Sidecar Audience in United States

Sidecar logo

Sidecar has an estimated audience of 577,290 people in United States. 24.3% are female, 75.7% are male, average age 45.1. Top regions: California, Texas, Florida. Top brand affinities: Israel, Pro-Ject, Urban Outfitters, Kennesaw State University, Product design.

The average Sidecar fan in United States is 45.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Israel, Pro-Ject, Urban Outfitters, with strongest over-indexing on Israel (7.26× the country average). Demographically, the Sidecar audience skews more male with an average age of 45.1, and over-indexes on personality traits such as Patriotism, Need for Security. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Food & Beverages · Type: Topic · Subtype: Alcohol

Demographics of Sidecar fans

Demographic split for Sidecar audience in United States
MetricValue
Female24.3%
Male75.7%
Average age45.1
Estimated audience size577,290

Audience persona

The typical Sidecar fan in United States is more male, around 45.1 years old, with strong Patriotism tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Sidecar in United States
RegionReachAffinity
California115,9001.83×
Texas63,8721.29×
Florida46,2991.18×
New York35,9431.11×
Michigan31,7732.1×
Pennsylvania26,8471.38×
Virginia26,6611.9×
Oklahoma25,6844.01×
Illinois17,9390.93×
Georgia15,6580.88×
Louisiana14,0211.88×
Arizona13,7881.17×
Ohio13,6710.77×
North Carolina12,8680.74×
Washington11,9391.03×
Massachusetts11,4811.01×
Tennessee10,7730.93×
New Jersey10,5850.72×
Colorado9,0340.99×
Minnesota9,0031.09×
Maryland8,4620.85×
Wisconsin7,3300.84×
Indiana7,3110.69×
Oregon6,8621.04×
Iowa6,7931.43×
Missouri6,5040.7×
Nevada5,5020.99×
South Carolina5,0000.58×
Alabama4,5870.57×
Connecticut4,5760.79×
Kentucky3,8870.54×
Mississippi3,3780.71×
Utah3,2000.62×
Washington, District of Columbia3,1941.84×
Arkansas3,0960.65×
Kansas2,4810.55×
Maine2,3721.15×
Hawaii2,0960.84×
Idaho2,0790.72×
Nebraska1,8860.65×
New Hampshire1,7340.76×
New Mexico1,6230.56×
Rhode Island1,5470.84×
Montana1,2050.75×
Delaware1,1320.71×
Vermont9970.98×
West Virginia9910.37×
Alaska9420.76×
Wyoming7420.87×
South Dakota6340.48×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sidecar audience
BrandAffinityCategory
Israel7.26×Travel & Leisure
Pro-Ject6.42×Music & Radio
Urban Outfitters2.81×Shopping
Kennesaw State University16.69×Business & Career
Product design2.47×Business & Career
Keene, New Hampshire20×Travel & Leisure
The Perks of Being a Wallflower (film)6.27×Movies & TV
Minnesota1.6×Travel & Leisure
Stamp collecting4.3×Home & Garden
N1 road (South Africa)3.61×Travel & Leisure
The Evil Dead (franchise)15.69×Movies & TV
Nebraska Cornhuskers football2.98×Sports
Keith Stanfield5.39×Movies & TV
UK garage4×Music & Radio
Hipster6.7×Politics & Society
Nebraska1.88×Travel & Leisure
Vocal harmony3×Music & Radio
Kanna Hashimoto20×Movies & TV
Jme20×Music & Radio
Irrigation sprinkler6.05×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sidecar audience
TraitClusterScore
PatriotismCONSERVATISM2.15
Need for SecurityCONSERVATISM1.45
ExtroversionTHRILL1.38
LGBTQ+ IdentityOPEN1.34
Family OrientationCONSERVATISM1.31
Risk AppetiteTHRILL1.3

Worldwide distribution

Worldwide audience distribution share by country for Sidecar
CountryShare
Italy27.4%
United States15.6%
Canada7.0%

See Sidecar audiences in other countries

More Alcohol audiences in United States

Frequently asked questions

How many fans does Sidecar have in United States?

Sidecar has an estimated audience of 577,290 people in United States, concentrated in California and Texas.

What is the gender split and age of Sidecar fans?

24.3% of Sidecar fans are female, 75.7% are male, with an average age of 45.1 years.

Which brands do Sidecar fans like most?

Sidecar fans show strongest brand affinity for Israel (7.26×), Pro-Ject (6.42×), and Urban Outfitters (2.81×) over the country average.

Where do Sidecar fans live in United States?

Sidecar fans in United States are most concentrated in California (reach 115,900), Texas (reach 63,872), and Florida (reach 46,299). These three regions account for the largest share of the active audience.

What other brands do Sidecar fans also like?

Beyond Sidecar itself, the audience over-indexes on Pro-Ject (6.42×), Urban Outfitters (2.81×), Kennesaw State University (16.69×), and Product design (2.47×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sidecar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.