Sun-Sentinel Audience in United States
Sun-Sentinel has an estimated audience of 1,063,875 people in United States. 65.7% are female, 34.3% are male, average age 41.3. Top brand affinities: Home construction, Mothercare, Cachorro, Celtic punk, The Godfather Part II.
Top brand affinities include Home construction, Mothercare, Cachorro, with strongest over-indexing on Home construction (1.64× the country average). Demographically, the Sun-Sentinel audience skews more female with an average age of 41.3, and over-indexes on personality traits such as Design Affinity, Quality Awareness.
Category: News · Type: Website / Newspaper / Magazine · Subtype: Newspaper
Demographics of Sun-Sentinel fans
| Metric | Value |
|---|---|
| Female | 65.7% |
| Male | 34.3% |
| Average age | 41.3 |
| Estimated audience size | 1,063,875 |
Audience persona
The typical Sun-Sentinel fan in United States is more female, around 41.3 years old, with strong Design Affinity tendencies and a notable affinity for Home construction.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Home construction | 1.64× | Home & Garden |
| Mothercare | 1.59× | Kids & Family |
| Cachorro | 2.16× | Pets & Animals |
| Celtic punk | 1.59× | Music & Radio |
| The Godfather Part II | 1.83× | Movies & TV |
| John Frusciante | 1.55× | Music & Radio |
| Alan Greenspan | 1.56× | Business & Career |
| Cash Cab (U.S. game show) | 2.29× | Movies & TV |
| Ephraim | 1.78× | |
| Ipoh | 1.6× | Travel & Leisure |
| JC Whitney | 1.61× | Shopping |
| Dots and Boxes | 1.53× | |
| FOX13 & myfoxtampabay.com | 1.68× | Movies & TV |
| Bugzy Malone | 2.14× | Music & Radio |
| Ember.js | 1.66× | Technology & Electronics |
| Canino | 1.79× | Travel & Leisure |
| The Iron Maidens | 2.76× | Music & Radio |
| cake decorating shop | 2.67× | Food & Beverages |
| henry louis gates jr | 1.59× | Movies & TV |
| Wael Jassar | 3.92× | Music & Radio |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Design Affinity | PREMIUM | 1.7 |
| Quality Awareness | PREMIUM | 1.56 |
| Luxury Orientation | PREMIUM | 1.42 |
| Indulgence | JOY | 1.32 |
| Healthy Lifestyle | BALANCE | 1.22 |
| Urban Lifestyle | OPEN | 1.16 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 96.7% |
| China | 0.7% |
| India | 0.4% |
See Sun-Sentinel audiences in other countries
More Newspaper audiences in United States
- Daily Mail (29,908,619)
- USA Today (29,601,747)
- The New York Times (22,809,718)
- New York Post (21,865,356)
- The Washington Post (18,987,096)
How to read this data
Audience size is the estimated number of people in United States who actively search for Sun-Sentinel. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.