Rascasse Audience Intelligence

Raised-bed gardening Audience in United States

A data profile of the people who buy, follow and care about Raised-bed gardening in United States — modelled from more than twelve digital signal sources. Raised-bed gardening has an estimated audience of 861,217 people in United States.

#9229among Topic in United States#1192in Home & Garden

The average Raised-bed gardening fan in United States is 47.8 years old, more female, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include Husqvarna, Hardware store, Sustainable energy, with strongest over-indexing on Husqvarna (63.97× the country average).

Demographically, the Raised-bed gardening audience skews more female with an average age of 47.8, and over-indexes on personality traits such as Urban Lifestyle, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Raised-bed gardening fan in United States is more female, around 47.8 years old, with strong Urban Lifestyle tendencies and a notable affinity for Husqvarna.

Category: Home & Garden · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Raised-bed gardening profile in United States.

Audience size
861K
in United States
Gender
65.9%♀
34.1% male
Age
47.8
average years
Country rank
#26137
Topic in United States
Fig. 01

Search interest · 12-month trend

-2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Raised-bed gardening fans

65.9% are female, 34.1% are male, average age 47.8.

Fig. 02

Gender split

65.9%
Female
34.1%
Male
Demographic split for Raised-bed gardening audience in United States
MetricValue
Female65.9%
Male34.1%
Average age47.8
Estimated audience size861,217
Fig. 03

Age distribution

Ø 47.8
average years
Age distribution of the Raised-bed gardening audience in United States
Age bracketShare%
16-197%
20-299%
30-3916%
40-4925%
50+43%
Fig. 04

Worldwide distribution

45.2%

of the worldwide Raised-bed gardening audience comes from United States.

Worldwide audience distribution share by country for Raised-bed gardening
CountryShare
United States45.2%
United Kingdom11.9%
Germany11.8%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Raised-bed gardening audience in United States is strongest.

Fig. 05

Top regions by affinity

Raised-bed gardening fans by region: top regions in United States
#RegionReachAffinity×
01Maine~5K1.73×
02New Hampshire~5K1.35×
03Arkansas~9K1.33×
04West Virginia~5K1.33×
05Tennessee~20K1.30×
06Kentucky~10K1.29×
07Mississippi~9K1.24×
08North Carolina~30K1.21×
09Missouri~20K1.19×
10Montana~3K1.16×
11Wisconsin~10K1.15×
12Indiana~20K1.14×
13Oklahoma~10K1.11×
14Georgia~30K1.09×
15Pennsylvania~30K1.08×
16Louisiana~10K1.08×
17Ohio~30K1.07×
18Minnesota~10K1.06×
19Kansas~7K1.06×
20South Carolina~10K1.05×
21Alabama~10K1.04×
22Massachusetts~20K1.02×
23Virginia~20K1.01×
24Wyoming~1K0.99×
25Michigan~20K0.98×
26Delaware~2K0.98×
27South Dakota~2K0.98×
28Washington~20K0.95×
29Iowa~7K0.95×
30Idaho~4K0.95×
31Nebraska~4K0.94×
32North Dakota~2K0.94×
33Alaska~2K0.93×
34Illinois~30K0.92×
35Connecticut~8K0.92×
36New Mexico~4K0.92×
37Rhode Island~3K0.92×
38Maryland~10K0.91×
39Oregon~9K0.91×
40Hawaii~3K0.85×
41Texas~60K0.82×
42Washington, District of Columbia~2K0.82×
43Utah~6K0.77×
44New York~40K0.76×
45New Jersey~20K0.76×
46Florida~40K0.75×
47Colorado~10K0.75×
48Nevada~6K0.73×
49Arizona~10K0.70×
50California~60K0.61×
Fig. 06

Affinity by region

Affinity by region — Raised-bed gardening, United States
0.61×1.00×1.73×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Raised-bed gardening audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Raised-bed gardening audience
#·InterestCategoryAffinity×
01HusqvarnaHome & Garden63.97×
02Garden centreHome & Garden10.26×
03Sustainable energyHome & Garden9.34×
04Urban agricultureBusiness & Career9.15×
05Hardware storeHome & Garden8.47×
06Renewable energyBusiness & Career6.99×
07Single-family detached homeHome & Garden6.36×
08FertilizerHome & Garden6.18×
09Home automationTechnology & Electronics4.30×
10FedExBusiness & Career3.79×
11MenardsHome & Garden3.67×
12Solar energyHome & Garden3.45×
13Mortgage loansBusiness & Career3.11×
14Discount storesShopping3.10×
15Ace HardwareHome & Garden2.97×
16Organic foodFood & Beverages2.72×
17IKEAHome & Garden2.61×
18PinterestInternet & Social Media2.55×
19AirbnbTravel & Leisure2.50×
20FurnitureHome & Garden1.98×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Raised-bed gardening audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Raised-bed gardening audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN4.37×
DIY MentalityTHRILL3.54×
SustainabilityBALANCE3.13×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Raised-bed gardening audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.53×
Luxury OrientationPREMIUM0.84×
Early Adopter MentalityPOWER0.85×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Raised-bed gardening have in United States?

Raised-bed gardening has an estimated audience of 861,217 people in United States, concentrated in Texas and California.

02

What is the gender split and age of Raised-bed gardening fans?

65.9% of Raised-bed gardening fans are female, 34.1% are male, with an average age of 47.8 years.

03

Which brands do Raised-bed gardening fans like most?

Raised-bed gardening fans show strongest brand affinity for Husqvarna (63.97×), Hardware store (8.47×), and Sustainable energy (9.34×) over the country average.

04

Where do Raised-bed gardening fans live in United States?

Raised-bed gardening fans in United States are most concentrated in Texas (reach ~60K), California (reach ~60K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Raised-bed gardening fans also like?

Beyond Raised-bed gardening itself, the audience over-indexes on Hardware store (8.47×), Sustainable energy (9.34×), Renewable energy (6.99×), and Garden centre (10.26×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Home & Garden audiences in United States

See Raised-bed gardening audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Raised-bed gardening. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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