Songkhla Province Audience in United States

Songkhla Province logo

Songkhla Province has an estimated audience of 286,359 people in United States. 72.2% are female, 27.8% are male, average age 30.4. Top brand affinities: Product design, Fat Albert (film), Young Guns (band), Pro-Ject, Home equity.

Top brand affinities include Product design, Fat Albert (film), Young Guns (band), with strongest over-indexing on Product design (8.73× the country average). Demographically, the Songkhla Province audience skews more female with an average age of 30.4, and over-indexes on personality traits such as Family Orientation, Luxury Orientation.

Category: Travel & Leisure · Type: POI

Demographics of Songkhla Province fans

Demographic split for Songkhla Province audience in United States
MetricValue
Female72.2%
Male27.8%
Average age30.4
Estimated audience size286,359

Audience persona

The typical Songkhla Province fan in United States is more female, around 30.4 years old, with strong Family Orientation tendencies and a notable affinity for Product design.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Songkhla Province audience
BrandAffinityCategory
Product design8.73×Business & Career
Fat Albert (film)12.07×Movies & TV
Young Guns (band)10.66×Music & Radio
Pro-Ject4.44×Music & Radio
Home equity2.01×Home & Garden
Nebraska Cornhuskers football3.42×Sports
UK garage4.42×Music & Radio
JDSU2.4×Business & Career
Jesse Plemons2.36×Movies & TV
Home staging3.51×Home & Garden
Queens College, City University of New York4.66×Business & Career
Isometric exercise5.49×Sports
Staycation2.04×Home & Garden
Stamp collecting2.83×Home & Garden
Jaws2.87×Movies & TV
Cam Ward1.92×Sports
Hipster4.76×Politics & Society
Urban horticulture1.63×Home & Garden
Halsey, Oregon3.43×Travel & Leisure
Assassin's Creed: Brotherhood4.66×Games

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Songkhla Province audience
TraitClusterScore
Family OrientationCONSERVATISM1.55
Luxury OrientationPREMIUM1.37
Price SensitivityPREMIUM1.3
LGBTQ+ IdentityOPEN1.23
Design AffinityPREMIUM1.23
CreativityOPEN1.22

Worldwide distribution

Worldwide audience distribution share by country for Songkhla Province
CountryShare
Thailand45.4%
Japan11.7%
United States10.1%

See Songkhla Province audiences in other countries

More Travel & Leisure audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Songkhla Province. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.