Physical model Audience in United States

Physical model has an estimated audience of 7,757,466 people in United States. 25.2% are female, 74.8% are male, average age 43.3. Top regions: California, Florida, New York. Top brand affinities: Keene, New Hampshire, Vocal harmony, Hammock camping, Wok, Hipster.
The average Physical model fan in United States is 43.3 years old, more male, and lives primarily in California. The audience is concentrated in California, Florida, New York. Top brand affinities include Keene, New Hampshire, Vocal harmony, Hammock camping, with strongest over-indexing on Keene, New Hampshire (675× the country average). Demographically, the Physical model audience skews more male with an average age of 43.3, and over-indexes on personality traits such as Quality Awareness, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 49 regions tracked by Rascasse.
Category: Kids & Family · Type: Topic
Demographics of Physical model fans
| Metric | Value |
|---|---|
| Female | 25.2% |
| Male | 74.8% |
| Average age | 43.3 |
| Estimated audience size | 7,757,466 |
Audience persona
The typical Physical model fan in United States is more male, around 43.3 years old, with strong Quality Awareness tendencies and a notable affinity for Keene, New Hampshire.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 805,522 | 0.94× |
| Florida | 415,668 | 0.79× |
| New York | 341,423 | 0.79× |
| Texas | 332,247 | 0.5× |
| Pennsylvania | 160,314 | 0.61× |
| Ohio | 149,224 | 0.62× |
| Arizona | 146,042 | 0.92× |
| Illinois | 136,377 | 0.53× |
| Massachusetts | 120,348 | 0.79× |
| Virginia | 118,141 | 0.63× |
| Georgia | 117,329 | 0.49× |
| Washington | 114,123 | 0.73× |
| Michigan | 109,459 | 0.54× |
| North Carolina | 102,517 | 0.44× |
| Maryland | 96,176 | 0.72× |
| New Jersey | 88,836 | 0.45× |
| Indiana | 80,568 | 0.57× |
| Louisiana | 74,147 | 0.74× |
| Oregon | 72,500 | 0.82× |
| Alabama | 70,274 | 0.65× |
| Missouri | 69,814 | 0.56× |
| Mississippi | 66,714 | 1.04× |
| Colorado | 63,597 | 0.52× |
| Oklahoma | 62,792 | 0.73× |
| Minnesota | 62,535 | 0.56× |
| Wisconsin | 62,215 | 0.53× |
| Tennessee | 61,369 | 0.39× |
| Arkansas | 59,268 | 0.93× |
| Kentucky | 57,043 | 0.59× |
| West Virginia | 55,076 | 1.52× |
| Alaska | 54,961 | 3.31× |
| Iowa | 52,319 | 0.82× |
| South Carolina | 52,226 | 0.45× |
| Kansas | 50,871 | 0.83× |
| Idaho | 50,860 | 1.31× |
| Utah | 50,447 | 0.73× |
| Hawaii | 48,585 | 1.46× |
| Montana | 47,912 | 2.23× |
| South Dakota | 47,291 | 2.64× |
| New Hampshire | 45,380 | 1.48× |
| Nebraska | 44,437 | 1.14× |
| Connecticut | 44,370 | 0.57× |
| New Mexico | 44,205 | 1.14× |
| Nevada | 44,062 | 0.59× |
| Rhode Island | 43,820 | 1.77× |
| Maine | 43,794 | 1.58× |
| Vermont | 43,100 | 3.16× |
| Delaware | 39,242 | 1.83× |
| Washington, District of Columbia | 30,695 | 1.32× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Keene, New Hampshire | 675× | Travel & Leisure |
| Vocal harmony | 9.54× | Music & Radio |
| Hammock camping | 9.7× | Travel & Leisure |
| Wok | 7.83× | Food & Beverages |
| Hipster | 11.35× | Politics & Society |
| Grinch | 4.59× | Movies & TV |
| Governor of Michigan | 7.6× | Politics & Society |
| Hibachi | 7.65× | Food & Beverages |
| Goop | 4.1× | Internet & Social Media |
| Historic site | 3.16× | Arts & Culture |
| Hog Hunting | 2.29× | Sports |
| Google Home | 4.29× | Technology & Electronics |
| Gift registry | 8.35× | Kids & Family |
| El Paso County, Colorado | 7.97× | Travel & Leisure |
| MK | 2.53× | Music & Radio |
| Cherish (group) | 6.52× | Music & Radio |
| Urban horticulture | 2.05× | Home & Garden |
| Grace Slick | 4.99× | Music & Radio |
| Home staging | 2.91× | Home & Garden |
| Goma | 9.72× | Travel & Leisure |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Quality Awareness | PREMIUM | 1.49 |
| Need for Security | CONSERVATISM | 1.33 |
| Luxury Orientation | PREMIUM | 1.3 |
| Price Sensitivity | PREMIUM | 1.05 |
| Family Orientation | CONSERVATISM | 1.02 |
| Career Orientation | POWER | 1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 86.6% |
| Ukraine | 5.4% |
| United Kingdom | 1.5% |
See Physical model audiences in other countries
More Kids & Family audiences in United States
- Food and drink (182,612,063)
- Music (181,108,961)
- Shopping and fashion (177,150,005)
- Sports and outdoors (173,827,889)
- Sports (173,190,295)
Frequently asked questions
How many fans does Physical model have in United States?
Physical model has an estimated audience of 7,757,466 people in United States, concentrated in California and Florida.
What is the gender split and age of Physical model fans?
25.2% of Physical model fans are female, 74.8% are male, with an average age of 43.3 years.
Which brands do Physical model fans like most?
Physical model fans show strongest brand affinity for Keene, New Hampshire (675×), Vocal harmony (9.54×), and Hammock camping (9.7×) over the country average.
Where do Physical model fans live in United States?
Physical model fans in United States are most concentrated in California (reach 805,522), Florida (reach 415,668), and New York (reach 341,423). These three regions account for the largest share of the active audience.
What other brands do Physical model fans also like?
Beyond Physical model itself, the audience over-indexes on Vocal harmony (9.54×), Hammock camping (9.7×), Wok (7.83×), and Hipster (11.35×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Physical model. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.