Songkhla Province Audience in United States
Songkhla Province has an estimated audience of 286,359 people in United States. 72.2% are female, 27.8% are male, average age 30.4. Top brand affinities: Project Runway, Autism Awareness, Diabetes mellitus awareness, Microblogging, Singer-songwriter.
Top brand affinities include Project Runway, Autism Awareness, Diabetes mellitus awareness, with strongest over-indexing on Project Runway (58.02× the country average). Demographically, the Songkhla Province audience skews more female with an average age of 30.4, and over-indexes on personality traits such as Family Orientation, Luxury Orientation.
Category: Travel & Leisure · Type: POI
Demographics of Songkhla Province fans
| Metric | Value |
|---|---|
| Female | 72.2% |
| Male | 27.8% |
| Average age | 30.4 |
| Estimated audience size | 286,359 |
Audience persona
The typical Songkhla Province fan in United States is more female, around 30.4 years old, with strong Family Orientation tendencies and a notable affinity for Project Runway.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Project Runway | 58.02× | Movies & TV |
| Autism Awareness | 19.03× | Health |
| Diabetes mellitus awareness | 12.48× | Health |
| Microblogging | 12.67× | Technology & Electronics |
| Singer-songwriter | 5.51× | Music & Radio |
| 7-Eleven | 6.9× | Shopping |
| Income tax | 13.19× | Business & Career |
| Group buying | 15.35× | Shopping |
| Married At First Sight | 27.06× | Movies & TV |
| Charles, Prince of Wales | 18.87× | Politics & Society |
| Sweatpants | 7.65× | Fashion & Accessoires |
| Jean Paul Gaultier | 12.01× | Fashion & Accessoires |
| Remittance | 12.07× | Business & Career |
| Clarinet | 5.38× | Music & Radio |
| Bass guitar | 2.85× | Music & Radio |
| Western Union | 4.43× | Business & Career |
| Planet Fitness | 2.09× | Sports |
| Saxophone | 5.03× | Music & Radio |
| Stampin' Up! | 17.42× | Shopping |
| Fly fishing | 3.53× | Sports |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Family Orientation | CONSERVATISM | 1.55 |
| Luxury Orientation | PREMIUM | 1.37 |
| Price Sensitivity | PREMIUM | 1.3 |
| LGBTQ+ Identity | OPEN | 1.23 |
| Design Affinity | PREMIUM | 1.23 |
| Creativity | OPEN | 1.22 |
Worldwide distribution
| Country | Share |
|---|---|
| Thailand | 45.4% |
| Japan | 11.7% |
| United States | 10.1% |
See Songkhla Province audiences in other countries
More Travel & Leisure audiences in United States
- United States (134,384,245)
- New York City (93,869,939)
- California (82,524,257)
- North America (79,975,752)
- Florida (70,758,765)
How to read this data
Audience size is the estimated number of people in United States who actively search for Songkhla Province. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.