Parx Casino and Racing Audience in United States
Parx Casino and Racing has an estimated audience of 716,810 people in United States. 49.9% are female, 50.1% are male, average age 45.2. Top regions: Pennsylvania, New Jersey, New York. Top brand affinities: Google Wallet, Kevin Carroll, Waukesha County, Wisconsin, Pro-Ject, San Pellegrino.
The average Parx Casino and Racing fan in United States is 45.2 years old, balanced, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, New Jersey, New York. Top brand affinities include Google Wallet, Kevin Carroll, Waukesha County, Wisconsin, with strongest over-indexing on Google Wallet (13.2× the country average). Demographically, the Parx Casino and Racing audience skews balanced with an average age of 45.2, and over-indexes on personality traits such as Price Sensitivity, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 40 regions tracked by Rascasse.
Category: Sports · Type: POI · Subtype: Racecourse
Demographics of Parx Casino and Racing fans
| Metric | Value |
|---|---|
| Female | 49.9% |
| Male | 50.1% |
| Average age | 45.2 |
| Estimated audience size | 716,810 |
Audience persona
The typical Parx Casino and Racing fan in United States is balanced, around 45.2 years old, with strong Price Sensitivity tendencies and a notable affinity for Google Wallet.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Pennsylvania | 87,923 | 3.64× |
| New Jersey | 53,371 | 2.93× |
| New York | 26,808 | 0.67× |
| Florida | 14,496 | 0.3× |
| California | 8,885 | 0.11× |
| Louisiana | 7,815 | 0.85× |
| Arkansas | 7,808 | 1.32× |
| Ohio | 7,761 | 0.35× |
| Oklahoma | 7,636 | 0.96× |
| Kentucky | 7,515 | 0.84× |
| Alabama | 7,275 | 0.73× |
| West Virginia | 7,256 | 2.17× |
| Texas | 6,940 | 0.11× |
| Tennessee | 6,930 | 0.48× |
| Illinois | 6,911 | 0.29× |
| South Carolina | 6,881 | 0.64× |
| Indiana | 6,704 | 0.51× |
| Kansas | 6,702 | 1.19× |
| Missouri | 6,493 | 0.56× |
| Massachusetts | 6,342 | 0.45× |
| North Carolina | 6,234 | 0.29× |
| Georgia | 6,183 | 0.28× |
| Michigan | 6,180 | 0.33× |
| Wisconsin | 6,148 | 0.57× |
| Maryland | 6,101 | 0.5× |
| New Hampshire | 5,979 | 2.12× |
| Arizona | 5,920 | 0.4× |
| Nebraska | 5,855 | 1.63× |
| Connecticut | 5,846 | 0.81× |
| New Mexico | 5,824 | 1.62× |
| Nevada | 5,805 | 0.84× |
| Rhode Island | 5,773 | 2.53× |
| Maine | 5,770 | 2.25× |
| Oregon | 5,731 | 0.7× |
| Virginia | 5,660 | 0.32× |
| Minnesota | 5,493 | 0.53× |
| Washington | 5,307 | 0.37× |
| Colorado | 5,292 | 0.47× |
| Delaware | 5,170 | 2.61× |
| Washington, District of Columbia | 3,733 | 1.73× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Google Wallet | 13.2× | Technology & Electronics |
| Kevin Carroll | 38.97× | Movies & TV |
| Waukesha County, Wisconsin | 15.74× | Travel & Leisure |
| Pro-Ject | 3.97× | Music & Radio |
| San Pellegrino | 6.27× | Food & Beverages |
| Noodle (Gorillaz) | 2.41× | Music & Radio |
| South Asian cuisine | 5.84× | Food & Beverages |
| Brookside | 8.67× | Movies & TV |
| Mount Hermon | 16.4× | Travel & Leisure |
| Jesse Plemons | 1.84× | Movies & TV |
| Nebraska Cornhuskers football | 1.88× | Sports |
| Urban horticulture | 1.76× | Home & Garden |
| Google Analytics | 2.13× | Internet & Social Media |
| American Jewish University | 14.01× | Business & Career |
| Spear Education | 11.65× | Business & Career |
| CAC 40 | 2.03× | Business & Career |
| Corona (band) | 2.14× | Music & Radio |
| Halsey, Oregon | 3.08× | Travel & Leisure |
| Home staging | 1.93× | Home & Garden |
| Captain America (1990 film) | 1.62× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Price Sensitivity | PREMIUM | 1.35 |
| Indulgence | JOY | 1.28 |
| Family Orientation | CONSERVATISM | 1.18 |
| Extroversion | THRILL | 1.12 |
| Career Orientation | POWER | 1.09 |
| Urban Lifestyle | OPEN | 1.08 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 66.9% |
| Indonesia | 21.3% |
| Canada | 3.7% |
See Parx Casino and Racing audiences in other countries
More Racecourse audiences in United States
- Daytona International Speedway (6,729,896)
- Indianapolis Motor Speedway (5,008,033)
- Circuit de Nevers Magny-Cours (2,270,931)
- Homestead-Miami Speedway (1,899,662)
- Jerez de la Frontera (1,257,564)
Frequently asked questions
How many fans does Parx Casino and Racing have in United States?
Parx Casino and Racing has an estimated audience of 716,810 people in United States, concentrated in Pennsylvania and New Jersey.
What is the gender split and age of Parx Casino and Racing fans?
49.9% of Parx Casino and Racing fans are female, 50.1% are male, with an average age of 45.2 years.
Which brands do Parx Casino and Racing fans like most?
Parx Casino and Racing fans show strongest brand affinity for Google Wallet (13.2×), Kevin Carroll (38.97×), and Waukesha County, Wisconsin (15.74×) over the country average.
Where do Parx Casino and Racing fans live in United States?
Parx Casino and Racing fans in United States are most concentrated in Pennsylvania (reach 87,923), New Jersey (reach 53,371), and New York (reach 26,808). These three regions account for the largest share of the active audience.
What other brands do Parx Casino and Racing fans also like?
Beyond Parx Casino and Racing itself, the audience over-indexes on Kevin Carroll (38.97×), Waukesha County, Wisconsin (15.74×), Pro-Ject (3.97×), and San Pellegrino (6.27×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Parx Casino and Racing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.