St. Pete Beach, Florida Audience in United States

St. Pete Beach, Florida logo

St. Pete Beach, Florida has an estimated audience of 1,054,200 people in United States. 63.0% are female, 37.0% are male, average age 47.0. Top regions: Florida, New York, Ohio. Top brand affinities: PSV Eindhoven, Everglades, MSN, Tampa Bay Rays, Roche Bobois.

The average St. Pete Beach, Florida fan in United States is 47.0 years old, more female, and lives primarily in Florida. The audience is concentrated in Florida, New York, Ohio. Top brand affinities include PSV Eindhoven, Everglades, MSN, with strongest over-indexing on PSV Eindhoven (144.19× the country average). Demographically, the St. Pete Beach, Florida audience skews more female with an average age of 47.0, and over-indexes on personality traits such as Travelling, Price Sensitivity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI · Subtype: Department store

Demographics of St. Pete Beach, Florida fans

Demographic split for St. Pete Beach, Florida audience in United States
MetricValue
Female63.0%
Male37.0%
Average age47.0
Estimated audience size1,054,200

Audience persona

The typical St. Pete Beach, Florida fan in United States is more female, around 47.0 years old, with strong Travelling tendencies and a notable affinity for PSV Eindhoven.

Top regions in United States

Top regions ranked by reach for St. Pete Beach, Florida in United States
RegionReachAffinity
Florida784,21010.99×
New York46,0980.78×
Ohio44,9921.39×
Texas43,3280.48×
Illinois38,4531.09×
Georgia37,7531.16×
Pennsylvania35,8421.01×
Michigan29,0621.05×
California28,5680.25×
Indiana24,9481.3×
North Carolina24,8850.78×
Tennessee24,3901.15×
Virginia23,1250.9×
New Jersey21,7600.81×
Massachusetts20,9891.01×
Kentucky19,8131.5×
Minnesota17,5341.16×
Missouri17,3741.02×
Wisconsin16,0921.01×
Maryland15,2930.84×
South Carolina12,9960.82×
Colorado12,8380.77×
Iowa11,3551.31×
Connecticut10,1040.96×
Alabama10,0440.68×
Louisiana8,2670.61×
Washington7,8460.37×
Arizona7,5200.35×
Oklahoma7,2990.62×
West Virginia6,6641.36×
Kansas6,6580.8×
Arkansas6,2440.72×
Nebraska4,7300.89×
Mississippi4,5030.52×
New Hampshire4,3081.04×
Maine4,1211.09×
Oregon4,0940.34×
Utah3,8910.41×
Nevada3,4210.34×
Rhode Island3,1620.94×
Washington, District of Columbia2,3710.75×
North Dakota2,3501.08×
South Dakota2,3100.95×
Delaware2,2930.79×
New Mexico1,7220.33×
Idaho1,6610.31×
Vermont1,3840.75×
Montana1,1300.39×
Hawaii1,0000.22×
Wyoming7700.49×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for St. Pete Beach, Florida audience
BrandAffinityCategory
PSV Eindhoven144.19×Sports
Everglades21.98×Travel & Leisure
MSN4.93×News
Tampa Bay Rays12.45×Sports
Roche Bobois19.58×Home & Garden
Great Clips4.37×Beauty & Wellness
Google Flights3.71×Travel & Leisure
Planet Fitness2.57×Sports
Diaper bag4.1×Kids & Family
Staples (Canada)3.17×Business & Career
FC Bayern MunichSports
Taco Bell2.33×Food & Beverages
Parasailing21.57×Sports
Seaside resort5.47×Travel & Leisure
Saint Petersburg13.08×Travel & Leisure
Hobby Lobby1.98×Home & Garden
Beaches2.02×Travel & Leisure
Tampa Bay Lightning6.64×Sports
Kennedy Space Center9.19×Cars & Mobility
Livemusic2.58×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by St. Pete Beach, Florida audience
TraitClusterScore
TravellingTHRILL1.66
Price SensitivityPREMIUM1.41
PatriotismCONSERVATISM1.33
Community OrientationOPEN1.26
DIY MentalityTHRILL1.24
IndulgenceJOY1.23

Worldwide distribution

Worldwide audience distribution share by country for St. Pete Beach, Florida
CountryShare
United States82.9%
Brazil5.0%
Mexico2.5%

See St. Pete Beach, Florida audiences in other countries

More Department store audiences in United States

Frequently asked questions

How many fans does St. Pete Beach, Florida have in United States?

St. Pete Beach, Florida has an estimated audience of 1,054,200 people in United States, concentrated in Florida and New York.

What is the gender split and age of St. Pete Beach, Florida fans?

63.0% of St. Pete Beach, Florida fans are female, 37.0% are male, with an average age of 47.0 years.

Which brands do St. Pete Beach, Florida fans like most?

St. Pete Beach, Florida fans show strongest brand affinity for PSV Eindhoven (144.19×), Everglades (21.98×), and MSN (4.93×) over the country average.

Where do St. Pete Beach, Florida fans live in United States?

St. Pete Beach, Florida fans in United States are most concentrated in Florida (reach 784,210), New York (reach 46,098), and Ohio (reach 44,992). These three regions account for the largest share of the active audience.

What other brands do St. Pete Beach, Florida fans also like?

Beyond St. Pete Beach, Florida itself, the audience over-indexes on Everglades (21.98×), MSN (4.93×), Tampa Bay Rays (12.45×), and Roche Bobois (19.58×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for St. Pete Beach, Florida. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.