Prince Edward Island Audience in United States

Prince Edward Island logo

Prince Edward Island has an estimated audience of 383,324 people in United States. 52.3% are female, 47.7% are male, average age 42.6. Top regions: California, New York, Texas. Top brand affinities: Alaska, UK garage, headspace, Wok, Kikar HaShabbat.

The average Prince Edward Island fan in United States is 42.6 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Texas. Top brand affinities include Alaska, UK garage, headspace, with strongest over-indexing on Alaska (3.55× the country average). Demographically, the Prince Edward Island audience skews balanced with an average age of 42.6, and over-indexes on personality traits such as Travelling, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Prince Edward Island fans

Demographic split for Prince Edward Island audience in United States
MetricValue
Female52.3%
Male47.7%
Average age42.6
Estimated audience size383,324

Audience persona

The typical Prince Edward Island fan in United States is balanced, around 42.6 years old, with strong Travelling tendencies and a notable affinity for Alaska.

Top regions in United States

Top regions ranked by reach for Prince Edward Island in United States
RegionReachAffinity
California26,7260.63×
New York25,2091.18×
Texas21,3790.65×
Florida19,3110.74×
Massachusetts16,1212.13×
Pennsylvania13,0311.01×
Illinois10,7830.84×
North Carolina10,0050.87×
New Jersey9,9721.02×
Ohio9,9640.84×
Michigan9,9190.99×
Virginia8,9340.96×
Georgia8,5760.73×
Washington7,3890.96×
Tennessee6,4820.84×
Maryland5,8660.89×
Maine5,7524.19×
Connecticut5,6851.48×
Colorado5,6250.93×
Minnesota5,5171×
Indiana5,2590.75×
Wisconsin5,1950.9×
South Carolina4,7540.82×
Missouri4,7000.76×
Arizona4,5310.58×
Utah3,7121.08×
Oregon3,6910.84×
New Hampshire3,6062.39×
Kentucky3,5190.73×
Alabama3,0890.58×
Louisiana3,0150.61×
Oklahoma2,7350.64×
Iowa2,4450.77×
Kansas2,2970.76×
Arkansas2,0040.63×
Rhode Island1,9181.57×
Vermont1,9072.83×
Nevada1,8970.51×
Idaho1,8550.97×
Mississippi1,5460.49×
Washington, District of Columbia1,4481.26×
Nebraska1,4220.74×
West Virginia1,2220.68×
Montana1,0941.03×
New Mexico1,0520.55×
Hawaii1,0380.63×
Delaware9450.89×
Alaska7850.96×
South Dakota6060.68×
North Dakota5960.76×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Prince Edward Island audience
BrandAffinityCategory
Alaska3.55×Travel & Leisure
UK garage10.89×Music & Radio
headspace13.61×Health
Wok9.34×Food & Beverages
Kikar HaShabbat23.27×News
Goop7.57×Internet & Social Media
Governor of Michigan10.11×Politics & Society
Google Home8.7×Technology & Electronics
Cherish (group)13.78×Music & Radio
Hibachi9.72×Food & Beverages
Minnesota2.03×Travel & Leisure
Ipag Business School20×Business & Career
Grace Slick9.08×Music & Radio
Jesse Plemons3.45×Movies & TV
Nationality2×Politics & Society
Nebraska Cornhuskers football3.36×Sports
OpenJDK19.18×
Vocal harmony4.14×Music & Radio
Ira Glass15.71×Music & Radio
Product design1.77×Business & Career

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Prince Edward Island audience
TraitClusterScore
TravellingTHRILL1.74
PatriotismCONSERVATISM1.57
IndulgenceJOY1.55
Community OrientationOPEN1.52
Quality AwarenessPREMIUM1.52
Design AffinityPREMIUM1.47

Worldwide distribution

Worldwide audience distribution share by country for Prince Edward Island
CountryShare
Canada51.5%
United States15.0%
Japan4.2%

See Prince Edward Island audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Prince Edward Island have in United States?

Prince Edward Island has an estimated audience of 383,324 people in United States, concentrated in California and New York.

What is the gender split and age of Prince Edward Island fans?

52.3% of Prince Edward Island fans are female, 47.7% are male, with an average age of 42.6 years.

Which brands do Prince Edward Island fans like most?

Prince Edward Island fans show strongest brand affinity for Alaska (3.55×), UK garage (10.89×), and headspace (13.61×) over the country average.

Where do Prince Edward Island fans live in United States?

Prince Edward Island fans in United States are most concentrated in California (reach 26,726), New York (reach 25,209), and Texas (reach 21,379). These three regions account for the largest share of the active audience.

What other brands do Prince Edward Island fans also like?

Beyond Prince Edward Island itself, the audience over-indexes on UK garage (10.89×), headspace (13.61×), Wok (9.34×), and Kikar HaShabbat (23.27×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Prince Edward Island. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.