Rascasse Audience Intelligence

Point and click Audience in United States

A data profile of the people who buy, follow and care about Point and click in United States — modelled from more than twelve digital signal sources. Point and click has an estimated audience of 545,546 people in United States.

#70among Gaming genre in United States#11047among Topic in United States#754in Games

The average Point and click fan in United States is 37.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Nonprofit organization, Hardware store, Puzzle video games, with strongest over-indexing on Nonprofit organization (1.72× the country average).

Demographically, the Point and click audience skews more female with an average age of 37.6, and over-indexes on personality traits such as Community Orientation, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Point and click fan in United States is more female, around 37.6 years old, with strong Community Orientation tendencies and a notable affinity for Nonprofit organization.

Category: Games · Type: Topic · Subtype: Gaming genre

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Point and click profile in United States.

Audience size
546K
in United States
Gender
61.7%♀
38.3% male
Age
37.6
average years
Country rank
#34811
Topic in United States
Fig. 01

Search interest · 12-month trend

-3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Point and click fans

61.7% are female, 38.3% are male, average age 37.6.

Fig. 02

Gender split

61.7%
Female
38.3%
Male
Demographic split for Point and click audience in United States
MetricValue
Female61.7%
Male38.3%
Average age37.6
Estimated audience size545,546
Fig. 03

Age distribution

Ø 37.6
average years
Age distribution of the Point and click audience in United States
Age bracketShare%
16-1927%
20-2916%
30-3918%
40-4923%
50+16%
Fig. 04

Worldwide distribution

27.8%

of the worldwide Point and click audience comes from United States.

Worldwide audience distribution share by country for Point and click
CountryShare
United States27.8%
Malaysia5.5%
United Kingdom5.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Point and click audience in United States is strongest.

Fig. 05

Top regions by affinity

Point and click fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~1K1.30×
02Alaska~1K1.24×
03Alabama~9K1.23×
04Arizona~10K1.22×
05Georgia~20K1.20×
06South Dakota~1K1.15×
07North Dakota~1K1.15×
08Hawaii~3K1.14×
09Kansas~5K1.13×
10Montana~2K1.11×
11Delaware~2K1.10×
12Rhode Island~2K1.08×
13Wisconsin~9K1.06×
14West Virginia~3K1.04×
15Maine~2K1.04×
16New Hampshire~2K1.03×
17Maryland~10K1.02×
18Idaho~3K1.02×
19Oklahoma~6K1.00×
20Washington, District of Columbia~2K0.99×
21Nebraska~3K0.98×
22New Mexico~3K0.98×
23Mississippi~4K0.97×
24Utah~5K0.95×
25Arkansas~4K0.95×
26Indiana~9K0.93×
27Oregon~6K0.93×
28Massachusetts~10K0.92×
29South Carolina~8K0.92×
30Kentucky~6K0.92×
31Iowa~4K0.92×
32California~50K0.91×
33New York~30K0.90×
34Tennessee~10K0.90×
35Missouri~8K0.90×
36Louisiana~6K0.90×
37Connecticut~5K0.90×
38Nevada~5K0.90×
39Washington~10K0.89×
40Minnesota~7K0.88×
41Michigan~10K0.85×
42Illinois~20K0.84×
43Colorado~7K0.84×
44Virginia~10K0.83×
45New Jersey~10K0.82×
46North Carolina~10K0.81×
47Pennsylvania~10K0.80×
48Ohio~10K0.79×
49Texas~40K0.75×
50Florida~30K0.68×
Fig. 06

Affinity by region

Affinity by region — Point and click, United States
0.68×1.00×1.30×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Point and click audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Point and click audience
#·InterestCategoryAffinity×
01MoldHealth2.71×
02Employment websiteBusiness & Career2.03×
03Garden furnitureHome & Garden2.01×
04LED lampHome & Garden2.00×
05Hardware storeHome & Garden1.93×
06Puzzle video gamesGames1.93×
07Sustainable energyHome & Garden1.93×
08Action gamesGames1.86×
09Solar powerHome & Garden1.80×
10Efficient energy useTechnology & Electronics1.79×
11Stock marketBusiness & Career1.78×
12Nonprofit organizationPolitics & Society1.72×
13Life insuranceBusiness & Career1.64×
14Microwave ovenHome & Garden1.61×
15Charitable organizationPolitics & Society1.60×
16Home insuranceBusiness & Career1.60×
17PersonalisationHome & Garden1.59×
18Online newspaperNews1.55×
19Health insuranceBusiness & Career1.55×
20InnovationBusiness & Career1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Point and click audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Point and click audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN1.60×
Career OrientationPOWER1.56×
TravellingTHRILL1.48×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Point and click audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.62×
Risk AppetiteTHRILL0.82×
Design AffinityPREMIUM0.84×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Point and click have in United States?

Point and click has an estimated audience of 545,546 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Point and click fans?

61.7% of Point and click fans are female, 38.3% are male, with an average age of 37.6 years.

03

Which brands do Point and click fans like most?

Point and click fans show strongest brand affinity for Nonprofit organization (1.72×), Hardware store (1.93×), and Puzzle video games (1.93×) over the country average.

04

Where do Point and click fans live in United States?

Point and click fans in United States are most concentrated in California (reach ~50K), Texas (reach ~40K), and New York (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do Point and click fans also like?

Beyond Point and click itself, the audience over-indexes on Hardware store (1.93×), Puzzle video games (1.93×), Charitable organization (1.6×), and Sustainable energy (1.93×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Gaming genre audiences in United States

See Point and click audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Point and click. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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