Rascasse Audience Intelligence

Red carpet Audience in United States

A data profile of the people who buy, follow and care about Red carpet in United States — modelled from more than twelve digital signal sources. Red carpet has an estimated audience of 5,187,969 people in United States.

#3688among Topic in United States#637in Movies & TV

The average Red carpet fan in United States is 44.8 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Quilting, Robert Redford, Kelly Osbourne, with strongest over-indexing on Quilting (8.27× the country average).

Demographically, the Red carpet audience skews more female with an average age of 44.8, and over-indexes on personality traits such as Indulgence, Travelling.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Red carpet fan in United States is more female, around 44.8 years old, with strong Indulgence tendencies and a notable affinity for Quilting.

Category: Movies & TV · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Red carpet profile in United States.

Audience size
5.2M
in United States
Gender
65.9%♀
34.1% male
Age
44.8
average years
Country rank
#6461
Topic in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Red carpet fans

65.9% are female, 34.1% are male, average age 44.8.

Fig. 02

Gender split

65.9%
Female
34.1%
Male
Demographic split for Red carpet audience in United States
MetricValue
Female65.9%
Male34.1%
Average age44.8
Estimated audience size5,187,969
Fig. 03

Age distribution

Ø 44.8
average years
Age distribution of the Red carpet audience in United States
Age bracketShare%
16-1912%
20-2913%
30-3916%
40-4922%
50+36%
Fig. 04

Worldwide distribution

36.3%

of the worldwide Red carpet audience comes from United States.

Worldwide audience distribution share by country for Red carpet
CountryShare
United States36.3%
Japan5.6%
United Kingdom3.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Red carpet audience in United States is strongest.

Fig. 05

Top regions by affinity

Red carpet fans by region: top regions in United States
#RegionReachAffinity×
01Oklahoma~100K2.11×
02North Dakota~20K2.01×
03Louisiana~100K1.68×
04New Jersey~200K1.46×
05California~800K1.32×
06Connecticut~60K1.22×
07Georgia~200K1.20×
08Florida~400K1.14×
09West Virginia~30K1.14×
10New York~300K1.12×
11Indiana~100K1.11×
12Alabama~80K1.11×
13Maryland~100K1.10×
14Minnesota~80K1.09×
15Mississippi~50K1.07×
16Pennsylvania~200K1.06×
17Texas~500K1.05×
18Illinois~200K1.04×
19Kentucky~70K1.04×
20Oregon~60K1.03×
21Ohio~200K1.01×
22North Carolina~200K1.01×
23Arkansas~40K0.99×
24Washington, District of Columbia~20K0.99×
25Nevada~50K0.96×
26New Mexico~20K0.96×
27Missouri~80K0.95×
28Virginia~100K0.94×
29Massachusetts~100K0.94×
30Kansas~40K0.94×
31Arizona~100K0.92×
32Rhode Island~10K0.91×
33Tennessee~90K0.90×
34South Carolina~70K0.88×
35Michigan~100K0.85×
36Utah~40K0.85×
37Hawaii~20K0.85×
38Delaware~10K0.85×
39South Dakota~10K0.85×
40Iowa~40K0.83×
41Alaska~9K0.83×
42Washington~80K0.81×
43Nebraska~20K0.81×
44Vermont~7K0.81×
45Colorado~60K0.79×
46New Hampshire~20K0.79×
47Maine~10K0.78×
48Idaho~20K0.76×
49Wisconsin~60K0.75×
50Montana~10K0.75×
Fig. 06

Affinity by region

Affinity by region — Red carpet, United States
0.75×1.00×2.11×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Red carpet audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Red carpet audience
#·InterestCategoryAffinity×
01QuiltingHome & Garden8.27×
02Kelly OsbourneMusic & Radio6.28×
03Robert RedfordMovies & TV5.59×
04George ClooneyMovies & TV4.66×
05CarpetHome & Garden3.62×
06Demi MooreMovies & TV3.40×
07Billy Bob ThorntonMovies & TV3.35×
08HollywoodTravel & Leisure2.59×
09RedditInternet & Social Media2.44×
10GeneticsKids & Family2.33×
11NostalgiaHome & Garden2.29×
12Michael JacksonMusic & Radio2.12×
13TMZInternet & Social Media2.09×
14MSNNews1.96×
15SubwayFood & Beverages1.74×
16McDonald'sFood & Beverages1.62×
17HairstyleBeauty & Wellness1.58×
18Hobby LobbyHome & Garden1.54×
19PinterestInternet & Social Media1.52×
20Planet FitnessSports1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Red carpet audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Red carpet audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY1.51×
TravellingTHRILL1.32×
Career OrientationPOWER1.26×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Red carpet audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.85×
Healthy LifestyleBALANCE0.91×
Luxury OrientationPREMIUM0.91×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Red carpet have in United States?

Red carpet has an estimated audience of 5,187,969 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Red carpet fans?

65.9% of Red carpet fans are female, 34.1% are male, with an average age of 44.8 years.

03

Which brands do Red carpet fans like most?

Red carpet fans show strongest brand affinity for Quilting (8.27×), Robert Redford (5.59×), and Kelly Osbourne (6.28×) over the country average.

04

Where do Red carpet fans live in United States?

Red carpet fans in United States are most concentrated in California (reach ~800K), Texas (reach ~500K), and Florida (reach ~400K). These three regions account for the largest share of the active audience.

05

What other brands do Red carpet fans also like?

Beyond Red carpet itself, the audience over-indexes on Robert Redford (5.59×), Kelly Osbourne (6.28×), Reddit (2.44×), and Carpet (3.62×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Movies & TV audiences in United States

See Red carpet audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Red carpet. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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