Sketch (drawing) Audience in United States

Sketch (drawing) logo

Sketch (drawing) has an estimated audience of 2,909,811 people in United States. 59.9% are female, 40.1% are male, average age 32.4. Top regions: California, Texas, Florida. Top brand affinities: Dog breed, Combat sport, JDSU, Collectable, Bank account.

The average Sketch (drawing) fan in United States is 32.4 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Dog breed, Combat sport, JDSU, with strongest over-indexing on Dog breed (1.64× the country average). Demographically, the Sketch (drawing) audience skews more female with an average age of 32.4, and over-indexes on personality traits such as LGBTQ+ Identity, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Kids & Family · Type: Topic

Demographics of Sketch (drawing) fans

Demographic split for Sketch (drawing) audience in United States
MetricValue
Female59.9%
Male40.1%
Average age32.4
Estimated audience size2,909,811

Audience persona

The typical Sketch (drawing) fan in United States is more female, around 32.4 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for Sketch (drawing) in United States
RegionReachAffinity
California320,2181×
Texas291,4181.16×
Florida205,9841.05×
New York166,3621.02×
Illinois106,9221.1×
Pennsylvania104,7871.07×
Ohio101,7011.13×
Georgia92,5901.03×
North Carolina91,3171.04×
Michigan86,0641.13×
New Jersey74,8191.01×
Virginia71,9901.02×
Tennessee66,3421.14×
Indiana64,4601.21×
Arizona62,3311.05×
Massachusetts58,9101.03×
Washington57,8150.99×
Missouri52,4531.12×
Alabama47,3151.16×
Kentucky45,1701.24×
Maryland44,2430.88×
Wisconsin43,9981.01×
South Carolina43,7491×
Colorado41,4130.9×
Minnesota41,1360.99×
Oklahoma40,2261.24×
Louisiana40,1611.07×
Oregon30,1300.9×
Connecticut27,9590.96×
Iowa26,7091.11×
Utah26,2681.01×
Arkansas26,1591.09×
Kansas25,2671.1×
Mississippi25,0881.05×
Nevada24,8110.88×
Nebraska16,3781.12×
West Virginia16,2781.2×
Idaho13,5070.93×
New Mexico12,0160.82×
New Hampshire10,2540.89×
Hawaii10,0000.8×
Maine8,7450.84×
Rhode Island8,2150.89×
Washington, District of Columbia7,1070.81×
Montana6,9120.86×
South Dakota6,4080.95×
Delaware6,2660.78×
North Dakota6,2551.05×
Alaska5,1600.83×
Vermont3,3670.66×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Sketch (drawing) audience
BrandAffinityCategory
Dog breed1.64×Pets & Animals
Combat sport2.12×Sports
JDSU2.98×Business & Career
Collectable1.55×Kids & Family
Bank account2.31×Business & Career
Home equity1.79×Home & Garden
Jaws4.82×Movies & TV
Jesse Plemons2.75×Movies & TV
Natural rubber1.57×Cars & Mobility
UK garage3.92×Music & Radio
Staycation2.2×Home & Garden
Nebraska Cornhuskers football2.27×Sports
Nipsey Hussle3.66×Music & Radio
Charlamagne Tha God5.49×Movies & TV
Tierra Cali4.34×Travel & Leisure
Queens College, City University of New York4.08×Business & Career
Grammarly2.45×Business & Career
Nasal cavity3.87×Health
Home staging2.42×Home & Garden
Monogram1.77×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Sketch (drawing) audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.36
SustainabilityBALANCE1.68
Design AffinityPREMIUM1.66
Urban LifestyleOPEN1.55
Pet OwnershipJOY1.52
MindfulnessBALANCE1.51

Worldwide distribution

Worldwide audience distribution share by country for Sketch (drawing)
CountryShare
China13.6%
Japan13.6%
United States12.0%

See Sketch (drawing) audiences in other countries

More Kids & Family audiences in United States

Frequently asked questions

How many fans does Sketch (drawing) have in United States?

Sketch (drawing) has an estimated audience of 2,909,811 people in United States, concentrated in California and Texas.

What is the gender split and age of Sketch (drawing) fans?

59.9% of Sketch (drawing) fans are female, 40.1% are male, with an average age of 32.4 years.

Which brands do Sketch (drawing) fans like most?

Sketch (drawing) fans show strongest brand affinity for Dog breed (1.64×), Combat sport (2.12×), and JDSU (2.98×) over the country average.

Where do Sketch (drawing) fans live in United States?

Sketch (drawing) fans in United States are most concentrated in California (reach 320,218), Texas (reach 291,418), and Florida (reach 205,984). These three regions account for the largest share of the active audience.

What other brands do Sketch (drawing) fans also like?

Beyond Sketch (drawing) itself, the audience over-indexes on Combat sport (2.12×), JDSU (2.98×), Collectable (1.55×), and Bank account (2.31×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Sketch (drawing). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.