South Asian cuisine4.05×Food & Beverages
Electrolyte2.14×Health
UK garage2.42×Music & Radio
Panama1.61×Travel & Leisure
Janitor2.7×Home & Garden
Public speaking1.55×Politics & Society
Women's empowerment1.66×Politics & Society
Stamp collecting1.77×Home & Garden
JTV (Indonesia)1.95×
Laneige1.93×Beauty & Wellness
Layne Staley2.19×Music & Radio
Hebe2.22×Home & Garden
EL FINANCIERO4.3×Business & Career
Isometric exercise2.39×Sports
Jersey (fabric)5.76×Fashion & Accessoires

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Ornament (art) audience
TraitClusterScore
DIY MentalityTHRILL2.07
Design AffinityPREMIUM1.83
CreativityOPEN1.59
PatriotismCONSERVATISM1.57
Community OrientationOPEN1.51
TravellingTHRILL1.43

Worldwide distribution

Worldwide audience distribution share by country for Ornament (art)
CountryShare
United States17.2%
Greece10.8%
Italy5.1%

See Ornament (art) audiences in other countries

More Arts & Culture audiences in United States

Frequently asked questions

How many fans does Ornament (art) have in United States?

Ornament (art) has an estimated audience of 1,436,866 people in United States, concentrated in California and Texas.

What is the gender split and age of Ornament (art) fans?

66.5% of Ornament (art) fans are female, 33.5% are male, with an average age of 41.9 years.

Which brands do Ornament (art) fans like most?

Ornament (art) fans show strongest brand affinity for Nationality (2.78×), Pro-Ject (4.92×), and Rubber bulb (36.46×) over the country average.

Where do Ornament (art) fans live in United States?

Ornament (art) fans in United States are most concentrated in California (reach 195,068), Texas (reach 149,013), and Florida (reach 90,546). These three regions account for the largest share of the active audience.

What other brands do Ornament (art) fans also like?

Beyond Ornament (art) itself, the audience over-indexes on Pro-Ject (4.92×), Rubber bulb (36.46×), Product design (1.87×), and Jingoism (1.55×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Ornament (art). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.