Pigeon Forge, Tennessee Audience in United States

Pigeon Forge, Tennessee logo

Pigeon Forge, Tennessee has an estimated audience of 4,714,446 people in United States. 61.6% are female, 38.4% are male, average age 42.9. Top regions: Tennessee, Georgia, Florida. Top brand affinities: Goop, Wok, headspace, Google Home, Governor of Michigan.

The average Pigeon Forge, Tennessee fan in United States is 42.9 years old, more female, and lives primarily in Tennessee. The audience is concentrated in Tennessee, Georgia, Florida. Top brand affinities include Goop, Wok, headspace, with strongest over-indexing on Goop (11.25× the country average). Demographically, the Pigeon Forge, Tennessee audience skews more female with an average age of 42.9, and over-indexes on personality traits such as Risk Appetite, Family Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Department store

Demographics of Pigeon Forge, Tennessee fans

Demographic split for Pigeon Forge, Tennessee audience in United States
MetricValue
Female61.6%
Male38.4%
Average age42.9
Estimated audience size4,714,446

Audience persona

The typical Pigeon Forge, Tennessee fan in United States is more female, around 42.9 years old, with strong Risk Appetite tendencies and a notable affinity for Goop.

Top regions in United States

Top regions ranked by reach for Pigeon Forge, Tennessee in United States
RegionReachAffinity
Tennessee850,774
Georgia356,2832.45×
Florida348,8801.09×
North Carolina322,7212.27×
Texas233,1520.58×
Ohio229,2841.58×
Kentucky193,7833.28×
South Carolina161,8042.28×
Alabama150,5122.29×
Indiana145,7181.69×
Virginia141,9131.24×
Pennsylvania130,7400.82×
New York112,4470.43×
California97,7810.19×
Illinois97,4120.62×
Michigan83,3250.68×
Louisiana70,0671.15×
West Virginia64,7342.95×
Mississippi58,2731.5×
Maryland57,2570.71×
New Jersey56,8680.47×
Missouri55,7560.73×
Wisconsin51,4250.73×
Oklahoma39,4150.75×
Massachusetts33,8640.36×
Iowa32,9820.85×
Minnesota32,0150.47×
Arkansas31,4430.81×
Colorado27,7850.37×
Arizona26,4740.28×
Kansas24,4240.66×
Washington23,3760.25×
Connecticut18,8050.4×
Oregon13,4640.25×
Nebraska13,0510.55×
Utah12,6610.3×
Nevada12,2560.27×
Maine9,1650.54×
New Hampshire8,9650.48×
Delaware8,3620.64×
New Mexico7,6450.32×
Idaho7,0660.3×
Washington, District of Columbia6,9260.49×
Rhode Island5,7800.39×
South Dakota4,6850.43×
Montana4,4240.34×
North Dakota4,0220.42×
Hawaii3,9160.19×
Vermont3,6260.44×
Alaska3,1740.31×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pigeon Forge, Tennessee audience
BrandAffinityCategory
Goop11.25×Internet & Social Media
Wok10.36×Food & Beverages
headspace14.24×Health
Google Home9.63×Technology & Electronics
Governor of Michigan10.78×Politics & Society
Kikar HaShabbat23.27×News
Grace Slick11.05×Music & Radio
Hibachi9.56×Food & Beverages
Cherish (group)12.96×Music & Radio
Grinch4.44×Movies & TV
Israel2.01×Travel & Leisure
Vocal harmony4.13×Music & Radio
TV Fanatic9.53×Movies & TV
No Escape (1994 film)9.85×Movies & TV
Fairy godmother6.23×Literature
Pillow1.72×Home & Garden
Ira Glass13.6×Music & Radio
El Paso County, Colorado9.88×Travel & Leisure
Hipster7.22×Politics & Society
Hardik Pandya10.4×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pigeon Forge, Tennessee audience
TraitClusterScore
Risk AppetiteTHRILL2.09
Family OrientationCONSERVATISM1.42
Luxury OrientationPREMIUM1.4
Community OrientationOPEN1.37
ExtroversionTHRILL1.33
Price SensitivityPREMIUM1.28

Worldwide distribution

Worldwide audience distribution share by country for Pigeon Forge, Tennessee
CountryShare
United States94.5%
Canada1.2%
United Kingdom1.0%

See Pigeon Forge, Tennessee audiences in other countries

More Department store audiences in United States

Frequently asked questions

How many fans does Pigeon Forge, Tennessee have in United States?

Pigeon Forge, Tennessee has an estimated audience of 4,714,446 people in United States, concentrated in Tennessee and Georgia.

What is the gender split and age of Pigeon Forge, Tennessee fans?

61.6% of Pigeon Forge, Tennessee fans are female, 38.4% are male, with an average age of 42.9 years.

Which brands do Pigeon Forge, Tennessee fans like most?

Pigeon Forge, Tennessee fans show strongest brand affinity for Goop (11.25×), Wok (10.36×), and headspace (14.24×) over the country average.

Where do Pigeon Forge, Tennessee fans live in United States?

Pigeon Forge, Tennessee fans in United States are most concentrated in Tennessee (reach 850,774), Georgia (reach 356,283), and Florida (reach 348,880). These three regions account for the largest share of the active audience.

What other brands do Pigeon Forge, Tennessee fans also like?

Beyond Pigeon Forge, Tennessee itself, the audience over-indexes on Wok (10.36×), headspace (14.24×), Google Home (9.63×), and Governor of Michigan (10.78×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pigeon Forge, Tennessee. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.