A data profile of the people who buy, follow and care about Ship transport in United States — modelled from more than twelve digital signal sources. Ship transport has an estimated audience of 2,135,592 people in United States.
The average Ship transport fan in United States is 45.0 years old, more male, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Peugeot, Crystal Cruises, FedEx, with strongest over-indexing on Peugeot (18.46× the country average).
Demographically, the Ship transport audience skews more male with an average age of 45.0, and over-indexes on personality traits such as Patriotism, Need for Security.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Ship transport fan in United States is more male, around 45.0 years old, with strong Patriotism tendencies and a notable affinity for Peugeot.
The key figures that characterise the Ship transport profile in United States.
32.3% are female, 67.7% are male, average age 45.0.
| Metric | Value |
|---|---|
| Female | 32.3% |
| Male | 67.7% |
| Average age | 45.0 |
| Estimated audience size | 2,135,592 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 9% | |
| 20-29 | 15% | |
| 30-39 | 18% | |
| 40-49 | 23% | |
| 50+ | 35% |
Where the Ship transport audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | California | ~500K | 2.33× | |
| 02 | Washington | ~50K | 1.13× | |
| 03 | Idaho | ~10K | 1.12× | |
| 04 | South Dakota | ~5K | 1.08× | |
| 05 | Alaska | ~5K | 1.08× | |
| 06 | Nebraska | ~10K | 1.05× | |
| 07 | Hawaii | ~10K | 1.04× | |
| 08 | New Hampshire | ~9K | 1.04× | |
| 09 | Maine | ~8K | 1.04× | |
| 10 | North Dakota | ~5K | 1.03× | |
| 11 | Mississippi | ~20K | 1.02× | |
| 12 | Rhode Island | ~7K | 1.02× | |
| 13 | Arkansas | ~20K | 1.01× | |
| 14 | New Mexico | ~10K | 1.01× | |
| 15 | Washington, District of Columbia | ~6K | 1.01× | |
| 16 | Montana | ~6K | 1.01× | |
| 17 | Delaware | ~6K | 1.01× | |
| 18 | Oklahoma | ~20K | 1.00× | |
| 19 | Nevada | ~20K | 1.00× | |
| 20 | Utah | ~20K | 1.00× | |
| 21 | Iowa | ~20K | 1.00× | |
| 22 | Kansas | ~20K | 1.00× | |
| 23 | Vermont | ~4K | 1.00× | |
| 24 | Louisiana | ~30K | 0.99× | |
| 25 | Kentucky | ~30K | 0.99× | |
| 26 | Oregon | ~20K | 0.99× | |
| 27 | Connecticut | ~20K | 0.99× | |
| 28 | West Virginia | ~10K | 0.99× | |
| 29 | South Carolina | ~30K | 0.98× | |
| 30 | Alabama | ~30K | 0.98× | |
| 31 | Missouri | ~30K | 0.97× | |
| 32 | Wisconsin | ~30K | 0.97× | |
| 33 | Tennessee | ~40K | 0.96× | |
| 34 | Indiana | ~40K | 0.96× | |
| 35 | Colorado | ~30K | 0.96× | |
| 36 | Minnesota | ~30K | 0.96× | |
| 37 | Arizona | ~40K | 0.95× | |
| 38 | Maryland | ~30K | 0.95× | |
| 39 | Michigan | ~50K | 0.94× | |
| 40 | Massachusetts | ~40K | 0.94× | |
| 41 | Ohio | ~60K | 0.93× | |
| 42 | Georgia | ~60K | 0.93× | |
| 43 | North Carolina | ~60K | 0.93× | |
| 44 | New Jersey | ~50K | 0.93× | |
| 45 | Virginia | ~50K | 0.93× | |
| 46 | Pennsylvania | ~70K | 0.92× | |
| 47 | Illinois | ~70K | 0.91× | |
| 48 | Florida | ~100K | 0.88× | |
| 49 | New York | ~100K | 0.87× | |
| 50 | Texas | ~200K | 0.83× |
The strongest cross-interests of the Ship transport audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Crystal Cruises | Travel & Leisure | 22.31× | ||
| 02 | Peugeot | Cars & Mobility | 18.46× | ||
| 03 | Flight simulator | Games | 15.09× | ||
| 04 | Volvo Trucks | Cars & Mobility | 14.45× | ||
| 05 | Škoda Auto | Cars & Mobility | 12.43× | ||
| 06 | Humanism | Arts & Culture | 12.14× | ||
| 07 | Motorboat | Cars & Mobility | 7.34× | ||
| 08 | FedEx | Business & Career | 4.65× | ||
| 09 | Solar energy | Home & Garden | 4.23× | ||
| 10 | Renewable energy | Business & Career | 3.91× | ||
| 11 | Rail transport | Travel & Leisure | 3.87× | ||
| 12 | Public transport | Cars & Mobility | 3.85× | ||
| 13 | Innovation | Business & Career | 3.79× | ||
| 14 | Google Maps | Internet & Social Media | 3.16× | ||
| 15 | The UPS Store | Shopping | 3.02× | ||
| 16 | Used car | Cars & Mobility | 2.85× | ||
| 17 | United States Postal Service | Business & Career | 2.39× | ||
| 18 | Donald Trump | Politics & Society | 1.96× | ||
| 19 | Home improvement | Home & Garden | 1.85× | ||
| 20 | Cooking | Food & Beverages | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 5.20× | |
| Need for Security | CONSERVATISM | 2.29× | |
| Risk Appetite | THRILL | 2.18× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.76× | |
| Creativity | OPEN | 0.77× | |
| Extroversion | THRILL | 0.77× |
Ship transport has an estimated audience of 2,135,592 people in United States, concentrated in California and Texas.
32.3% of Ship transport fans are female, 67.7% are male, with an average age of 45.0 years.
Ship transport fans show strongest brand affinity for Peugeot (18.46×), Crystal Cruises (22.31×), and FedEx (4.65×) over the country average.
Ship transport fans in United States are most concentrated in California (reach ~500K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Ship transport itself, the audience over-indexes on Crystal Cruises (22.31×), FedEx (4.65×), Google Maps (3.16×), and Flight simulator (15.09×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Ship transport. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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