Paparazzi Audience in United States

Paparazzi logo

Paparazzi has an estimated audience of 5,743,845 people in United States. 65.4% are female, 34.6% are male, average age 42.4. Top regions: California, Texas, Florida. Top brand affinities: Jingoism, Panama, Jack White, Nuts (film), Stucco.

The average Paparazzi fan in United States is 42.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Jingoism, Panama, Jack White, with strongest over-indexing on Jingoism (1.7× the country average). Demographically, the Paparazzi audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Indulgence, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: News · Type: Topic · Subtype: Video game

Demographics of Paparazzi fans

Demographic split for Paparazzi audience in United States
MetricValue
Female65.4%
Male34.6%
Average age42.4
Estimated audience size5,743,845

Audience persona

The typical Paparazzi fan in United States is more female, around 42.4 years old, with strong Indulgence tendencies and a notable affinity for Jingoism.

Top regions in United States

Top regions ranked by reach for Paparazzi in United States
RegionReachAffinity
California672,6141.06×
Texas656,7801.33×
Florida464,0571.19×
New York343,2951.07×
Massachusetts300,3272.65×
Illinois228,8981.2×
Georgia191,6251.08×
North Carolina190,9011.1×
Pennsylvania186,2820.96×
Ohio157,4250.89×
Indiana145,3551.39×
Virginia141,4381.01×
Michigan138,5450.92×
New Jersey134,1940.92×
Tennessee119,6991.04×
Washington109,2070.95×
Arizona108,7810.93×
Maryland103,4761.05×
Alabama95,5261.19×
South Carolina90,6911.05×
Missouri90,6670.98×
Kentucky86,9041.21×
Wisconsin83,7390.97×
Louisiana79,2641.07×
Utah66,9921.3×
Connecticut66,4511.15×
Oklahoma64,3571.01×
Colorado64,3040.71×
Minnesota59,6110.72×
Nevada58,8081.06×
Mississippi55,4491.17×
Oregon55,1790.84×
Arkansas47,3471×
Iowa41,3870.87×
Kansas37,6020.83×
New Mexico27,5380.96×
West Virginia27,1101.01×
Idaho23,4750.81×
Nebraska22,1600.77×
Maine19,0830.93×
Hawaii18,3480.74×
New Hampshire18,0160.8×
Rhode Island17,2560.94×
Washington, District of Columbia16,8280.97×
Delaware14,7560.93×
Montana10,9800.69×
Alaska9,9340.81×
South Dakota9,4640.71×
North Dakota7,9510.67×
Vermont7,2340.72×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Paparazzi audience
BrandAffinityCategory
Jingoism1.7×Politics & Society
Panama1.56×Travel & Leisure
Jack White1.54×Movies & TV
Nuts (film)1.82×Movies & TV
Stucco1.9×Home & Garden
CAC 401.52×Business & Career
Hebe1.75×Home & Garden
Spinal muscular atrophy2.41×Health
Casely1.51×Shopping
Voltron: Legendary Defender3.61×Movies & TV
Hattiesburg, Mississippi2.17×Travel & Leisure
Brunello Cucinelli1.56×Fashion & Accessoires
Ezekiel Elliott1.55×Sports
Lebanese cuisine1.53×Food & Beverages
Certified diabetes educator2.37×Business & Career
Software widget2.62×Technology & Electronics
iZombie2.15×Movies & TV
Alaskan Husky2.41×Pets & Animals
Totally Spies!1.93×Movies & TV
International University of Business Agriculture and Technology1.53×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Paparazzi audience
TraitClusterScore
IndulgenceJOY1.1
TravellingTHRILL1.1
Price SensitivityPREMIUM1.1
Need for SecurityCONSERVATISM1.08
Quality AwarenessPREMIUM1.07
Convenience OrientationPREMIUM1.06

Worldwide distribution

Worldwide audience distribution share by country for Paparazzi
CountryShare
United States43.9%
Argentina7.6%
Mongolia5.5%

See Paparazzi audiences in other countries

More Video game audiences in United States

Frequently asked questions

How many fans does Paparazzi have in United States?

Paparazzi has an estimated audience of 5,743,845 people in United States, concentrated in California and Texas.

What is the gender split and age of Paparazzi fans?

65.4% of Paparazzi fans are female, 34.6% are male, with an average age of 42.4 years.

Which brands do Paparazzi fans like most?

Paparazzi fans show strongest brand affinity for Jingoism (1.7×), Panama (1.56×), and Jack White (1.54×) over the country average.

Where do Paparazzi fans live in United States?

Paparazzi fans in United States are most concentrated in California (reach 672,614), Texas (reach 656,780), and Florida (reach 464,057). These three regions account for the largest share of the active audience.

What other brands do Paparazzi fans also like?

Beyond Paparazzi itself, the audience over-indexes on Panama (1.56×), Jack White (1.54×), Nuts (film) (1.82×), and Stucco (1.9×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Paparazzi. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.