Rascasse Audience Intelligence

Spoiler (automotive) Audience in United States

A data profile of the people who buy, follow and care about Spoiler (automotive) in United States — modelled from more than twelve digital signal sources. Spoiler (automotive) has an estimated audience of 1,842,601 people in United States.

#6604among Topic in United States#504in Cars & Mobility

The average Spoiler (automotive) fan in United States is 39.3 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Jake Paul, AutoZone, Apocalypse Now, with strongest over-indexing on Jake Paul (20× the country average).

Demographically, the Spoiler (automotive) audience skews balanced with an average age of 39.3, and over-indexes on personality traits such as Need for Security, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Spoiler (automotive) fan in United States is balanced, around 39.3 years old, with strong Need for Security tendencies and a notable affinity for Jake Paul.

Category: Cars & Mobility · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Spoiler (automotive) profile in United States.

Audience size
1.8M
in United States
Gender
48.3%♀
51.7% male
Age
39.3
average years
Country rank
#15186
Topic in United States
Fig. 01

Search interest · 12-month trend

+3%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Spoiler (automotive) fans

48.3% are female, 51.7% are male, average age 39.3.

Fig. 02

Gender split

48.3%
Female
51.7%
Male
Demographic split for Spoiler (automotive) audience in United States
MetricValue
Female48.3%
Male51.7%
Average age39.3
Estimated audience size1,842,601
Fig. 03

Age distribution

Ø 39.3
average years
Age distribution of the Spoiler (automotive) audience in United States
Age bracketShare%
16-1921%
20-2917%
30-3920%
40-4921%
50+21%
Fig. 04

Worldwide distribution

23.9%

of the worldwide Spoiler (automotive) audience comes from United States.

Worldwide audience distribution share by country for Spoiler (automotive)
CountryShare
United States23.9%
Ukraine8.3%
United Kingdom6.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Spoiler (automotive) audience in United States is strongest.

Fig. 05

Top regions by affinity

Spoiler (automotive) fans by region: top regions in United States
#RegionReachAffinity×
01Texas~200K1.28×
02Louisiana~30K1.25×
03California~200K1.21×
04Oklahoma~20K1.20×
05Nevada~20K1.18×
06Florida~100K1.15×
07Arkansas~20K1.13×
08Washington~40K1.12×
09Georgia~60K1.11×
10North Carolina~60K1.10×
11Virginia~50K1.06×
12Utah~20K1.06×
13New Mexico~10K1.06×
14Maryland~30K1.05×
15Mississippi~20K1.04×
16Hawaii~8K1.04×
17Alabama~30K1.03×
18South Carolina~30K1.02×
19Alaska~4K1.02×
20Illinois~60K1.01×
21Arizona~40K1.01×
22Tennessee~40K1.01×
23Indiana~30K1.01×
24Oregon~20K1.01×
25Kansas~10K1.00×
26Nebraska~9K1.00×
27New Jersey~50K0.99×
28Missouri~30K0.99×
29Kentucky~20K0.99×
30North Dakota~4K0.99×
31Idaho~9K0.98×
32Connecticut~20K0.97×
33Iowa~10K0.97×
34Delaware~5K0.97×
35Minnesota~30K0.96×
36New York~100K0.94×
37Pennsylvania~60K0.94×
38West Virginia~8K0.94×
39Maine~6K0.94×
40Rhode Island~6K0.94×
41Ohio~50K0.93×
42Colorado~30K0.93×
43Wisconsin~30K0.93×
44Massachusetts~30K0.92×
45South Dakota~4K0.92×
46Montana~5K0.90×
47Michigan~40K0.89×
48Vermont~3K0.88×
49New Hampshire~6K0.87×
50Washington, District of Columbia~5K0.84×
Fig. 06

Affinity by region

Affinity by region — Spoiler (automotive), United States
0.84×1.00×1.28×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Spoiler (automotive) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Spoiler (automotive) audience
#·InterestCategoryAffinity×
01Jake PaulInternet & Social Media20.00×
02Toyota CrownCars & Mobility20.00×
03McLaren P1Cars & Mobility20.00×
04Audi RS3Cars & Mobility20.00×
05Apocalypse NowMovies & TV18.48×
06There Will Be BloodMovies & TV15.90×
07Nissan SentraCars & Mobility14.49×
08Infiniti Q50Cars & Mobility13.58×
09Lexus GXCars & Mobility13.27×
10Acura MDXCars & Mobility10.13×
11Hyundai ElantraCars & Mobility10.07×
12Honda AccordCars & Mobility9.55×
13Nissan RogueCars & Mobility9.39×
14O'Reilly Auto PartsCars & Mobility5.73×
15Enterprise Rent-A-CarCars & Mobility5.16×
16AutoZoneCars & Mobility4.66×
17Advance Auto PartsCars & Mobility4.37×
18CarvanaCars & Mobility3.90×
19Discount TireShopping3.40×
20CarMaxCars & Mobility2.68×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Spoiler (automotive) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Spoiler (automotive) audience · What stands out
TraitClusterDeviationScore
Need for SecurityCONSERVATISM1.25×
Career OrientationPOWER1.22×
Quality AwarenessPREMIUM1.20×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Spoiler (automotive) audience · Rather not
TraitClusterDeviationScore
MindfulnessBALANCE0.71×
TraditionCONSERVATISM0.73×
Pet OwnershipJOY0.77×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Spoiler (automotive) have in United States?

Spoiler (automotive) has an estimated audience of 1,842,601 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Spoiler (automotive) fans?

48.3% of Spoiler (automotive) fans are female, 51.7% are male, with an average age of 39.3 years.

03

Which brands do Spoiler (automotive) fans like most?

Spoiler (automotive) fans show strongest brand affinity for Jake Paul (20×), AutoZone (4.66×), and Apocalypse Now (18.48×) over the country average.

04

Where do Spoiler (automotive) fans live in United States?

Spoiler (automotive) fans in United States are most concentrated in California (reach ~200K), Texas (reach ~200K), and Florida (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Spoiler (automotive) fans also like?

Beyond Spoiler (automotive) itself, the audience over-indexes on AutoZone (4.66×), Apocalypse Now (18.48×), O'Reilly Auto Parts (5.73×), and Enterprise Rent-A-Car (5.16×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Cars & Mobility audiences in United States

See Spoiler (automotive) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Spoiler (automotive). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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