Rascasse Audience Intelligence

Susquehanna River Audience in United States

A data profile of the people who buy, follow and care about Susquehanna River in United States — modelled from more than twelve digital signal sources. Susquehanna River has an estimated audience of 940,715 people in United States.

The average Susquehanna River fan in United States is 40.7 years old, more female, and lives primarily in Pennsylvania.

The audience is concentrated in Pennsylvania, New York, Maryland.

Top brand affinities include Philadelphia Phillies, Hardware store, Baltimore Orioles, with strongest over-indexing on Philadelphia Phillies (8.61× the country average).

Demographically, the Susquehanna River audience skews more female with an average age of 40.7, and over-indexes on personality traits such as Career Orientation, Community Orientation.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Susquehanna River fan in United States is more female, around 40.7 years old, with strong Career Orientation tendencies and a notable affinity for Philadelphia Phillies.

Category: Travel & Leisure · Type: POI · Subtype: River

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Susquehanna River profile in United States.

Audience size
941K
in United States
Gender
59.0%
41.0% male
Age
40.7
average years
Country rank
#24657
POI in United States
Fig. 01

Search interest · 12-month trend

-12%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Susquehanna River fans

59.0% are female, 41.0% are male, average age 40.7.

Fig. 02

Gender split

59.0%
Female
41.0%
Male
Demographic split for Susquehanna River audience in United States
MetricValue
Female59.0%
Male41.0%
Average age40.7
Estimated audience size940,715
Fig. 03

Age distribution

Ø 40.7
average years
Age distribution of the Susquehanna River audience in United States
Age bracketShare%
16-1917%
20-2916%
30-3920%
40-4925%
50+22%
Fig. 04

Worldwide distribution

99.7%

of the worldwide Susquehanna River audience comes from United States.

Worldwide audience distribution share by country for Susquehanna River
CountryShare
United States99.7%
Germany0.2%
Italy0.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Susquehanna River audience in United States is strongest.

Fig. 05

Top regions by affinity

Susquehanna River fans by region: top regions in United States
#RegionReachAffinity×
01Pennsylvania~300K10.92×
02Maryland~60K3.96×
03Delaware~8K3.00×
04Washington, District of Columbia~6K2.28×
05New York~100K1.82×
06Virginia~40K1.77×
07West Virginia~7K1.60×
08New Jersey~40K1.47×
09Vermont~2K1.21×
10Utah~10K1.18×
11Maine~3K1.01×
12New Hampshire~3K0.93×
13Connecticut~9K0.91×
14Alaska~2K0.88×
15North Dakota~2K0.87×
16Rhode Island~3K0.86×
17South Dakota~2K0.86×
18Montana~2K0.85×
19Massachusetts~20K0.82×
20Idaho~4K0.81×
21Ohio~20K0.80×
22North Carolina~20K0.79×
23Hawaii~3K0.78×
24New Mexico~3K0.74×
25Nebraska~3K0.74×
26Mississippi~6K0.73×
27South Carolina~10K0.72×
28Arkansas~5K0.71×
29Kentucky~8K0.70×
30Kansas~5K0.69×
31Iowa~5K0.68×
32Oregon~7K0.65×
33Oklahoma~7K0.65×
34Colorado~9K0.64×
35Tennessee~10K0.63×
36Indiana~10K0.63×
37Louisiana~8K0.63×
38Nevada~6K0.62×
39Alabama~8K0.61×
40Missouri~9K0.60×
41Wisconsin~8K0.59×
42Minnesota~8K0.58×
43Georgia~20K0.56×
44Michigan~10K0.56×
45Washington~10K0.55×
46Arizona~10K0.52×
47Illinois~20K0.50×
48Florida~30K0.49×
49Texas~30K0.38×
50California~40K0.35×
Fig. 06

Affinity by region

Affinity by region — Susquehanna River, United States
0.35×1.00×10.92×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Susquehanna River audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Susquehanna River audience
#·InterestCategoryAffinity×
01Philadelphia PhilliesSports8.61×
02Baltimore OriolesSports5.85×
03Automobile repair shopCars & Mobility3.72×
04Garden centreHome & Garden3.55×
05Pittsburgh PenguinsSports3.53×
06Hardware storeHome & Garden2.88×
07Philadelphia EaglesSports2.44×
08Rail transportTravel & Leisure2.42×
09PubFood & Beverages2.10×
10Charitable organizationPolitics & Society1.89×
11Veterinary medicineBusiness & Career1.84×
12Britney SpearsMusic & Radio1.76×
13Nonprofit organizationPolitics & Society1.75×
14ZooKids & Family1.71×
15Discount TireShopping1.69×
16Online newspaperNews1.65×
17Pittsburgh SteelersSports1.65×
18Life insuranceBusiness & Career1.63×
19TraditionPolitics & Society1.54×
20Snack foodFood & Beverages1.53×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Susquehanna River audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Susquehanna River audience · What stands out
TraitClusterDeviationScore
Career OrientationPOWER1.91×
Community OrientationOPEN1.89×
DIY MentalityTHRILL1.75×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Susquehanna River audience · Rather not
TraitClusterDeviationScore
Urban LifestyleOPEN0.72×
MindfulnessBALANCE0.76×
SustainabilityBALANCE0.79×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Susquehanna River have in United States?

Susquehanna River has an estimated audience of 940,715 people in United States, concentrated in Pennsylvania and New York.

02

What is the gender split and age of Susquehanna River fans?

59.0% of Susquehanna River fans are female, 41.0% are male, with an average age of 40.7 years.

03

Which brands do Susquehanna River fans like most?

Susquehanna River fans show strongest brand affinity for Philadelphia Phillies (8.61×), Hardware store (2.88×), and Baltimore Orioles (5.85×) over the country average.

04

Where do Susquehanna River fans live in United States?

Susquehanna River fans in United States are most concentrated in Pennsylvania (reach ~300K), New York (reach ~100K), and Maryland (reach ~60K). These three regions account for the largest share of the active audience.

05

What other brands do Susquehanna River fans also like?

Beyond Susquehanna River itself, the audience over-indexes on Hardware store (2.88×), Baltimore Orioles (5.85×), Nonprofit organization (1.75×), and Automobile repair shop (3.72×) compared to the United States average.

Appendix

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Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Susquehanna River. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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