Rascasse Audience Intelligence

Plant morphology Audience in United States

A data profile of the people who buy, follow and care about Plant morphology in United States — modelled from more than twelve digital signal sources. Plant morphology has an estimated audience of 11,727,643 people in United States.

#112among Field of study in United States#2001among Topic in United States#218in Home & Garden

The average Plant morphology fan in United States is 40.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Flower, Web server, Real property, with strongest over-indexing on Flower (1.75× the country average).

Demographically, the Plant morphology audience skews more female with an average age of 40.9, and over-indexes on personality traits such as Spirituality, Urban Lifestyle.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Plant morphology fan in United States is more female, around 40.9 years old, with strong Spirituality tendencies and a notable affinity for Flower.

Category: Home & Garden · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Plant morphology profile in United States.

Audience size
11.7M
in United States
Gender
67.6%♀
32.4% male
Age
40.9
average years
Country rank
#3051
Topic in United States
Fig. 01

Search interest · 12-month trend

-17%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Plant morphology fans

67.6% are female, 32.4% are male, average age 40.9.

Fig. 02

Gender split

67.6%
Female
32.4%
Male
Demographic split for Plant morphology audience in United States
MetricValue
Female67.6%
Male32.4%
Average age40.9
Estimated audience size11,727,643
Fig. 03

Age distribution

Ø 40.9
average years
Age distribution of the Plant morphology audience in United States
Age bracketShare%
16-1917%
20-2918%
30-3919%
40-4922%
50+24%
Fig. 04

Worldwide distribution

23.3%

of the worldwide Plant morphology audience comes from United States.

Worldwide audience distribution share by country for Plant morphology
CountryShare
United States23.3%
Italy7.7%
Mexico6.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Plant morphology audience in United States is strongest.

Fig. 05

Top regions by affinity

Plant morphology fans by region: top regions in United States
#RegionReachAffinity×
01Oregon~200K1.44×
02Vermont~30K1.39×
03Alaska~30K1.38×
04South Dakota~40K1.33×
05Montana~40K1.31×
06North Dakota~30K1.24×
07Maine~50K1.16×
08Rhode Island~40K1.14×
09Delaware~40K1.14×
10Hawaii~60K1.13×
11New Hampshire~50K1.08×
12West Virginia~60K1.07×
13Idaho~60K1.06×
14Mississippi~100K1.05×
15New Mexico~60K1.05×
16Washington, District of Columbia~40K1.05×
17Iowa~100K1.03×
18Nebraska~60K1.03×
19Arkansas~100K0.99×
20Kansas~90K0.99×
21Utah~100K0.96×
22Oklahoma~100K0.94×
23Louisiana~100K0.93×
24Kentucky~100K0.93×
25Connecticut~100K0.93×
26Nevada~100K0.93×
27Alabama~200K0.92×
28South Carolina~200K0.90×
29Indiana~200K0.89×
30Missouri~200K0.89×
31Wisconsin~200K0.89×
32Minnesota~100K0.89×
33Tennessee~200K0.88×
34Maryland~200K0.87×
35Colorado~200K0.87×
36Arizona~200K0.86×
37Washington~200K0.86×
38Massachusetts~200K0.86×
39Michigan~300K0.84×
40New Jersey~200K0.84×
41Virginia~200K0.84×
42Ohio~300K0.83×
43Georgia~300K0.83×
44North Carolina~300K0.82×
45Pennsylvania~300K0.81×
46Illinois~300K0.80×
47New York~500K0.71×
48Florida~600K0.70×
49Texas~700K0.68×
50California~800K0.63×
Fig. 06

Affinity by region

Affinity by region — Plant morphology, United States
0.63×1.00×1.44×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Plant morphology audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Plant morphology audience
#·InterestCategoryAffinity×
01Web serverTechnology & Electronics3.71×
02Non-alcoholic beverageFood & Beverages2.62×
03Real propertyHome & Garden2.26×
04Dillard'sFashion & Accessoires1.94×
05PastryFood & Beverages1.92×
06GeneticsKids & Family1.90×
07CupcakeFood & Beverages1.90×
08Ace HardwareHome & Garden1.81×
09J. C. PenneyShopping1.76×
10FlowerHome & Garden1.75×
11RadioTechnology & Electronics1.75×
12InnovationBusiness & Career1.75×
13Subscription business modelShopping1.65×
14Vintage clothingFashion & Accessoires1.65×
15ApartmentBusiness & Career1.62×
16ThanksgivingKids & Family1.59×
17DentistryBusiness & Career1.58×
18Five BelowShopping1.57×
19Britney SpearsMusic & Radio1.57×
20MenardsHome & Garden1.52×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Plant morphology audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Plant morphology audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.49×
Urban LifestyleOPEN1.48×
Community OrientationOPEN1.46×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Plant morphology audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.78×
Pet OwnershipJOY0.84×
Family OrientationCONSERVATISM0.95×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Plant morphology have in United States?

Plant morphology has an estimated audience of 11,727,643 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Plant morphology fans?

67.6% of Plant morphology fans are female, 32.4% are male, with an average age of 40.9 years.

03

Which brands do Plant morphology fans like most?

Plant morphology fans show strongest brand affinity for Flower (1.75×), Web server (3.71×), and Real property (2.26×) over the country average.

04

Where do Plant morphology fans live in United States?

Plant morphology fans in United States are most concentrated in California (reach ~800K), Texas (reach ~700K), and Florida (reach ~600K). These three regions account for the largest share of the active audience.

05

What other brands do Plant morphology fans also like?

Beyond Plant morphology itself, the audience over-indexes on Web server (3.71×), Real property (2.26×), Apartment (1.62×), and Genetics (1.9×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Field of study audiences in United States

See Plant morphology audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Plant morphology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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