Reef aquarium Audience in United States

Reef aquarium has an estimated audience of 2,909,882 people in United States. 47.1% are female, 52.9% are male, average age 37.7. Top regions: Florida, California, Texas. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Aquarium, Singer-songwriter.

The average Reef aquarium fan in United States is 37.7 years old, balanced, and lives primarily in Florida. The audience is concentrated in Florida, California, Texas. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Reef aquarium audience skews balanced with an average age of 37.7, and over-indexes on personality traits such as LGBTQ+ Identity, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Home & Garden · Type: Topic

Demographics of Reef aquarium fans

Demographic split for Reef aquarium audience in United States
MetricValue
Female47.1%
Male52.9%
Average age37.7
Estimated audience size2,909,882

Audience persona

The typical Reef aquarium fan in United States is balanced, around 37.7 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Reef aquarium in United States
RegionReachAffinity
Florida307,8721.56×
California307,2130.96×
Texas264,2961.06×
New York137,2620.84×
Nevada103,5183.68×
Illinois77,9660.8×
Ohio77,4250.86×
Indiana75,7921.43×
Pennsylvania75,5680.77×
Colorado65,3771.43×
Michigan64,8300.85×
Georgia62,6970.7×
North Carolina59,5770.68×
New Jersey54,3460.73×
Washington53,8090.92×
Virginia49,4750.7×
Tennessee49,2710.84×
Arizona41,4000.7×
Alabama39,8490.98×
Massachusetts37,3820.65×
South Carolina35,2860.81×
Missouri33,2960.71×
Wisconsin31,5260.72×
Maryland29,5360.59×
Minnesota29,4470.71×
Oregon29,3900.88×
Oklahoma29,3710.91×
Kentucky28,9050.79×
Louisiana27,3250.73×
Connecticut25,8900.89×
Utah23,9030.92×
Kansas21,0910.92×
Mississippi19,4640.81×
New Mexico19,0061.3×
Iowa14,8320.62×
Arkansas13,6510.57×
Idaho12,4950.86×
West Virginia11,8400.87×
New Hampshire11,1490.97×
Montana11,0361.37×
Alaska10,1271.63×
Rhode Island10,0931.09×
Maine10,0870.97×
Hawaii9,6980.78×
Nebraska9,5530.65×
South Dakota8,7141.3×
North Dakota8,4851.42×
Wyoming8,2101.9×
Vermont7,9421.55×
Delaware7,8340.98×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Reef aquarium audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Aquarium13.64×Pets & Animals
Singer-songwriter5.51×Music & Radio
Income tax13.19×Business & Career
PSV Eindhoven37.55×Sports
Toyota Supra14.3×Cars & Mobility
Superman2.21×Movies & TV
Do it yourself (DIY)2.69×Home & Garden
Charles, Prince of Wales18.87×Politics & Society
Staples (Canada)3.77×Business & Career
Dungeons & Dragons7.75×Games
Rick and Morty4.78×Movies & TV
Minnesota Wild7.29×Sports
MSN2.51×News
Khabib Nurmagomedov14.98×Sports
Harry Potter2.17×Movies & TV
Nature1.86×Home & Garden
Scooby-Doo3.08×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Reef aquarium audience
TraitClusterScore
LGBTQ+ IdentityOPEN1.99
ExtroversionTHRILL1.99
Early Adopter MentalityPOWER1.8
DIY MentalityTHRILL1.77
Luxury OrientationPREMIUM1.76
SustainabilityBALANCE1.67

Worldwide distribution

Worldwide audience distribution share by country for Reef aquarium
CountryShare
United States36.5%
Japan9.8%
Brazil7.6%

See Reef aquarium audiences in other countries

More Home & Garden audiences in United States

Frequently asked questions

How many fans does Reef aquarium have in United States?

Reef aquarium has an estimated audience of 2,909,882 people in United States, concentrated in Florida and California.

What is the gender split and age of Reef aquarium fans?

47.1% of Reef aquarium fans are female, 52.9% are male, with an average age of 37.7 years.

Which brands do Reef aquarium fans like most?

Reef aquarium fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Reef aquarium fans live in United States?

Reef aquarium fans in United States are most concentrated in Florida (reach 307,872), California (reach 307,213), and Texas (reach 264,296). These three regions account for the largest share of the active audience.

What other brands do Reef aquarium fans also like?

Beyond Reef aquarium itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Aquarium (13.64×), and Singer-songwriter (5.51×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Reef aquarium. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.