Rascasse Audience Intelligence

Simmering Audience in United States

A data profile of the people who buy, follow and care about Simmering in United States — modelled from more than twelve digital signal sources. Simmering has an estimated audience of 2,528,685 people in United States.

#907among POI in United States#947in Travel & Leisure

The average Simmering fan in United States is 43.5 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Slow cooker, Non-alcoholic beverage, Britney Spears, with strongest over-indexing on Slow cooker (6.18× the country average).

Demographically, the Simmering audience skews more female with an average age of 43.5, and over-indexes on personality traits such as Community Orientation, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Simmering fan in United States is more female, around 43.5 years old, with strong Community Orientation tendencies and a notable affinity for Slow cooker.

Category: Travel & Leisure · Type: POI

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Simmering profile in United States.

Audience size
2.5M
in United States
Gender
81.6%♀
18.4% male
Age
43.5
average years
Country rank
#11816
POI in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Simmering fans

81.6% are female, 18.4% are male, average age 43.5.

Fig. 02

Gender split

81.6%
Female
18.4%
Male
Demographic split for Simmering audience in United States
MetricValue
Female81.6%
Male18.4%
Average age43.5
Estimated audience size2,528,685
Fig. 03

Age distribution

Ø 43.5
average years
Age distribution of the Simmering audience in United States
Age bracketShare%
16-1911%
20-2912%
30-3922%
40-4930%
50+25%
Fig. 04

Worldwide distribution

42.3%

of the worldwide Simmering audience comes from United States.

Worldwide audience distribution share by country for Simmering
CountryShare
United States42.3%
Austria23.1%
United Kingdom6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Simmering audience in United States is strongest.

Fig. 05

Top regions by affinity

Simmering fans by region: top regions in United States
#RegionReachAffinity×
01California~500K1.67×
02Colorado~70K1.67×
03Massachusetts~60K1.21×
04Washington~60K1.15×
05Hawaii~10K1.15×
06Connecticut~30K1.12×
07Kansas~20K1.12×
08Washington, District of Columbia~8K1.11×
09Wisconsin~40K1.10×
10New York~200K1.09×
11Nebraska~10K1.08×
12Minnesota~40K1.07×
13Alaska~6K1.07×
14North Dakota~6K1.07×
15Utah~20K1.06×
16Illinois~90K1.05×
17Oregon~30K1.05×
18New Hampshire~10K1.05×
19Virginia~60K1.04×
20Iowa~20K1.04×
21Indiana~50K1.03×
22Rhode Island~8K1.03×
23Vermont~5K1.03×
24Missouri~40K1.01×
25Maine~9K1.01×
26Pennsylvania~80K1.00×
27New Jersey~60K0.99×
28Maryland~40K0.98×
29North Carolina~70K0.97×
30Texas~200K0.96×
31Arizona~50K0.96×
32Michigan~60K0.94×
33Idaho~10K0.94×
34Ohio~70K0.93×
35Alabama~30K0.92×
36Georgia~70K0.91×
37South Dakota~5K0.91×
38Florida~200K0.89×
39Louisiana~30K0.89×
40Montana~6K0.89×
41Tennessee~40K0.88×
42South Carolina~30K0.88×
43Oklahoma~20K0.88×
44Delaware~6K0.88×
45Arkansas~20K0.87×
46Kentucky~30K0.84×
47West Virginia~10K0.84×
48Mississippi~20K0.82×
49New Mexico~10K0.82×
50Nevada~20K0.81×
Fig. 06

Affinity by region

Affinity by region — Simmering, United States
0.81×1.00×1.67×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Simmering audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Simmering audience
#·InterestCategoryAffinity×
01Induction cookingHome & Garden10.60×
02Slow cookerFood & Beverages6.18×
03Non-alcoholic beverageFood & Beverages5.01×
04Garden centreHome & Garden3.60×
05Britney SpearsMusic & Radio2.78×
06FanaticsFashion & Accessoires2.75×
07EspressoFood & Beverages2.51×
08Rail transportTravel & Leisure2.44×
09Hardware storeHome & Garden2.42×
10PharmacyBusiness & Career2.28×
11Charitable organizationPolitics & Society2.22×
12ZooKids & Family2.15×
13SupermarketShopping1.98×
14Snack foodFood & Beverages1.94×
15GrillingFood & Beverages1.93×
16BakeryFood & Beverages1.90×
17Veterinary medicineBusiness & Career1.78×
18TraditionPolitics & Society1.73×
19Trader Joe'sShopping1.72×
20Nonprofit organizationPolitics & Society1.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Simmering audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Simmering audience · What stands out
TraitClusterDeviationScore
Community OrientationOPEN2.22×
Career OrientationPOWER2.05×
IndividualismJOY1.89×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Simmering audience · Rather not
TraitClusterDeviationScore
SustainabilityBALANCE0.34×
Luxury OrientationPREMIUM0.54×
Sports ActivityPOWER0.56×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Simmering have in United States?

Simmering has an estimated audience of 2,528,685 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Simmering fans?

81.6% of Simmering fans are female, 18.4% are male, with an average age of 43.5 years.

03

Which brands do Simmering fans like most?

Simmering fans show strongest brand affinity for Slow cooker (6.18×), Non-alcoholic beverage (5.01×), and Britney Spears (2.78×) over the country average.

04

Where do Simmering fans live in United States?

Simmering fans in United States are most concentrated in California (reach ~500K), Texas (reach ~200K), and New York (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Simmering fans also like?

Beyond Simmering itself, the audience over-indexes on Non-alcoholic beverage (5.01×), Britney Spears (2.78×), Induction cooking (10.6×), and Grilling (1.93×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Travel & Leisure audiences in United States

See Simmering audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Simmering. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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