Republic of Ireland Audience in United States

Republic of Ireland has an estimated audience of 6,285,041 people in United States. 56.5% are female, 43.5% are male, average age 45.5. Top regions: California, Texas, New York. Top brand affinities: Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter, MSN.

The average Republic of Ireland fan in United States is 45.5 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, New York. Top brand affinities include Autism Awareness, Diabetes mellitus awareness, Microblogging, with strongest over-indexing on Autism Awareness (19.03× the country average). Demographically, the Republic of Ireland audience skews more female with an average age of 45.5, and over-indexes on personality traits such as Patriotism, Travelling. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Country

Demographics of Republic of Ireland fans

Demographic split for Republic of Ireland audience in United States
MetricValue
Female56.5%
Male43.5%
Average age45.5
Estimated audience size6,285,041

Audience persona

The typical Republic of Ireland fan in United States is more female, around 45.5 years old, with strong Patriotism tendencies and a notable affinity for Autism Awareness.

Top regions in United States

Top regions ranked by reach for Republic of Ireland in United States
RegionReachAffinity
California697,9811.01×
Texas518,7610.96×
New York486,9371.39×
Florida414,3990.97×
Pennsylvania233,1421.1×
Illinois227,2111.09×
North Carolina200,3231.06×
Virginia198,7181.3×
Massachusetts191,7741.55×
New Jersey189,5191.19×
Ohio188,5350.97×
Georgia183,3650.95×
Washington172,2381.37×
Michigan168,0131.02×
Maryland127,4091.18×
Arizona126,7060.99×
Tennessee124,9750.99×
Indiana107,7210.94×
Colorado101,6631.03×
Minnesota96,9911.08×
Oregon93,2571.29×
Missouri93,0550.92×
South Carolina88,2590.93×
Connecticut82,4991.31×
Wisconsin80,0230.85×
Alabama73,6860.84×
Louisiana72,1720.89×
Kentucky70,4570.89×
Oklahoma58,0760.83×
Utah52,3930.93×
Nevada48,7310.8×
Kansas43,7400.88×
Iowa40,1020.77×
Arkansas38,7310.75×
Mississippi35,8450.69×
Washington, District of Columbia35,1251.86×
New Hampshire31,3301.27×
Idaho31,1640.99×
Maine29,5771.31×
New Mexico25,7050.82×
Nebraska24,0660.76×
West Virginia22,5250.77×
Rhode Island21,5271.08×
Hawaii21,0580.78×
Delaware16,4370.95×
Montana15,4000.88×
Vermont13,7821.25×
Alaska11,3560.84×
South Dakota8,3240.57×
North Dakota7,1500.55×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Republic of Ireland audience
BrandAffinityCategory
Autism Awareness19.03×Health
Diabetes mellitus awareness12.48×Health
Microblogging12.67×Technology & Electronics
Singer-songwriter5.51×Music & Radio
MSN5.24×News
Income tax13.19×Business & Career
Staples (Canada)4.54×Business & Career
Charles, Prince of Wales18.87×Politics & Society
Great Clips4.33×Beauty & Wellness
Catherine O'Hara4.77×Movies & TV
Alaska Airlines5.06×Travel & Leisure
Lithuania14.16×Travel & Leisure
Chuck Norris3.94×Movies & TV
Google Flights3.47×Travel & Leisure
Planet Fitness2.43×Sports
Houston Astros5.02×Sports
Saoirse Ronan11.55×Movies & TV
Diaper bag3.85×Kids & Family
JetBlue4.06×Travel & Leisure
Hobby Lobby2.15×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Republic of Ireland audience
TraitClusterScore
PatriotismCONSERVATISM2.39
TravellingTHRILL1.64
Community OrientationOPEN1.61
SustainabilityBALANCE1.46
Sports ActivityPOWER1.4
SpiritualityBALANCE1.39

Worldwide distribution

Worldwide audience distribution share by country for Republic of Ireland
CountryShare
United Kingdom19.4%
United States13.8%
Taiwan10.9%

See Republic of Ireland audiences in other countries

More Country audiences in United States

Frequently asked questions

How many fans does Republic of Ireland have in United States?

Republic of Ireland has an estimated audience of 6,285,041 people in United States, concentrated in California and Texas.

What is the gender split and age of Republic of Ireland fans?

56.5% of Republic of Ireland fans are female, 43.5% are male, with an average age of 45.5 years.

Which brands do Republic of Ireland fans like most?

Republic of Ireland fans show strongest brand affinity for Autism Awareness (19.03×), Diabetes mellitus awareness (12.48×), and Microblogging (12.67×) over the country average.

Where do Republic of Ireland fans live in United States?

Republic of Ireland fans in United States are most concentrated in California (reach 697,981), Texas (reach 518,761), and New York (reach 486,937). These three regions account for the largest share of the active audience.

What other brands do Republic of Ireland fans also like?

Beyond Republic of Ireland itself, the audience over-indexes on Diabetes mellitus awareness (12.48×), Microblogging (12.67×), Singer-songwriter (5.51×), and MSN (5.24×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Republic of Ireland. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.