Rascasse Audience Intelligence

Parx Casino and Racing Audience in United States

A data profile of the people who buy, follow and care about Parx Casino and Racing in United States — modelled from more than twelve digital signal sources. Parx Casino and Racing has an estimated audience of 716,810 people in United States.

#15among Racecourse in United States#2835among POI in United States#2785in Sports

The average Parx Casino and Racing fan in United States is 45.2 years old, balanced, and lives primarily in Pennsylvania.

The audience is concentrated in Pennsylvania, New Jersey, California.

Top brand affinities include Mobile gambling, Mohegan Sun, Pennsylvania Lottery, with strongest over-indexing on Mobile gambling (55.34× the country average).

Demographically, the Parx Casino and Racing audience skews balanced with an average age of 45.2, and over-indexes on personality traits such as Convenience Orientation, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Parx Casino and Racing fan in United States is balanced, around 45.2 years old, with strong Convenience Orientation tendencies and a notable affinity for Mobile gambling.

Category: Sports · Type: POI · Subtype: Racecourse

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Parx Casino and Racing profile in United States.

Audience size
717K
in United States
Gender
49.9%♀
50.1% male
Age
45.2
average years
Country rank
#29477
POI in United States
Fig. 01

Search interest · 12-month trend

-20%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Parx Casino and Racing fans

49.9% are female, 50.1% are male, average age 45.2.

Fig. 02

Gender split

49.9%
Female
50.1%
Male
Demographic split for Parx Casino and Racing audience in United States
MetricValue
Female49.9%
Male50.1%
Average age45.2
Estimated audience size716,810
Fig. 03

Age distribution

Ø 45.2
average years
Age distribution of the Parx Casino and Racing audience in United States
Age bracketShare%
16-196%
20-2914%
30-3922%
40-4926%
50+32%
Fig. 04

Worldwide distribution

66.9%

of the worldwide Parx Casino and Racing audience comes from United States.

Worldwide audience distribution share by country for Parx Casino and Racing
CountryShare
United States66.9%
Indonesia21.3%
Canada3.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Parx Casino and Racing audience in United States is strongest.

Fig. 05

Top regions by affinity

Parx Casino and Racing fans by region: top regions in United States
#RegionReachAffinity×
01Pennsylvania~100K4.03×
02New Jersey~60K3.40×
03Delaware~3K1.39×
04West Virginia~4K1.27×
05Rhode Island~3K1.20×
06Maine~3K1.17×
07Washington, District of Columbia~2K1.15×
08New Hampshire~3K1.14×
09Nebraska~4K1.09×
10New Mexico~4K1.06×
11Vermont~1K1.06×
12Arkansas~6K1.04×
13Kansas~6K1.01×
14Alaska~2K1.01×
15South Dakota~2K1.00×
16North Dakota~1K1.00×
17Louisiana~9K0.99×
18Mississippi~6K0.99×
19Idaho~4K0.99×
20Hawaii~3K0.99×
21Montana~2K0.99×
22Oklahoma~8K0.98×
23Connecticut~7K0.98×
24Nevada~7K0.98×
25Iowa~6K0.98×
26Kentucky~9K0.97×
27Utah~6K0.97×
28Alabama~9K0.94×
29Oregon~8K0.94×
30New York~40K0.93×
31South Carolina~10K0.93×
32Wisconsin~10K0.92×
33Indiana~10K0.91×
34Maryland~10K0.91×
35Missouri~10K0.91×
36Minnesota~9K0.91×
37Tennessee~10K0.90×
38Colorado~10K0.90×
39Arizona~10K0.89×
40Washington~10K0.88×
41Massachusetts~10K0.88×
42Michigan~20K0.87×
43Virginia~20K0.87×
44Georgia~20K0.86×
45North Carolina~20K0.86×
46Ohio~20K0.85×
47Illinois~20K0.84×
48Texas~50K0.81×
49Florida~40K0.76×
50California~60K0.75×
Fig. 06

Affinity by region

Affinity by region — Parx Casino and Racing, United States
0.75×1.00×4.03×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Parx Casino and Racing audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Parx Casino and Racing audience
#·InterestCategoryAffinity×
01Mobile gamblingGames55.34×
02Mohegan SunTravel & Leisure45.81×
03Pennsylvania LotteryGames37.36×
04Maryland Terrapins men's basketballSports30.44×
05UnibetGames24.32×
06Flamingo Las VegasTravel & Leisure19.42×
07Bellagio (resort)Travel & Leisure16.43×
08Philadelphia FlyersSports15.45×
09Michigan LotteryGames15.02×
10Philadelphia PhilliesSports14.94×
11Caesars PalaceTravel & Leisure13.84×
12Online gamblingGames11.40×
13Chumba CasinoTravel & Leisure10.97×
14Casino gamesGames8.95×
15Duke Blue Devils men's basketballSports7.79×
16Seattle MarinersSports5.71×
17QVCMovies & TV5.67×
18PowerballGames4.86×
19GamblingGames4.09×
20Mortgage loansBusiness & Career3.28×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Parx Casino and Racing audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Parx Casino and Racing audience · What stands out
TraitClusterDeviationScore
Convenience OrientationPREMIUM1.90×
Family OrientationCONSERVATISM1.89×
Price SensitivityPREMIUM1.60×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Parx Casino and Racing audience · Rather not
TraitClusterDeviationScore
Design AffinityPREMIUM0.63×
Healthy LifestyleBALANCE0.73×
MindfulnessBALANCE0.75×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Parx Casino and Racing have in United States?

Parx Casino and Racing has an estimated audience of 716,810 people in United States, concentrated in Pennsylvania and New Jersey.

02

What is the gender split and age of Parx Casino and Racing fans?

49.9% of Parx Casino and Racing fans are female, 50.1% are male, with an average age of 45.2 years.

03

Which brands do Parx Casino and Racing fans like most?

Parx Casino and Racing fans show strongest brand affinity for Mobile gambling (55.34×), Mohegan Sun (45.81×), and Pennsylvania Lottery (37.36×) over the country average.

04

Where do Parx Casino and Racing fans live in United States?

Parx Casino and Racing fans in United States are most concentrated in Pennsylvania (reach ~100K), New Jersey (reach ~60K), and California (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Parx Casino and Racing fans also like?

Beyond Parx Casino and Racing itself, the audience over-indexes on Mohegan Sun (45.81×), Pennsylvania Lottery (37.36×), Michigan Lottery (15.02×), and Philadelphia Phillies (14.94×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Parx Casino and Racing audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Parx Casino and Racing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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