Rascasse Audience Intelligence

Siegfried & Roy Audience in United States

A data profile of the people who buy, follow and care about Siegfried & Roy in United States — modelled from more than twelve digital signal sources. Siegfried & Roy has an estimated audience of 566,223 people in United States.

#166among TV personality in United States#8151among Person in United States#6353in Movies & TV

The average Siegfried & Roy fan in United States is 52.9 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Vegas Golden Knights, Wine, Cocktail, with strongest over-indexing on Vegas Golden Knights (27.84× the country average).

Demographically, the Siegfried & Roy audience skews more female with an average age of 52.9, and over-indexes on personality traits such as Tradition, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Siegfried & Roy fan in United States is more female, around 52.9 years old, with strong Tradition tendencies and a notable affinity for Vegas Golden Knights.

Category: Movies & TV · Type: Person · Subtype: TV personality

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Siegfried & Roy profile in United States.

Audience size
566K
in United States
Gender
100.0%♀
0.0% male
Age
52.9
average years
Country rank
#34044
Person in United States
Fig. 01

Search interest · 12-month trend

-15%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Siegfried & Roy fans

100.0% are female, 0.0% are male, average age 52.9.

Fig. 02

Gender split

100.0%
Female
0.0%
Male
Demographic split for Siegfried & Roy audience in United States
MetricValue
Female100.0%
Male0.0%
Average age52.9
Estimated audience size566,223
Fig. 03

Age distribution

Ø 52.9
average years
Age distribution of the Siegfried & Roy audience in United States
Age bracketShare%
16-190%
20-290%
30-3911%
40-4939%
50+50%
Fig. 04

Worldwide distribution

31.3%

of the worldwide Siegfried & Roy audience comes from United States.

Worldwide audience distribution share by country for Siegfried & Roy
CountryShare
Germany38.2%
United States31.3%
United Kingdom6.5%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Siegfried & Roy audience in United States is strongest.

Fig. 05

Top regions by affinity

Siegfried & Roy fans by region: top regions in United States
#RegionReachAffinity×
01Nevada~30K4.05×
02Oregon~9K1.15×
03Utah~7K1.11×
04Colorado~10K1.08×
05New Mexico~4K1.07×
06Montana~2K1.07×
07Arizona~10K1.06×
08New Hampshire~3K1.06×
09Idaho~3K1.05×
10California~80K1.04×
11Washington~10K1.03×
12Wisconsin~10K1.03×
13Minnesota~10K1.02×
14Missouri~10K1.01×
15Oklahoma~7K1.00×
16Vermont~1K0.99×
17Kansas~5K0.98×
18North Dakota~1K0.98×
19Michigan~20K0.97×
20Iowa~5K0.97×
21Nebraska~3K0.97×
22Maine~2K0.97×
23Illinois~20K0.96×
24Ohio~20K0.96×
25Rhode Island~2K0.96×
26Pennsylvania~20K0.95×
27Indiana~10K0.95×
28Alaska~1K0.95×
29Hawaii~3K0.94×
30Kentucky~8K0.93×
31Tennessee~10K0.92×
32Connecticut~6K0.92×
33South Dakota~1K0.92×
34West Virginia~3K0.91×
35Massachusetts~10K0.90×
36Washington, District of Columbia~2K0.90×
37Louisiana~8K0.89×
38Delaware~2K0.89×
39Arkansas~5K0.88×
40New York~30K0.86×
41Florida~40K0.83×
42New Jersey~10K0.83×
43South Carolina~8K0.83×
44Maryland~9K0.82×
45Alabama~8K0.82×
46Texas~40K0.80×
47North Carolina~20K0.80×
48Virginia~10K0.79×
49Georgia~20K0.77×
50Mississippi~4K0.76×
Fig. 06

Affinity by region

Affinity by region — Siegfried & Roy, United States
0.76×1.00×4.05×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Siegfried & Roy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Siegfried & Roy audience
#·InterestCategoryAffinity×
01Vegas Golden KnightsSports27.84×
02Non-alcoholic beverageFood & Beverages3.60×
03InnovationBusiness & Career2.41×
04Veterinary medicineBusiness & Career2.30×
05Britney SpearsMusic & Radio2.28×
06CocktailFood & Beverages2.25×
07BakeryFood & Beverages2.19×
08Theme parksTravel & Leisure1.95×
09Nonprofit organizationPolitics & Society1.92×
10WineFood & Beverages1.84×
11VeganismFood & Beverages1.75×
12GrillingFood & Beverages1.74×
13Beauty salonsBeauty & Wellness1.68×
14BarbecueFood & Beverages1.68×
15CNNMovies & TV1.63×
16CoffeeFood & Beverages1.56×
17EBayShopping1.55×
18Country musicMusic & Radio1.55×
19BeerFood & Beverages1.53×
20CouponsShopping1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Siegfried & Roy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Siegfried & Roy audience · What stands out
TraitClusterDeviationScore
TraditionCONSERVATISM1.63×
Career OrientationPOWER1.59×
Need for SecurityCONSERVATISM1.42×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Siegfried & Roy audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.60×
Luxury OrientationPREMIUM0.67×
Family OrientationCONSERVATISM0.68×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Siegfried & Roy have in United States?

Siegfried & Roy has an estimated audience of 566,223 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Siegfried & Roy fans?

100.0% of Siegfried & Roy fans are female, 0.0% are male, with an average age of 52.9 years.

03

Which brands do Siegfried & Roy fans like most?

Siegfried & Roy fans show strongest brand affinity for Vegas Golden Knights (27.84×), Wine (1.84×), and Cocktail (2.25×) over the country average.

04

Where do Siegfried & Roy fans live in United States?

Siegfried & Roy fans in United States are most concentrated in California (reach ~80K), Texas (reach ~40K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Siegfried & Roy fans also like?

Beyond Siegfried & Roy itself, the audience over-indexes on Wine (1.84×), Cocktail (2.25×), Nonprofit organization (1.92×), and Non-alcoholic beverage (3.6×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More TV personality audiences in United States

See Siegfried & Roy audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Siegfried & Roy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →