Rascasse Audience Intelligence

Pará Audience in United States

A data profile of the people who buy, follow and care about Pará in United States — modelled from more than twelve digital signal sources. Pará has an estimated audience of 17,092,428 people in United States.

The average Pará fan in United States is 36.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Walgreens, CVS Pharmacy, Whataburger, with strongest over-indexing on Walgreens (2× the country average).

Demographically, the Pará audience skews more female with an average age of 36.3, and over-indexes on personality traits such as Travelling, Luxury Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Pará fan in United States is more female, around 36.3 years old, with strong Travelling tendencies and a notable affinity for Walgreens.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Pará profile in United States.

Audience size
17.1M
in United States
Gender
60.4%
39.6% male
Age
36.3
average years
Country rank
#1998
POI in United States
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pará fans

60.4% are female, 39.6% are male, average age 36.3.

Fig. 02

Gender split

60.4%
Female
39.6%
Male
Demographic split for Pará audience in United States
MetricValue
Female60.4%
Male39.6%
Average age36.3
Estimated audience size17,092,428
Fig. 03

Age distribution

Ø 36.3
average years
Age distribution of the Pará audience in United States
Age bracketShare%
16-1926%
20-2921%
30-3920%
40-4920%
50+13%
Fig. 04

Worldwide distribution

86.5%

of the worldwide Pará audience comes from United States.

Worldwide audience distribution share by country for Pará
CountryShare
United States86.5%
France8.4%
Switzerland2.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Pará audience in United States is strongest.

Fig. 05

Top regions by affinity

Pará fans by region: top regions in United States
#RegionReachAffinity×
01North Carolina~900K1.83×
02Florida~2M1.63×
03Texas~2.5M1.61×
04Alabama~400K1.61×
05New Jersey~600K1.43×
06California~2.5M1.38×
07Colorado~300K1.24×
08Utah~200K1.22×
09New Mexico~100K1.17×
10New York~1M1.16×
11Nebraska~100K1.16×
12Nevada~200K1.14×
13Georgia~600K1.13×
14Arizona~400K1.10×
15Maryland~300K1.09×
16South Carolina~300K1.09×
17Connecticut~200K1.09×
18Tennessee~400K1.08×
19Oklahoma~200K1.07×
20Louisiana~200K1.06×
21Kentucky~200K1.06×
22Kansas~100K1.06×
23Rhode Island~60K1.06×
24Massachusetts~300K1.00×
25Arkansas~100K1.00×
26Illinois~600K0.99×
27Indiana~300K0.98×
28South Dakota~40K0.98×
29Idaho~80K0.97×
30Delaware~50K0.97×
31Virginia~400K0.93×
32Washington~300K0.92×
33Vermont~30K0.92×
34Oregon~200K0.91×
35Iowa~100K0.90×
36Minnesota~200K0.88×
37Mississippi~100K0.86×
38Missouri~200K0.85×
39North Dakota~30K0.85×
40Wisconsin~200K0.83×
41Pennsylvania~500K0.81×
42Washington, District of Columbia~40K0.80×
43Montana~40K0.76×
44Alaska~30K0.76×
45New Hampshire~50K0.74×
46Maine~50K0.74×
47Ohio~400K0.73×
48West Virginia~60K0.72×
49Hawaii~50K0.68×
50Michigan~300K0.67×
Fig. 06

Affinity by region

Affinity by region — Pará, United States
0.67×1.00×1.83×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pará audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pará audience
#·InterestCategoryAffinity×
01Atlético MadridSports3.95×
02San Diego PadresSports3.16×
03WhataburgerFood & Beverages2.60×
04Milwaukee BrewersSports2.26×
05WalgreensShopping2.00×
06CVS PharmacyShopping1.99×
07Standup paddleboardingSports1.95×
08Manchester United F.C.Sports1.91×
09Manchester City F.C.Sports1.86×
10PoshmarkShopping1.82×
11Jennifer LopezMusic & Radio1.81×
12Pittsburgh PiratesSports1.79×
13GymsharkSports1.74×
14ULTA BeautyBeauty & Wellness1.73×
15FC BarcelonaSports1.67×
16Eyelash extensionsBeauty & Wellness1.65×
17Red LobsterFood & Beverages1.63×
18Real Madrid C.F.Sports1.55×
19Detroit TigersSports1.55×
20Handmade jewelryFashion & Accessoires1.54×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pará audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Pará audience · What stands out
TraitClusterDeviationScore
TravellingTHRILL1.31×
Luxury OrientationPREMIUM1.31×
Sports ActivityPOWER1.27×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Pará audience · Rather not
TraitClusterDeviationScore
Community OrientationOPEN0.71×
IndividualismJOY0.75×
SustainabilityBALANCE0.78×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Pará have in United States?

Pará has an estimated audience of 17,092,428 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Pará fans?

60.4% of Pará fans are female, 39.6% are male, with an average age of 36.3 years.

03

Which brands do Pará fans like most?

Pará fans show strongest brand affinity for Walgreens (2×), CVS Pharmacy (1.99×), and Whataburger (2.6×) over the country average.

04

Where do Pará fans live in United States?

Pará fans in United States are most concentrated in California (reach ~2.5M), Texas (reach ~2.5M), and Florida (reach ~2M). These three regions account for the largest share of the active audience.

05

What other brands do Pará fans also like?

Beyond Pará itself, the audience over-indexes on CVS Pharmacy (1.99×), Whataburger (2.6×), ULTA Beauty (1.73×), and Real Madrid C.F. (1.55×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pará. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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