Spiritual gift Audience in United States

Spiritual gift logo

Spiritual gift has an estimated audience of 1,600,915 people in United States. 71.0% are female, 29.0% are male, average age 40.2. Top regions: Texas, California, Florida. Top brand affinities: Hatha yoga, Enlightenment (spiritual), Hot yoga, Kundalini yoga, Self care.

The average Spiritual gift fan in United States is 40.2 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, Florida. Top brand affinities include Hatha yoga, Enlightenment (spiritual), Hot yoga, with strongest over-indexing on Hatha yoga (11.27× the country average). Demographically, the Spiritual gift audience skews more female with an average age of 40.2, and over-indexes on personality traits such as Mindfulness, Patriotism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Spiritual gift fans

Demographic split for Spiritual gift audience in United States
MetricValue
Female71.0%
Male29.0%
Average age40.2
Estimated audience size1,600,915

Audience persona

The typical Spiritual gift fan in United States is more female, around 40.2 years old, with strong Mindfulness tendencies and a notable affinity for Hatha yoga.

Top regions in United States

Top regions ranked by reach for Spiritual gift in United States
RegionReachAffinity
Texas185,7131.35×
California117,1810.67×
Florida102,5780.95×
Georgia78,2421.59×
North Carolina69,9941.45×
Tennessee60,0281.87×
Alabama49,8722.23×
Ohio47,8010.97×
Virginia46,4031.19×
Pennsylvania46,2220.86×
Michigan41,8571×
Illinois41,1860.77×
South Carolina41,0001.7×
New York40,0360.45×
Indiana39,3501.35×
Missouri34,9071.35×
Oklahoma31,8931.79×
Arizona30,7040.94×
Maryland29,1071.06×
Kentucky28,3511.41×
Mississippi27,5712.09×
Louisiana27,3461.32×
Arkansas27,0912.05×
Washington24,3700.76×
Colorado24,0190.95×
New Jersey22,2280.55×
Minnesota21,1770.92×
Wisconsin16,0690.67×
Kansas14,4141.14×
Oregon13,8230.75×
Massachusetts13,1120.42×
Iowa12,2850.93×
Nevada10,0700.65×
Connecticut8,3000.52×
Utah8,2580.58×
Idaho7,5240.94×
Nebraska7,4780.93×
West Virginia7,3710.99×
Hawaii6,4270.93×
New Mexico5,7090.71×
Montana3,6750.83×
Delaware3,3480.76×
Washington, District of Columbia3,1940.66×
Maine3,0850.54×
South Dakota3,0350.82×
New Hampshire2,9840.47×
Alaska2,8820.84×
North Dakota2,4870.76×
Rhode Island2,0580.4×
Wyoming1,9880.84×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Spiritual gift audience
BrandAffinityCategory
Hatha yoga11.27×Health
Enlightenment (spiritual)8.46×Politics & Society
Hot yoga8.97×Sports
Kundalini yoga10.83×Health
Self care4×Health
Self-love4.55×Health
Karma yoga11.61×Health
Iyengar Yoga12.08×Sports
Well-being3.32×Health
Self-awareness4.57×Health
Peace5.53×Politics & Society
Bikram Yoga10.47×Health
Yin yoga8.54×Sports
Healing5.4×Health
Divinatory, esoteric and occult tarot10.21×Health
Essential oil4.85×Home & Garden
Self-help4.01×Health
Hope5.19×Politics & Society
Aromatherapy7.15×Home & Garden
Spirituality3×Health

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Spiritual gift audience
TraitClusterScore
MindfulnessBALANCE4.97
PatriotismCONSERVATISM2.15
LGBTQ+ IdentityOPEN1.66
Community OrientationOPEN1.6
SpiritualityBALANCE1.53
TraditionCONSERVATISM1.5

Worldwide distribution

Worldwide audience distribution share by country for Spiritual gift
CountryShare
United States34.6%
Brazil6.1%
United Kingdom4.5%

See Spiritual gift audiences in other countries

More Politics & Society audiences in United States

Frequently asked questions

How many fans does Spiritual gift have in United States?

Spiritual gift has an estimated audience of 1,600,915 people in United States, concentrated in Texas and California.

What is the gender split and age of Spiritual gift fans?

71.0% of Spiritual gift fans are female, 29.0% are male, with an average age of 40.2 years.

Which brands do Spiritual gift fans like most?

Spiritual gift fans show strongest brand affinity for Hatha yoga (11.27×), Enlightenment (spiritual) (8.46×), and Hot yoga (8.97×) over the country average.

Where do Spiritual gift fans live in United States?

Spiritual gift fans in United States are most concentrated in Texas (reach 185,713), California (reach 117,181), and Florida (reach 102,578). These three regions account for the largest share of the active audience.

What other brands do Spiritual gift fans also like?

Beyond Spiritual gift itself, the audience over-indexes on Enlightenment (spiritual) (8.46×), Hot yoga (8.97×), Kundalini yoga (10.83×), and Self care (4×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Spiritual gift. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.