Pregnancy magazine Audience in United States

Pregnancy magazine logo

Pregnancy magazine has an estimated audience of 444,872 people in United States. 52.0% are female, 48.0% are male, average age 39.4. Top regions: California, New York, Texas. Top brand affinities: Product design, Historic site, UK garage, Vocal harmony, Fairy godmother.

The average Pregnancy magazine fan in United States is 39.4 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Product design, Historic site, UK garage, with strongest over-indexing on Product design (9.47× the country average). Demographically, the Pregnancy magazine audience skews balanced with an average age of 39.4, and over-indexes on personality traits such as Pet Ownership, LGBTQ+ Identity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 49 regions tracked by Rascasse.

Category: Kids & Family · Type: Website / Newspaper / Magazine

Demographics of Pregnancy magazine fans

Demographic split for Pregnancy magazine audience in United States
MetricValue
Female52.0%
Male48.0%
Average age39.4
Estimated audience size444,872

Audience persona

The typical Pregnancy magazine fan in United States is balanced, around 39.4 years old, with strong Pet Ownership tendencies and a notable affinity for Product design.

Top regions in United States

Top regions ranked by reach for Pregnancy magazine in United States
RegionReachAffinity
California16,9690.35×
New York12,8640.52×
Texas12,1440.32×
Florida9,2290.31×
Georgia5,2100.38×
Illinois4,6580.31×
North Carolina4,4650.33×
Ohio4,4470.32×
Mississippi4,4441.21×
Massachusetts4,3520.5×
New Jersey4,2600.38×
Louisiana3,9510.69×
Arkansas3,9481.08×
Oklahoma3,8610.78×
Kentucky3,7990.68×
Pennsylvania3,7250.25×
Alabama3,6780.59×
West Virginia3,6681.77×
Alaska3,6613.85×
Tennessee3,5040.39×
Arizona3,4920.38×
South Carolina3,4790.52×
Indiana3,3890.42×
Kansas3,3880.97×
Idaho3,3881.52×
Missouri3,2820.46×
Hawaii3,2361.69×
Iowa3,2170.88×
Connecticut3,2020.72×
Montana3,1912.59×
South Dakota3,1503.06×
Michigan3,1250.27×
Wisconsin3,1080.46×
Maryland3,0840.4×
New Hampshire3,0231.72×
Wyoming2,9684.5×
Nebraska2,9601.33×
New Mexico2,9441.32×
Nevada2,9350.68×
Rhode Island2,9192.06×
Maine2,9171.83×
Oregon2,8970.57×
Utah2,8800.72×
Virginia2,8610.26×
Minnesota2,7770.44×
Washington2,6830.3×
Colorado2,6750.38×
Delaware2,6142.13×
Washington, District of Columbia1,8871.41×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Pregnancy magazine audience
BrandAffinityCategory
Product design9.47×Business & Career
Historic site14.29×Arts & Culture
UK garage14.75×Music & Radio
Vocal harmony10.9×Music & Radio
Fairy godmother17.21×Literature
Goop12.31×Internet & Social Media
Isometric exercise19.09×Sports
Dog breed2.29×Pets & Animals
Mathcore15.49×Music & Radio
Governor of Michigan12.51×Politics & Society
Grinch5.44×Movies & TV
Hipster12.71×Politics & Society
Harlow14.78×Travel & Leisure
Stamp collecting5.81×Home & Garden
Hardik Pandya18.24×Sports
JDSU3.5×Business & Career
Hamden, Connecticut20.56×Travel & Leisure
Guitarist (magazine)12.21×Music & Radio
headspace9.96×Health
TV Fanatic11.07×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Pregnancy magazine audience
TraitClusterScore
Pet OwnershipJOY1.99
LGBTQ+ IdentityOPEN1.73
Luxury OrientationPREMIUM1.51
Quality AwarenessPREMIUM1.33
Design AffinityPREMIUM1.3
Community OrientationOPEN1.25

Worldwide distribution

Worldwide audience distribution share by country for Pregnancy magazine
CountryShare
United States42.0%
United Kingdom8.9%
Germany6.8%

See Pregnancy magazine audiences in other countries

More Kids & Family audiences in United States

Frequently asked questions

How many fans does Pregnancy magazine have in United States?

Pregnancy magazine has an estimated audience of 444,872 people in United States, concentrated in California and New York.

What is the gender split and age of Pregnancy magazine fans?

52.0% of Pregnancy magazine fans are female, 48.0% are male, with an average age of 39.4 years.

Which brands do Pregnancy magazine fans like most?

Pregnancy magazine fans show strongest brand affinity for Product design (9.47×), Historic site (14.29×), and UK garage (14.75×) over the country average.

Where do Pregnancy magazine fans live in United States?

Pregnancy magazine fans in United States are most concentrated in California (reach 16,969), New York (reach 12,864), and Texas (reach 12,144). These three regions account for the largest share of the active audience.

What other brands do Pregnancy magazine fans also like?

Beyond Pregnancy magazine itself, the audience over-indexes on Historic site (14.29×), UK garage (14.75×), Vocal harmony (10.9×), and Fairy godmother (17.21×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Pregnancy magazine. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.