Rascasse Audience Intelligence

Survey methodology Audience in United States

A data profile of the people who buy, follow and care about Survey methodology in United States — modelled from more than twelve digital signal sources. Survey methodology has an estimated audience of 4,598,101 people in United States.

#198among Field of study in United States#3980among Topic in United States#647in Business & Career

The average Survey methodology fan in United States is 42.6 years old, balanced, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Columbo, Drudge Report, Nostalgia, with strongest over-indexing on Columbo (18.96× the country average).

Demographically, the Survey methodology audience skews balanced with an average age of 42.6, and over-indexes on personality traits such as Patriotism, Career Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Survey methodology fan in United States is balanced, around 42.6 years old, with strong Patriotism tendencies and a notable affinity for Columbo.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Survey methodology profile in United States.

Audience size
4.6M
in United States
Gender
52.3%♀
47.7% male
Age
42.6
average years
Country rank
#7179
Topic in United States
Fig. 01

Search interest · 12-month trend

+32%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Survey methodology fans

52.3% are female, 47.7% are male, average age 42.6.

Fig. 02

Gender split

52.3%
Female
47.7%
Male
Demographic split for Survey methodology audience in United States
MetricValue
Female52.3%
Male47.7%
Average age42.6
Estimated audience size4,598,101
Fig. 03

Age distribution

Ø 42.6
average years
Age distribution of the Survey methodology audience in United States
Age bracketShare%
16-1916%
20-2914%
30-3916%
40-4922%
50+30%
Fig. 04

Worldwide distribution

31.6%

of the worldwide Survey methodology audience comes from United States.

Worldwide audience distribution share by country for Survey methodology
CountryShare
United States31.6%
Saudi Arabia9.3%
Pakistan6.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Survey methodology audience in United States is strongest.

Fig. 05

Top regions by affinity

Survey methodology fans by region: top regions in United States
#RegionReachAffinity×
01Vermont~10K1.26×
02North Dakota~10K1.25×
03Alaska~10K1.24×
04Delaware~20K1.21×
05Rhode Island~20K1.17×
06South Dakota~10K1.15×
07Washington, District of Columbia~20K1.13×
08Montana~10K1.10×
09Maryland~90K1.08×
10Mississippi~40K1.07×
11Idaho~20K1.07×
12West Virginia~20K1.07×
13Maine~20K1.07×
14New Hampshire~20K1.06×
15Hawaii~20K1.05×
16New Mexico~20K1.04×
17Nebraska~20K1.02×
18Arkansas~40K1.00×
19Louisiana~60K0.97×
20Iowa~40K0.97×
21Kansas~40K0.97×
22Alabama~60K0.95×
23Oklahoma~50K0.95×
24Kentucky~50K0.94×
25Connecticut~40K0.94×
26Nevada~40K0.93×
27Utah~40K0.93×
28South Carolina~60K0.92×
29Oregon~50K0.91×
30Georgia~100K0.90×
31Missouri~70K0.89×
32Wisconsin~60K0.89×
33Minnesota~60K0.89×
34Indiana~70K0.88×
35Tennessee~80K0.87×
36Colorado~60K0.87×
37Virginia~100K0.86×
38Massachusetts~80K0.86×
39North Carolina~100K0.85×
40Arizona~80K0.85×
41Michigan~100K0.84×
42Washington~80K0.84×
43New Jersey~100K0.82×
44Ohio~100K0.81×
45Illinois~100K0.80×
46Pennsylvania~100K0.79×
47New York~200K0.74×
48Florida~200K0.73×
49Texas~300K0.68×
50California~300K0.64×
Fig. 06

Affinity by region

Affinity by region — Survey methodology, United States
0.64×1.00×1.26×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Survey methodology audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Survey methodology audience
#·InterestCategoryAffinity×
01ColumboMovies & TV18.96×
02Paid surveyBusiness & Career18.96×
03Corruption awarenessPolitics & Society8.64×
04Drudge ReportSports4.23×
05Retirement planningBusiness & Career3.85×
06Employment websiteBusiness & Career3.77×
07MSNBCMovies & TV3.65×
08Sustainable energyHome & Garden3.30×
09New York PostNews3.03×
10RetirementBusiness & Career2.85×
11CBS NewsMovies & TV2.67×
12NostalgiaHome & Garden2.59×
13Renewable energyBusiness & Career2.53×
14Joe BidenPolitics & Society2.25×
15Fox News ChannelMovies & TV2.13×
16ActivismPolitics & Society2.08×
17GeneticsKids & Family2.06×
18Nonprofit organizationPolitics & Society1.69×
19RedditInternet & Social Media1.66×
20Stand-up comedyMovies & TV1.64×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Survey methodology audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Survey methodology audience · What stands out
TraitClusterDeviationScore
PatriotismCONSERVATISM2.63×
Career OrientationPOWER1.96×
Need for SecurityCONSERVATISM1.62×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Survey methodology audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.68×
Pet OwnershipJOY0.79×
Design AffinityPREMIUM0.86×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Survey methodology have in United States?

Survey methodology has an estimated audience of 4,598,101 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Survey methodology fans?

52.3% of Survey methodology fans are female, 47.7% are male, with an average age of 42.6 years.

03

Which brands do Survey methodology fans like most?

Survey methodology fans show strongest brand affinity for Columbo (18.96×), Drudge Report (4.23×), and Nostalgia (2.59×) over the country average.

04

Where do Survey methodology fans live in United States?

Survey methodology fans in United States are most concentrated in California (reach ~300K), Texas (reach ~300K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.

05

What other brands do Survey methodology fans also like?

Beyond Survey methodology itself, the audience over-indexes on Drudge Report (4.23×), Nostalgia (2.59×), Sustainable energy (3.3×), and Corruption awareness (8.64×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

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See Survey methodology audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Survey methodology. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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