Rascasse Audience Intelligence

RV Travel Audience in United States

A data profile of the people who buy, follow and care about RV Travel in United States — modelled from more than twelve digital signal sources. RV Travel has an estimated audience of 151,008 people in United States.

#2297among Website / Newspaper / Magazine in United States#5749in Travel & Leisure

The average RV Travel fan in United States is 34.5 years old, balanced, and lives primarily in Texas.

The audience is concentrated in Texas, California, Florida.

Top brand affinities include RV Trader, Ford Transit, Van, with strongest over-indexing on RV Trader (149.15× the country average).

Demographically, the RV Travel audience skews balanced with an average age of 34.5, and over-indexes on personality traits such as Patriotism, DIY Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical RV Travel fan in United States is balanced, around 34.5 years old, with strong Patriotism tendencies and a notable affinity for RV Trader.

Category: Travel & Leisure · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the RV Travel profile in United States.

Audience size
151K
in United States
Gender
48.0%♀
52.0% male
Age
34.5
average years
Country rank
#66295
Website / Newspaper / Magazine in United States
Fig. 01

Search interest · 12-month trend

-16%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of RV Travel

48.0% are female, 52.0% are male, average age 34.5.

Fig. 02

Gender split

48.0%
Female
52.0%
Male
Demographic split for RV Travel audience in United States
MetricValue
Female48.0%
Male52.0%
Average age34.5
Estimated audience size151,008
Fig. 03

Age distribution

Ø 34.5
average years
Age distribution of the RV Travel audience in United States
Age bracketShare%
16-1930%
20-2923%
30-3919%
40-4916%
50+11%
Fig. 04

Worldwide distribution

49.8%

of the worldwide RV Travel audience comes from United States.

Worldwide audience distribution share by country for RV Travel
CountryShare
United States49.8%
India15.9%
Japan7.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the RV Travel audience in United States is strongest.

Fig. 05

Top regions by affinity

RV Travel fans by region: top regions in United States
#RegionReachAffinity×
01Kentucky~3K1.59×
02New Mexico~1K1.36×
03Florida~10K1.24×
04Indiana~3K1.22×
05Alaska<1K1.18×
06North Dakota<1K1.15×
07South Dakota<1K1.13×
08Vermont<1K1.13×
09Texas~10K1.12×
10Arizona~3K1.11×
11Montana<1K1.06×
12Oklahoma~2K1.05×
13Nevada~2K1.04×
14Idaho<1K1.04×
15Arkansas~1K1.02×
16Delaware<1K1.02×
17Rhode Island<1K1.01×
18Missouri~2K1.00×
19Maine<1K1.00×
20Oregon~2K0.99×
21West Virginia<1K0.99×
22New Hampshire<1K0.99×
23Iowa~1K0.98×
24Hawaii<1K0.98×
25Wisconsin~2K0.96×
26Washington, District of Columbia<1K0.96×
27Nebraska<1K0.95×
28Tennessee~3K0.94×
29Alabama~2K0.94×
30Mississippi~1K0.94×
31Louisiana~2K0.93×
32Kansas~1K0.93×
33Washington~3K0.90×
34Colorado~2K0.89×
35Utah~1K0.89×
36South Carolina~2K0.88×
37Michigan~3K0.86×
38Connecticut~1K0.86×
39California~10K0.85×
40Minnesota~2K0.85×
41Georgia~4K0.84×
42Pennsylvania~4K0.83×
43Ohio~4K0.81×
44Maryland~2K0.81×
45North Carolina~4K0.80×
46Virginia~3K0.79×
47Massachusetts~2K0.77×
48Illinois~4K0.75×
49New Jersey~3K0.75×
50New York~6K0.74×
Fig. 06

Affinity by region

Affinity by region — RV Travel, United States
0.74×1.00×1.59×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the RV Travel audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for RV Travel audience
#·InterestCategoryAffinity×
01RV TraderShopping149.15×
02Ford TransitCars & Mobility58.30×
03Gore-TexFashion & Accessoires26.25×
04Mercedes-Benz SprinterCars & Mobility25.85×
05Truck camperCars & Mobility18.98×
06Jeep CherokeeCars & Mobility17.36×
07VanCars & Mobility12.09×
08CarportHome & Garden10.73×
09RV parkCars & Mobility9.33×
10Toyota TacomaCars & Mobility8.35×
11Bass Pro ShopsSports6.56×
12Hardware storeHome & Garden3.46×
13IKEAHome & Garden2.95×
14BeerFood & Beverages2.34×
15Home improvementHome & Garden2.17×
16Alcoholic beveragesFood & Beverages1.99×
17VehiclesCars & Mobility1.90×
18Donald TrumpPolitics & Society1.74×
19CookingFood & Beverages1.70×
20ClothingFashion & Accessoires1.56×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the RV Travel audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by RV Travel audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM4.19×
DIY MentalityTHRILL2.39×
TravellingTHRILL2.22×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by RV Travel audience · Rather not
TraitClusterDeviationScore
ExtroversionTHRILL0.69×
Social Media UsageJOY0.78×
SpiritualityBALANCE0.89×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does RV Travel have in United States?

RV Travel has an estimated audience of 151,008 people in United States, concentrated in Texas and California.

02

What is the gender split and age of RV Travel fans?

48.0% of RV Travel fans are female, 52.0% are male, with an average age of 34.5 years.

03

Which brands do RV Travel fans like most?

RV Travel fans show strongest brand affinity for RV Trader (149.15×), Ford Transit (58.3×), and Van (12.09×) over the country average.

04

Where do RV Travel fans live in United States?

RV Travel fans in United States are most concentrated in Texas (reach ~10K), California (reach ~10K), and Florida (reach ~10K). These three regions account for the largest share of the active audience.

05

What other brands do RV Travel fans also like?

Beyond RV Travel itself, the audience over-indexes on Ford Transit (58.3×), Van (12.09×), Truck camper (18.98×), and RV park (9.33×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel & Leisure audiences in United States

See RV Travel audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for RV Travel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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