Rascasse Audience Intelligence

Stroller (style) Audience in United States

A data profile of the people who buy, follow and care about Stroller (style) in United States — modelled from more than twelve digital signal sources. Stroller (style) has an estimated audience of 2,013,691 people in United States.

#6296among Topic in United States

The average Stroller (style) fan in United States is 37.3 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, New York.

Top brand affinities include Baby food, Child development, Child safety seat, with strongest over-indexing on Baby food (9.17× the country average).

Demographically, the Stroller (style) audience skews more female with an average age of 37.3, and over-indexes on personality traits such as Indulgence, Price Sensitivity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Stroller (style) fan in United States is more female, around 37.3 years old, with strong Indulgence tendencies and a notable affinity for Baby food.

Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Stroller (style) profile in United States.

Audience size
2M
in United States
Gender
82.3%♀
17.7% male
Age
37.3
average years
Country rank
#14156
Topic in United States
Fig. 01

Search interest · 12-month trend

-4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Stroller (style) fans

82.3% are female, 17.7% are male, average age 37.3.

Fig. 02

Gender split

82.3%
Female
17.7%
Male
Demographic split for Stroller (style) audience in United States
MetricValue
Female82.3%
Male17.7%
Average age37.3
Estimated audience size2,013,691
Fig. 03

Age distribution

Ø 37.3
average years
Age distribution of the Stroller (style) audience in United States
Age bracketShare%
16-1917%
20-2931%
30-3921%
40-4913%
50+17%
Fig. 04

Worldwide distribution

24.2%

of the worldwide Stroller (style) audience comes from United States.

Worldwide audience distribution share by country for Stroller (style)
CountryShare
United States24.2%
Japan7.8%
United Kingdom7.6%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Stroller (style) audience in United States is strongest.

Fig. 05

Top regions by affinity

Stroller (style) fans by region: top regions in United States
#RegionReachAffinity×
01California~300K1.42×
02Texas~200K1.41×
03New York~100K1.33×
04Illinois~80K1.22×
05New Jersey~60K1.18×
06Mississippi~20K1.13×
07Pennsylvania~80K1.11×
08Florida~100K1.10×
09Arizona~50K1.10×
10Hawaii~10K1.10×
11Arkansas~20K1.09×
12Louisiana~30K1.08×
13North Carolina~60K1.05×
14Alabama~30K1.05×
15Kentucky~30K1.05×
16New Mexico~10K1.05×
17Georgia~60K1.04×
18Indiana~40K1.04×
19Oklahoma~20K1.04×
20Nevada~20K1.04×
21Utah~20K1.04×
22Tennessee~40K1.01×
23Nebraska~10K1.01×
24North Dakota~4K1.01×
25Michigan~50K1.00×
26Kansas~20K1.00×
27Virginia~50K0.99×
28Washington~40K0.99×
29Maryland~30K0.99×
30Iowa~20K0.99×
31Delaware~5K0.99×
32Ohio~60K0.98×
33Missouri~30K0.98×
34Massachusetts~40K0.96×
35South Carolina~30K0.96×
36Connecticut~20K0.96×
37South Dakota~4K0.94×
38Rhode Island~6K0.93×
39Idaho~9K0.92×
40West Virginia~9K0.91×
41Oregon~20K0.90×
42Minnesota~30K0.89×
43Alaska~4K0.89×
44Wisconsin~30K0.88×
45Washington, District of Columbia~5K0.88×
46Colorado~30K0.86×
47New Hampshire~7K0.83×
48Montana~5K0.83×
49Maine~6K0.82×
50Vermont~3K0.78×
Fig. 06

Affinity by region

Affinity by region — Stroller (style), United States
0.78×1.00×1.42×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Stroller (style) audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Stroller (style) audience
#·InterestCategoryAffinity×
01Maxi-CosiKids & Family19.00×
02SwaddlingKids & Family12.54×
03Baby transportKids & Family11.93×
04BassinetKids & Family10.79×
05Baby toysKids & Family10.64×
06Child safety seatKids & Family10.63×
07Parental leaveKids & Family10.05×
08Baby foodKids & Family9.17×
09MothercareKids & Family8.69×
10Baby-led weaningTechnology & Electronics8.37×
11Child developmentBusiness & Career8.35×
12GymboreeFashion & Accessoires6.71×
13PAW PatrolMovies & TV6.17×
14Child careKids & Family3.37×
15Children's clothingFashion & Accessoires3.29×
16Planet FitnessSports3.03×
17IKEAHome & Garden2.52×
18PinterestInternet & Social Media1.92×
19Hobby LobbyHome & Garden1.92×
20FurnitureHome & Garden1.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Stroller (style) audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Stroller (style) audience · What stands out
TraitClusterDeviationScore
IndulgenceJOY2.26×
Price SensitivityPREMIUM1.92×
Pet OwnershipJOY1.71×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Stroller (style) audience · Rather not
TraitClusterDeviationScore
Risk AppetiteTHRILL0.89×
PatriotismCONSERVATISM0.90×
MindfulnessBALANCE0.94×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Stroller (style) have in United States?

Stroller (style) has an estimated audience of 2,013,691 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Stroller (style) fans?

82.3% of Stroller (style) fans are female, 17.7% are male, with an average age of 37.3 years.

03

Which brands do Stroller (style) fans like most?

Stroller (style) fans show strongest brand affinity for Baby food (9.17×), Child development (8.35×), and Child safety seat (10.63×) over the country average.

04

Where do Stroller (style) fans live in United States?

Stroller (style) fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and New York (reach ~100K). These three regions account for the largest share of the active audience.

05

What other brands do Stroller (style) fans also like?

Beyond Stroller (style) itself, the audience over-indexes on Child development (8.35×), Child safety seat (10.63×), Baby transport (11.93×), and Parental leave (10.05×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More audiences in United States

See Stroller (style) audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Stroller (style). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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