Rascasse Audience Intelligence

Sidecar Audience in United States

Name: Sidecar — United States
Creator: Rascasse
License: https://rascasse.com/terms/

A data profile of the people who buy, follow and care about Sidecar in United States — modelled from more than twelve digital signal sources. Sidecar has an estimated audience of 577,290 people in United States.

#66among Alcohol in United States #10797among Topic in United States #1816in Food & Beverages

The average Sidecar fan in United States is 45.1 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include J&P Cycles, Easy Rider, AutoZone, with strongest over-indexing on J&P Cycles (52.96× the country average).

Demographically, the Sidecar audience skews more male with an average age of 45.1, and over-indexes on personality traits such as Patriotism, Need for Security.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Sidecar fan in United States is more male, around 45.1 years old, with strong Patriotism tendencies and a notable affinity for J&P Cycles.

Category: Food & Beverages · Type: Topic · Subtype: Alcohol

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Sidecar profile in United States.

Audience size

577K

in United States

Gender

24.3%♀

75.7% male

Age

45.1

average years

Country rank

#33598

Topic in United States

Fig. 01

Search interest · 12-month trend

Monthly searches · Source: Rascasse Audience Intelligence

Section 02

Demographics of Sidecar fans

24.3% are female, 75.7% are male, average age 45.1.

Fig. 02

Gender split

24.3%

Female

75.7%

Male

Demographic split for Sidecar audience in United States
Metric	Value
Female	24.3%
Male	75.7%
Average age	45.1
Estimated audience size	577,290

Fig. 03

Age distribution

Age distribution of the Sidecar audience in United States
Age bracket	Share	%
16-19		9%
20-29		13%
30-39		18%
40-49		26%
50+		33%

Fig. 04

Worldwide distribution

15.6%

of the worldwide Sidecar audience comes from United States.

Worldwide audience distribution share by country for Sidecar
Country	Share
Italy	27.4%
United States	15.6%
Canada	7.0%

Section 03

Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Sidecar audience in United States is strongest.

Fig. 05

Top regions by affinity

Sidecar fans by region: top regions in United States
#	Region	Reach	×
01	Oklahoma	~20K	3.72×
02	Michigan	~30K	2.02×
03	Washington, District of Columbia	~3K	1.97×
04	Virginia	~30K	1.94×
05	Louisiana	~10K	1.89×
06	California	~100K	1.71×
07	Arizona	~20K	1.54×
08	Iowa	~7K	1.40×
09	Pennsylvania	~20K	1.27×
10	Florida	~50K	1.25×
11	Texas	~60K	1.23×
12	Maine	~2K	1.20×
13	New York	~40K	1.11×
14	Minnesota	~8K	1.02×
15	Vermont	~1K	1.01×
16	Oregon	~7K	1.00×
17	Arkansas	~5K	0.98×
18	Washington	~10K	0.96×
19	Nevada	~5K	0.96×
20	Massachusetts	~10K	0.94×
21	Colorado	~9K	0.94×
22	Wyoming	<1K	0.94×
23	Tennessee	~10K	0.92×
24	Rhode Island	~2K	0.90×
25	Utah	~5K	0.89×
26	Illinois	~20K	0.87×
27	Alaska	~1K	0.86×
28	Georgia	~20K	0.85×
29	Hawaii	~2K	0.85×
30	Montana	~1K	0.84×
31	Maryland	~8K	0.83×
32	Wisconsin	~7K	0.82×
33	Mississippi	~4K	0.81×
34	New Hampshire	~2K	0.81×
35	Connecticut	~5K	0.79×
36	Delaware	~1K	0.77×
37	Ohio	~10K	0.76×
38	Idaho	~2K	0.75×
39	North Carolina	~10K	0.72×
40	Missouri	~7K	0.71×
41	New Jersey	~10K	0.70×
42	Indiana	~7K	0.69×
43	Nebraska	~2K	0.69×
44	South Dakota	<1K	0.65×
45	New Mexico	~2K	0.64×
46	Alabama	~5K	0.61×
47	South Carolina	~5K	0.60×
48	Kansas	~3K	0.59×
49	Kentucky	~4K	0.57×
50	West Virginia	~1K	0.53×

Affinity by region — Sidecar, United States

Section 04

Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Sidecar audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Sidecar audience
#	Interest	Category	×
01	J&P Cycles	Cars & Mobility	52.96×
02	Easy Rider	Movies & TV	43.46×
03	Alpinestars	Cars & Mobility	17.72×
04	West Coast Choppers	Fashion & Accessoires	13.12×
05	Once upon a time	Movies & TV	13.02×
06	Max Verstappen	Sports	7.79×
07	Snowmobile	Cars & Mobility	6.14×
08	Auto show	Cars & Mobility	6.04×
09	Antique car	Cars & Mobility	5.83×
10	Carcare	Cars & Mobility	5.82×
11	Touring motorcycle	Cars & Mobility	4.75×
12	Motorboat	Cars & Mobility	4.75×
13	Tram	Cars & Mobility	4.34×
14	Formula One	Sports	3.62×
15	Kyle Busch	Sports	3.43×
16	Advance Auto Parts	Cars & Mobility	3.28×
17	O'Reilly Auto Parts	Cars & Mobility	3.20×
18	Chuck Norris	Movies & TV	3.14×
19	Solar energy	Home & Garden	2.97×
20	AutoZone	Cars & Mobility	2.89×

Section 05

Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Sidecar audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out

The strongest tendencies

Top personality traits over-indexed by Sidecar audience · What stands out
Trait	Cluster	Score
Patriotism	CONSERVATISM	4.07×
Need for Security	CONSERVATISM	1.80×
Family Orientation	CONSERVATISM	1.47×

0×1.00× baseline2×

↓ Rather not

The weakest tendencies

Top personality traits over-indexed by Sidecar audience · Rather not
Trait	Cluster	Score
Mindfulness	BALANCE	0.73×
Pet Ownership	JOY	0.77×
Creativity	OPEN	0.78×

0×1.00× baseline2×

Section 06

Frequently asked questions

How many fans does Sidecar have in United States?

Sidecar has an estimated audience of 577,290 people in United States, concentrated in California and Texas.

What is the gender split and age of Sidecar fans?

24.3% of Sidecar fans are female, 75.7% are male, with an average age of 45.1 years.

Which brands do Sidecar fans like most?

Sidecar fans show strongest brand affinity for J&P Cycles (52.96×), Easy Rider (43.46×), and AutoZone (2.89×) over the country average.

Where do Sidecar fans live in United States?

Sidecar fans in United States are most concentrated in California (reach ~100K), Texas (reach ~60K), and Florida (reach ~50K). These three regions account for the largest share of the active audience.

What other brands do Sidecar fans also like?

Beyond Sidecar itself, the audience over-indexes on Easy Rider (43.46×), AutoZone (2.89×), Once upon a time (13.02×), and Snowmobile (6.14×) compared to the United States average.

Appendix

Explore more audiences

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See Sidecar audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Sidecar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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