A data profile of the people who buy, follow and care about Shamanism in United States — modelled from more than twelve digital signal sources. Shamanism has an estimated audience of 3,542,962 people in United States.
The average Shamanism fan in United States is 33.1 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Superman, Do it yourself (DIY), Alternative medicine, with strongest over-indexing on Superman (1.73× the country average).
Demographically, the Shamanism audience skews more female with an average age of 33.1, and over-indexes on personality traits such as Mindfulness, Extroversion.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Shamanism fan in United States is more female, around 33.1 years old, with strong Mindfulness tendencies and a notable affinity for Superman.
The key figures that characterise the Shamanism profile in United States.
70.4% are female, 29.6% are male, average age 33.1.
| Metric | Value |
|---|---|
| Female | 70.4% |
| Male | 29.6% |
| Average age | 33.1 |
| Estimated audience size | 3,542,962 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 34% | |
| 20-29 | 25% | |
| 30-39 | 17% | |
| 40-49 | 15% | |
| 50+ | 9% |
Where the Shamanism audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Alaska | ~10K | 1.49× | |
| 02 | Minnesota | ~70K | 1.43× | |
| 03 | California | ~500K | 1.25× | |
| 04 | Hawaii | ~20K | 1.16× | |
| 05 | Wisconsin | ~60K | 1.15× | |
| 06 | New York | ~200K | 1.11× | |
| 07 | Oregon | ~40K | 1.07× | |
| 08 | Washington | ~80K | 1.06× | |
| 09 | Oklahoma | ~40K | 1.05× | |
| 10 | Connecticut | ~40K | 1.05× | |
| 11 | Vermont | ~6K | 1.04× | |
| 12 | Texas | ~300K | 1.03× | |
| 13 | North Carolina | ~100K | 1.03× | |
| 14 | Georgia | ~100K | 1.02× | |
| 15 | Virginia | ~90K | 1.02× | |
| 16 | Massachusetts | ~70K | 1.02× | |
| 17 | Utah | ~30K | 1.02× | |
| 18 | Nevada | ~30K | 1.01× | |
| 19 | Arkansas | ~30K | 1.01× | |
| 20 | Maine | ~10K | 1.01× | |
| 21 | Arizona | ~70K | 1.00× | |
| 22 | Colorado | ~60K | 1.00× | |
| 23 | Kansas | ~30K | 1.00× | |
| 24 | Washington, District of Columbia | ~10K | 1.00× | |
| 25 | Illinois | ~100K | 0.99× | |
| 26 | Maryland | ~60K | 0.99× | |
| 27 | New Hampshire | ~10K | 0.99× | |
| 28 | Florida | ~200K | 0.98× | |
| 29 | New Jersey | ~90K | 0.98× | |
| 30 | Kentucky | ~40K | 0.98× | |
| 31 | Pennsylvania | ~100K | 0.97× | |
| 32 | Louisiana | ~40K | 0.97× | |
| 33 | Nebraska | ~20K | 0.97× | |
| 34 | New Mexico | ~20K | 0.97× | |
| 35 | Rhode Island | ~10K | 0.97× | |
| 36 | Michigan | ~90K | 0.95× | |
| 37 | Missouri | ~50K | 0.94× | |
| 38 | Idaho | ~20K | 0.93× | |
| 39 | Iowa | ~30K | 0.91× | |
| 40 | Montana | ~9K | 0.91× | |
| 41 | Ohio | ~100K | 0.90× | |
| 42 | Tennessee | ~60K | 0.90× | |
| 43 | Alabama | ~40K | 0.90× | |
| 44 | Mississippi | ~30K | 0.90× | |
| 45 | West Virginia | ~10K | 0.90× | |
| 46 | Indiana | ~60K | 0.89× | |
| 47 | North Dakota | ~6K | 0.89× | |
| 48 | South Carolina | ~50K | 0.88× | |
| 49 | Delaware | ~9K | 0.88× | |
| 50 | South Dakota | ~7K | 0.84× |
The strongest cross-interests of the Shamanism audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Traditional Chinese medicine | Business & Career | 7.81× | ||
| 02 | Tarot | Health | 4.82× | ||
| 03 | Buddhism | Health | 4.46× | ||
| 04 | Art exhibition | Arts & Culture | 3.38× | ||
| 05 | Handmade jewelry | Fashion & Accessoires | 3.29× | ||
| 06 | Alternative medicine | Business & Career | 3.12× | ||
| 07 | Mindfulness | Health | 3.04× | ||
| 08 | Natural skin care | Beauty & Wellness | 3.00× | ||
| 09 | Vintage clothing | Fashion & Accessoires | 2.67× | ||
| 10 | Fine art | Business & Career | 2.58× | ||
| 11 | Organic farming | Food & Beverages | 2.52× | ||
| 12 | Museum | Arts & Culture | 2.51× | ||
| 13 | Contemporary art | Arts & Culture | 2.46× | ||
| 14 | Personal care | Health | 2.41× | ||
| 15 | Local food | Food & Beverages | 2.18× | ||
| 16 | Do it yourself (DIY) | Home & Garden | 1.93× | ||
| 17 | Powerball | Games | 1.86× | ||
| 18 | Harry Potter | Movies & TV | 1.75× | ||
| 19 | Superman | Movies & TV | 1.73× | ||
| 20 | Podcast | Music & Radio | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Mindfulness | BALANCE | 4.68× | |
| Extroversion | THRILL | 2.01× | |
| Spirituality | BALANCE | 1.92× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.62× | |
| Convenience Orientation | PREMIUM | 0.81× | |
| Quality Awareness | PREMIUM | 0.82× |
Shamanism has an estimated audience of 3,542,962 people in United States, concentrated in California and Texas.
70.4% of Shamanism fans are female, 29.6% are male, with an average age of 33.1 years.
Shamanism fans show strongest brand affinity for Superman (1.73×), Do it yourself (DIY) (1.93×), and Alternative medicine (3.12×) over the country average.
Shamanism fans in United States are most concentrated in California (reach ~500K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Shamanism itself, the audience over-indexes on Do it yourself (DIY) (1.93×), Alternative medicine (3.12×), Personal care (2.41×), and Tarot (4.82×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Shamanism. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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