Rascasse Audience Intelligence

Soledad O'Brien Audience in United States

A data profile of the people who buy, follow and care about Soledad O'Brien in United States — modelled from more than twelve digital signal sources. Soledad O'Brien has an estimated audience of 280,238 people in United States.

The average Soledad O'Brien fan in United States is 45.5 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Renewable energy, FedEx, Sustainable energy, with strongest over-indexing on Renewable energy (6.27× the country average).

Demographically, the Soledad O'Brien audience skews balanced with an average age of 45.5, and over-indexes on personality traits such as Individualism, Family Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Soledad O'Brien fan in United States is balanced, around 45.5 years old, with strong Individualism tendencies and a notable affinity for Renewable energy.

Category: Movies & TV · Type: Person · Subtype: Journalist

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Soledad O'Brien profile in United States.

Audience size
280K
in United States
Gender
52.2%
47.8% male
Age
45.5
average years
Country rank
#50036
Person in United States
Fig. 01

Search interest · 12-month trend

-30%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Soledad O'Brien fans

52.2% are female, 47.8% are male, average age 45.5.

Fig. 02

Gender split

52.2%
Female
47.8%
Male
Demographic split for Soledad O'Brien audience in United States
MetricValue
Female52.2%
Male47.8%
Average age45.5
Estimated audience size280,238
Fig. 03

Age distribution

Ø 45.5
average years
Age distribution of the Soledad O'Brien audience in United States
Age bracketShare%
16-196%
20-2911%
30-3923%
40-4933%
50+27%
Fig. 04

Worldwide distribution

98.9%

of the worldwide Soledad O'Brien audience comes from United States.

Worldwide audience distribution share by country for Soledad O'Brien
CountryShare
United States98.9%
Germany0.9%
Italy0.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Soledad O'Brien audience in United States is strongest.

Fig. 05

Top regions by affinity

Soledad O'Brien fans by region: top regions in United States
#RegionReachAffinity×
01Louisiana~10K2.76×
02Maryland~8K1.61×
03Washington, District of Columbia~1K1.59×
04Massachusetts~8K1.34×
05Georgia~10K1.31×
06New Jersey~10K1.30×
07Connecticut~4K1.30×
08Virginia~9K1.29×
09New York~20K1.23×
10North Carolina~10K1.22×
11South Carolina~5K1.21×
12Delaware<1K1.20×
13Mississippi~3K1.16×
14Rhode Island~1K1.15×
15Alabama~5K1.14×
16Florida~20K1.13×
17Pennsylvania~10K1.08×
18Illinois~10K1.08×
19Missouri~5K1.03×
20Kentucky~4K1.02×
21Maine~1K1.02×
22Texas~20K0.98×
23Minnesota~4K0.98×
24Tennessee~6K0.97×
25Vermont<1K0.97×
26New Hampshire~1K0.96×
27Michigan~7K0.95×
28West Virginia~1K0.94×
29Ohio~8K0.93×
30Arkansas~2K0.93×
31Indiana~5K0.92×
32Alaska<1K0.92×
33Kansas~2K0.91×
34New Mexico~1K0.91×
35North Dakota<1K0.91×
36Iowa~2K0.90×
37South Dakota<1K0.90×
38Oklahoma~3K0.89×
39Nevada~3K0.89×
40Montana<1K0.89×
41Nebraska~1K0.87×
42California~30K0.86×
43Wisconsin~4K0.85×
44Hawaii~1K0.84×
45Idaho~1K0.83×
46Oregon~3K0.78×
47Arizona~5K0.77×
48Colorado~4K0.76×
49Washington~4K0.73×
50Utah~2K0.72×
Fig. 06

Affinity by region

Affinity by region — Soledad O'Brien, United States
0.72×1.00×2.76×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Soledad O'Brien audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Soledad O'Brien audience
#·InterestCategoryAffinity×
01Nobel Peace PrizePolitics & Society12.44×
02Renewable energyBusiness & Career6.27×
03Serena WilliamsSports6.05×
04Sustainable energyHome & Garden5.35×
05FedExBusiness & Career5.13×
06LinkedInInternet & Social Media5.10×
07True DetectiveMovies & TV4.54×
08QVCMovies & TV4.20×
09Weather forecastingHome & Garden4.12×
10Michelle ObamaPolitics & Society4.05×
11Apple TVMovies & TV3.19×
12InnovationBusiness & Career2.98×
13TMZInternet & Social Media2.85×
14Mortgage loansBusiness & Career2.83×
15TV talkshowsMovies & TV2.69×
16McDonald'sFood & Beverages2.17×
17PodcastMusic & Radio2.13×
18United States Postal ServiceBusiness & Career2.05×
19CNNMovies & TV1.90×
20PinterestInternet & Social Media1.83×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Soledad O'Brien audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Soledad O'Brien audience · What stands out
TraitClusterDeviationScore
IndividualismJOY2.24×
Family OrientationCONSERVATISM2.18×
SustainabilityBALANCE2.10×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Soledad O'Brien audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.73×
CreativityOPEN0.84×
DIY MentalityTHRILL0.85×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Soledad O'Brien have in United States?

Soledad O'Brien has an estimated audience of 280,238 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Soledad O'Brien fans?

52.2% of Soledad O'Brien fans are female, 47.8% are male, with an average age of 45.5 years.

03

Which brands do Soledad O'Brien fans like most?

Soledad O'Brien fans show strongest brand affinity for Renewable energy (6.27×), FedEx (5.13×), and Sustainable energy (5.35×) over the country average.

04

Where do Soledad O'Brien fans live in United States?

Soledad O'Brien fans in United States are most concentrated in California (reach ~30K), Texas (reach ~20K), and Florida (reach ~20K). These three regions account for the largest share of the active audience.

05

What other brands do Soledad O'Brien fans also like?

Beyond Soledad O'Brien itself, the audience over-indexes on FedEx (5.13×), Sustainable energy (5.35×), Nobel Peace Prize (12.44×), and Mortgage loans (2.83×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Soledad O'Brien. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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