Philadelphia County, Pennsylvania Audience in United States

Philadelphia County, Pennsylvania has an estimated audience of 925,101 people in United States. 56.0% are female, 44.0% are male, average age 42.4. Top regions: Pennsylvania, California, New York. Top brand affinities: Philadelphia Phillies, Philadelphia Flyers, Moto Guzzi, Philadelphia Eagles, Philadelphia 76ers.

The average Philadelphia County, Pennsylvania fan in United States is 42.4 years old, more female, and lives primarily in Pennsylvania. The audience is concentrated in Pennsylvania, California, New York. Top brand affinities include Philadelphia Phillies, Philadelphia Flyers, Moto Guzzi, with strongest over-indexing on Philadelphia Phillies (22.56× the country average). Demographically, the Philadelphia County, Pennsylvania audience skews more female with an average age of 42.4, and over-indexes on personality traits such as Design Affinity, Risk Appetite. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Philadelphia County, Pennsylvania fans

Demographic split for Philadelphia County, Pennsylvania audience in United States
MetricValue
Female56.0%
Male44.0%
Average age42.4
Estimated audience size925,101

Audience persona

The typical Philadelphia County, Pennsylvania fan in United States is more female, around 42.4 years old, with strong Design Affinity tendencies and a notable affinity for Philadelphia Phillies.

Top regions in United States

Top regions ranked by reach for Philadelphia County, Pennsylvania in United States
RegionReachAffinity
Pennsylvania167,5705.38×
California86,8110.85×
New York76,4571.48×
Texas66,5530.84×
Florida58,4590.93×
New Jersey57,3762.44×
Virginia30,2271.34×
Illinois27,8710.9×
Ohio25,9750.91×
Georgia25,7980.91×
North Carolina25,6140.92×
Maryland24,9231.57×
Massachusetts22,4001.23×
Michigan19,5270.81×
Washington16,2670.88×
Tennessee14,9830.81×
Indiana12,9120.76×
Colorado11,8570.81×
Arizona11,5160.61×
Missouri11,4210.77×
South Carolina10,9550.79×
Minnesota10,5470.8×
Connecticut10,4851.13×
Wisconsin9,7640.7×
Louisiana8,9650.75×
Kentucky8,5060.73×
Oregon7,9380.75×
Alabama7,4520.58×
Mississippi7,0310.92×
Delaware6,9332.72×
Oklahoma6,8260.66×
Nevada6,7480.75×
Utah6,1630.74×
Washington, District of Columbia5,9722.15×
Kansas5,5930.77×
Iowa5,0530.66×
Arkansas4,9130.64×
West Virginia3,3820.79×
Nebraska2,9990.65×
New Hampshire2,9480.81×
New Mexico2,9380.63×
Idaho2,8540.62×
Maine2,8450.86×
Rhode Island2,7240.93×
Hawaii2,6890.68×
Montana1,4890.58×
Vermont1,4660.9×
South Dakota1,2060.56×
North Dakota1,0990.58×
Alaska9430.48×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Philadelphia County, Pennsylvania audience
BrandAffinityCategory
Philadelphia Phillies22.56×Sports
Philadelphia Flyers23.18×Sports
Moto Guzzi26.9×Cars & Mobility
Philadelphia Eagles6.2×Sports
Philadelphia 76ers5.85×Sports
Superman1.55×Movies & TV
Philadelphia Union12.51×Sports
Bundesliga5.52×Sports
Rip Curl7.76×Fashion & Accessoires
Standup paddleboarding2.92×Sports
Ottawa Senators7.99×Sports
Premier League2.37×Sports
New England Patriots1.83×Sports
Local food1.52×Food & Beverages
Dunkin' Donuts1.67×Food & Beverages
New York Knicks2.32×Sports
QVC2.01×Movies & TV
Chicago Bulls1.79×Sports
Stussy3.26×Fashion & Accessoires
Oklahoma City Thunder1.63×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Philadelphia County, Pennsylvania audience
TraitClusterScore
Design AffinityPREMIUM1.38
Risk AppetiteTHRILL1.34
Career OrientationPOWER1.31
Urban LifestyleOPEN1.26
IndulgenceJOY1.26
Community OrientationOPEN1.25

Worldwide distribution

Worldwide audience distribution share by country for Philadelphia County, Pennsylvania
CountryShare
United States54.6%
Germany44.9%
Brazil0.5%

See Philadelphia County, Pennsylvania audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Philadelphia County, Pennsylvania have in United States?

Philadelphia County, Pennsylvania has an estimated audience of 925,101 people in United States, concentrated in Pennsylvania and California.

What is the gender split and age of Philadelphia County, Pennsylvania fans?

56.0% of Philadelphia County, Pennsylvania fans are female, 44.0% are male, with an average age of 42.4 years.

Which brands do Philadelphia County, Pennsylvania fans like most?

Philadelphia County, Pennsylvania fans show strongest brand affinity for Philadelphia Phillies (22.56×), Philadelphia Flyers (23.18×), and Moto Guzzi (26.9×) over the country average.

Where do Philadelphia County, Pennsylvania fans live in United States?

Philadelphia County, Pennsylvania fans in United States are most concentrated in Pennsylvania (reach 167,570), California (reach 86,811), and New York (reach 76,457). These three regions account for the largest share of the active audience.

What other brands do Philadelphia County, Pennsylvania fans also like?

Beyond Philadelphia County, Pennsylvania itself, the audience over-indexes on Philadelphia Flyers (23.18×), Moto Guzzi (26.9×), Philadelphia Eagles (6.2×), and Philadelphia 76ers (5.85×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Philadelphia County, Pennsylvania. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.